BHG Group AB (OSTO:BHG) Margin of Safety % (DCF Earnings Based): N/A (As of Jul. 14, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

OSTO:BHG BHG Group AB OSTO:BHG
73 GF Score
Price kr22.24
GF Value kr19.22
Valuation Modestly Overvalued
! 3 Warning Signs
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What is BHG Group AB Margin of Safety % (DCF Earnings Based)?

Margin of Safety % (DCF Earnings Based) = (Intrinsic Value: DCF (Earnings Based) - Current Price) / Intrinsic Value: DCF (Earnings Based).

Note: Discounted Earnings model is only suitable for predictable companies (Business Predictability Rank higher than 1-Star). If the company's Predictability Rank is 1-Star or Not Rated, result may not be accurate due to the low predictability of business and the data will not be stored into our database.

BHG Group AB's Predictability Rank is 1-Star. Thus, the DCF related results in the screener and portfolio will appear as zero and Margin of Safety % (DCF Earnings Based) is not calculated.

OSTO:BHG vs AMZN, BABA, PDD: Margin of Safety % (DCF Earnings Based) Comparison

For the Internet Retail subindustry, BHG Group AB's Margin of Safety % (DCF Earnings Based), along with its competitors' market caps and Margin of Safety % (DCF Earnings Based) data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

BHG Group AB Margin of Safety % (DCF Earnings Based) vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, BHG Group AB's Margin of Safety % (DCF Earnings Based) distribution charts can be found below:

* The bar in red indicates where BHG Group AB's Margin of Safety % (DCF Earnings Based) falls into.


OSTO:BHG
73GF Score
BHG Group AB OSTO:BHG
Margin of Safety % (DCF Earnings Based) is just one metric. See GF Score™, valuation, warning signs, and more.
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Is BHG Group AB (OSTO:BHG) Overvalued in 2026?

Based on GuruFocus' analysis, BHG Group AB stock appears to be overvalued. The current stock price of kr22.24 is trading 15.7% above its estimated GF Value™ of kr19.22. GuruFocus considers BHG Group AB to be Modestly Overvalued.

Key valuation signals for OSTO:BHG:

  • Margin of Safety % (DCF Earnings Based): N/A
  • GF Value™: kr19.22 vs. price of kr22.24 (15.7% above fair value)
  • GF Score™: 73/100 with 3 warning signs

No single metric tells the full story. See the OSTO:BHG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

BHG Group AB Business Description

Other Exchanges 0SOM:UK7B1:Germany
Address Neptunigatan 1, Malmo, SWE, 211 20
BHG Group AB is a consumer e-commerce company in the Nordics and is also present in the rest of Europe, as well as in selected markets outside of Europe. It provides Home improvement space, meaning Do-It-Yourself and Home furnishings. The company's operating segments are; Home Improvement which comprises brands targeted at Nordic DIY customers, such as Bygghemma, Taloon, Golvpoolen, Nordiska Fonster, Outlet1, Hafa, and Hylte Jakt & Tradgard; the Value Home segment which comprises brands with assortments for the home targeted at price-conscious European customers, such as Trademax, Chilli, Furniture 1 and Furniturebox, and the Premium Living segment which comprises brands with assortments of premium products within the Scandinavian design.
73GF Score

Get the complete analysis for OSTO:BHG

Margin of Safety % (DCF Earnings Based) is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

kr22.24
Price
kr19.22
GF Value