STUDIO ATAO Co (TSE:3550) Gross Margin %: 67.41% (As of Feb. 2026) — Near Median


TSE:3550 STUDIO ATAO Co Ltd TSE:3550
75 GF Score
Price 円225.00
GF Value 円245.48
Valuation Fairly Valued
! 2 Warning Signs
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What is STUDIO ATAO Co Gross Margin %?

STUDIO ATAO Co TSE:3550 +0.45% 75 Gross Margin % is 67.41% as of Feb. 2026, which is 6% above its 10-year median of 63.72. GuruFocus rates TSE:3550 with a GF Score™ of 75/100 and a GF Value™ of 円245.48 (Fairly Valued). The stock has 2 warning signs investors should review. Among 1,024 Manufacturing - Apparel & Accessories companies, STUDIO ATAO Co ranks better than 94.53% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. STUDIO ATAO Co's Gross Profit for the six months ended in Feb. 2026 was 円1,527 Mil. STUDIO ATAO Co's Revenue for the six months ended in Feb. 2026 was 円2,265 Mil. Therefore, STUDIO ATAO Co's Gross Margin % for the quarter that ended in Feb. 2026 was 67.41%.


The historical rank and industry rank for STUDIO ATAO Co's Gross Margin % or its related term are showing as below:

TSE:3550' s Gross Margin % Range Over the Past 10 Years
Min: 61.91   Med: 63.72   Max: 68.15
Current: 68.15


During the past 11 years, the highest Gross Margin % of STUDIO ATAO Co was 68.15%. The lowest was 61.91%. And the median was 63.72%.

TSE:3550's Gross Margin % is ranked better than
94.53% of 1024 companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 28.415 vs TSE:3550: 68.15

STUDIO ATAO Co had a gross margin of 67.41% for the quarter that ended in Feb. 2026 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for STUDIO ATAO Co was 1.60% per year.


STUDIO ATAO Co  (TSE:3550) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

STUDIO ATAO Co had a gross margin of 67.41% for the quarter that ended in Feb. 2026 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


STUDIO ATAO Co Gross Margin % Related Terms


STUDIO ATAO Co Gross Margin % Historical Data

* Premium members only.

The historical data trend for STUDIO ATAO Co's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

STUDIO ATAO Co Gross Margin % Chart

STUDIO ATAO Co Annual Data
Trend Feb17 Feb18 Feb19 Feb20 Feb21 Feb22 Feb23 Feb24 Feb25 Feb26
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 63.19 65.82 67.55 66.71 68.15

STUDIO ATAO Co Semi-Annual Data
Aug16 Feb17 Aug17 Feb18 Aug18 Feb19 Aug19 Feb20 Aug20 Feb21 Aug21 Feb22 Aug22 Feb23 Aug23 Feb24 Aug24 Feb25 Aug25 Feb26
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 66.33 68.12 65.63 69.04 67.41

TSE:3550 vs NKE, DECK, ONON: Gross Margin % Comparison

For the Footwear & Accessories subindustry, STUDIO ATAO Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


STUDIO ATAO Co Gross Margin % vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, STUDIO ATAO Co's Gross Margin % distribution charts can be found below:

* The bar in red indicates where STUDIO ATAO Co's Gross Margin % falls into.


TSE:3550
75GF Score
STUDIO ATAO Co Ltd TSE:3550
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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STUDIO ATAO Co Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

STUDIO ATAO Co's Gross Margin for the fiscal year that ended in Feb. 2026 is calculated as

Gross Margin % (A: Feb. 2026 )=Gross Profit (A: Feb. 2026 ) / Revenue (A: Feb. 2026 )
=2811.9 / 4126.272
=(Revenue - Cost of Goods Sold) / Revenue
=(4126.272 - 1314.34) / 4126.272
=68.15 %

STUDIO ATAO Co's Gross Margin for the quarter that ended in Feb. 2026 is calculated as


Gross Margin % (Q: Feb. 2026 )=Gross Profit (Q: Feb. 2026 ) / Revenue (Q: Feb. 2026 )
=1526.9 / 2265.063
=(Revenue - Cost of Goods Sold) / Revenue
=(2265.063 - 738.132) / 2265.063
=67.41 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 67.41% mean?
STUDIO ATAO Co (TSE:3550) has a Gross Margin % of 67.41% as of Feb. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on STUDIO ATAO Co and its competitors. This is near median its historical median of 63.72. Over the past decade, STUDIO ATAO Co's Gross Margin % has ranged from 61.91 to 68.15. According to the industry distribution chart, STUDIO ATAO Co ranks #56 out of 1024 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 5.5%.
Is STUDIO ATAO Co's Gross Margin % too high?
STUDIO ATAO Co's current Gross Margin % of 67.41% is near median its 10-year median of 63.72. Over the past 10 years, this metric has ranged from a low of 61.91 to a high of 68.15. The Manufacturing - Apparel & Accessories industry median Gross Margin % is 28.42. STUDIO ATAO Co's value of 67.41% is 137.2% above this industry median. Based on the distribution chart, STUDIO ATAO Co ranks #56 out of 1024 companies in the Manufacturing - Apparel & Accessories industry, which is in the top quartile — a strong position relative to peers. Overall, STUDIO ATAO Co has a GF Score™ of 75/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does STUDIO ATAO Co's Gross Margin % compare to NKE and DECK?
According to the Manufacturing - Apparel & Accessories industry distribution chart, STUDIO ATAO Co ranks #56 out of 1024 companies for Gross Margin %. This places STUDIO ATAO Co in the top 6% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 28.42. STUDIO ATAO Co's value of 67.41% is 137.2% above this benchmark. Historically, STUDIO ATAO Co's own Gross Margin % has ranged from 61.91 to 68.15 over the past decade. While the company's 10-year median is 63.72 vs. the industry median of 28.42, STUDIO ATAO Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Manufacturing - Apparel & Accessories company?
The median Gross Margin % among Manufacturing - Apparel & Accessories companies is 28.42, based on 1,024 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. STUDIO ATAO Co's current Gross Margin % of 67.41% is 137.2% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on STUDIO ATAO Co and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Gross Margin % is 28.42 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. STUDIO ATAO Co's current Gross Margin % is 67.41%, which is near median its own 10-year median of 63.72. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is STUDIO ATAO Co stock overvalued right now?
Based on GuruFocus' analysis, STUDIO ATAO Co (TSE:3550) is currently considered Fairly Valued. The stock's GF Value™ is 円245.48, compared to a current price of 円225.00 — trading 8.3% below its estimated fair value. The current Gross Margin % is 67.41%, which is near median its 10-year median of 63.72 and 137.2% above the Manufacturing - Apparel & Accessories industry median of 28.42. STUDIO ATAO Co's overall GF Score™ is 75/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For STUDIO ATAO Co (TSE:3550), the current Gross Margin % is 67.41% as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is STUDIO ATAO Co (TSE:3550) Overvalued in 2026?

Based on GuruFocus' analysis, STUDIO ATAO Co stock appears to be undervalued. The current stock price of 円225.00 is trading 8.3% below its estimated GF Value™ of 円245.48. GuruFocus considers STUDIO ATAO Co to be Fairly Valued.

Key valuation signals for TSE:3550:

  • Gross Margin %: 67.41% (near median its 10-year median of 63.72)
  • GF Value™: 円245.48 vs. price of 円225.00 (8.3% below fair value)
  • GF Score™: 75/100 with 2 warning signs
  • Industry Position: 137.2% above the Manufacturing - Apparel & Accessories median (#56 of 1024)

No single metric tells the full story. See the TSE:3550 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


STUDIO ATAO Co Business Description

Address 1-6, Gokodori 8-chome, Hyogo Prefecture, Chuo-ku, Tokyo, JPN, 651-0087
STUDIO ATAO Co Ltd design and sells bags and purses. The company also manages direct retail stores and internet stores. The firm engages in the planning and sale of original bags, wallets. It also administers and manages stores; produces and operates Internet shops; and plans and produces paper media, including illustrations, as well as engages in character planning, creation, planning, and production of promotional goods, such as novelties.
75GF Score

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Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

円225.00
Price
円245.48
GF Value