Phoenix Tours InternationalTPE:5706 -1.14%88 Gross Margin % is 15.37% as of Dec. 2025, which is 4% above its 10-year median of 14.77. GuruFocus rates TPE:5706 with a GF Score™ of 88/100 and a GF Value™ of NT$78.37 (Significantly Undervalued). The stock has 4 warning signs investors should review. Among 792 Travel & Leisure companies, Phoenix Tours International ranks worse than 88.89% on this metric.
Phoenix Tours International (TPE:5706) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Phoenix Tours International had a gross margin of 15.37% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Phoenix Tours International Gross Margin % Related Terms
Phoenix Tours International Gross Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
TPE:5706 vs BKNG, ABNB, RCL: Gross Margin % Comparison
For the Travel Services subindustry, Phoenix Tours International's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Phoenix Tours International Gross Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Phoenix Tours International's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Phoenix Tours International's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Phoenix Tours International (TPE:5706) has a Gross Margin % of 15.37% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Phoenix Tours International and its competitors. This is near median its historical median of 14.77. Over the past decade, Phoenix Tours International's Gross Margin % has ranged from 13.65 to 29.21. According to the industry distribution chart, Phoenix Tours International ranks #704 out of 792 companies in the Travel & Leisure industry, placing it in the top 88.9%.
Is Phoenix Tours International's Gross Margin % too high?
Phoenix Tours International's current Gross Margin % of 15.37% is near median its 10-year median of 14.77. Over the past 10 years, this metric has ranged from a low of 13.65 to a high of 29.21. The Travel & Leisure industry median Gross Margin % is 44.17. Phoenix Tours International's value of 15.37% is 65.2% below this industry median. Based on the distribution chart, Phoenix Tours International ranks #704 out of 792 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Phoenix Tours International has a GF Score™ of 88/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Phoenix Tours International's Gross Margin % compare to BKNG and ABNB?
According to the Travel & Leisure industry distribution chart, Phoenix Tours International ranks #704 out of 792 companies for Gross Margin %. This places Phoenix Tours International in the lower half of its industry. The industry median Gross Margin % is 44.17. Phoenix Tours International's value of 15.37% is 65.2% below this benchmark. Historically, Phoenix Tours International's own Gross Margin % has ranged from 13.65 to 29.21 over the past decade. While the company's 10-year median is 14.77 vs. the industry median of 44.17, Phoenix Tours International has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Travel & Leisure company?
The median Gross Margin % among Travel & Leisure companies is 44.17, based on 792 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Phoenix Tours International's current Gross Margin % of 15.37% is 65.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Phoenix Tours International and its competitors. For the Travel & Leisure industry, the median Gross Margin % is 44.17 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Phoenix Tours International's current Gross Margin % is 15.37%, which is near median its own 10-year median of 14.77. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Phoenix Tours International stock overvalued right now?
Based on GuruFocus' analysis, Phoenix Tours International (TPE:5706) is currently considered Significantly Undervalued. The stock's GF Value™ is NT$78.37, compared to a current price of NT$47.50 — trading 39.4% below its estimated fair value. The current Gross Margin % is 15.37%, which is near median its 10-year median of 14.77 and 65.2% below the Travel & Leisure industry median of 44.17. Phoenix Tours International's overall GF Score™ is 88/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Phoenix Tours International (TPE:5706), the current Gross Margin % is 15.37% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Phoenix Tours International (TPE:5706) Overvalued in 2026?
Based on GuruFocus' analysis, Phoenix Tours International stock appears to be undervalued.
The current stock price of NT$47.50 is trading 39.4% below its estimated GF Value™ of NT$78.37.
GuruFocus considers Phoenix Tours International to be Significantly Undervalued.
Key valuation signals for TPE:5706:
Gross Margin %: 15.37% (near median its 10-year median of 14.77)
GF Value™: NT$78.37 vs. price of NT$47.50 (39.4% below fair value)
Industry Position: 65.2% below the Travel & Leisure median (#704 of 792)
No single metric tells the full story. See the TPE:5706 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Phoenix Tours International Inc is a Taiwan-based company engaged in the tourism business. Its services include tour packages, independent travel groups, domestic and overseas sightseeing tours, meals and accommodation, and related services, providing tour guides to travelers both at home and abroad. The company also sells domestic and overseas transportation tickets as a commissioned agent, purchases domestic and overseas tickets on behalf of customers, check-in luggage, and processes entry-exit visa procedures on behalf of customers. The group has four reportable segments: Group Travel Department, Domestic Transportation Department, Air Passenger and Freight Forwarding Department, and Ticketing and other departments.
88GF Score
Get the complete analysis for TPE:5706
Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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