Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
Market cap is the total market value to buy the whole company. It is equal to the share price times the number of Shares Outstanding (EOP). BHG Group AB's share price for the quarter that ended in Mar. 2026 was kr23.24. BHG Group AB's Shares Outstanding (EOP) for the quarter that ended in Mar. 2026 was 179 Mil. Therefore, BHG Group AB's market cap for the quarter that ended in Mar. 2026 was kr4,165 Mil.
BHG Group AB's quarterly market cap
increased
from Sep. 2025 (kr4,900 Mil) to Dec. 2025 (kr5,735 Mil) but then
declined
from Dec. 2025 (kr5,735 Mil) to Mar. 2026 (kr4,165 Mil).
BHG Group AB's annual market cap
increased
from Dec. 2023 (kr2,520 Mil) to Dec. 2024 (kr3,438 Mil) and
increased
from Dec. 2024 (kr3,438 Mil) to Dec. 2025 (kr5,735 Mil).
Enterprise Value is the theoretical takeover price. It is more comprehensive than market capitalization (market cap), which only includes common equity. Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash and cash equivalents. BHG Group AB's Enterprise Value for Today is kr6,048 Mil.
BHG Group AB (OSTO:BHG) Market Cap Explanation
Market cap is not the real price you pay for a company. If you buy the company and become its owner, you become the owner of the cash the company has, and you also assume the companys debt. The real price you pay is the Enterprise Value.
Warren Buffett uses the ratio of total market cap of all public traded companies over GDP to measure if the market is expensive. As of April 2012, the US total market cap is about $14.7 trillion, while the US GDP is about $15 trillion. The market was modestly overvalued.
BHG Group AB Market Cap Related Terms
BHG Group AB Market Cap Historical Data
* Premium members only.
The historical data trend for BHG Group AB's Market Cap can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
OSTO:BHG vs AMZN, BABA, PDD: Market Cap Comparison
For the Internet Retail subindustry, BHG Group AB's Market Cap, along with its competitors' market caps and Market Cap data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
BHG Group AB Market Cap vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, BHG Group AB's Market Cap distribution charts can be found below:
* The bar in red indicates where BHG Group AB's Market Cap falls into.
Market cap is the short version of market capitalization. It is the total market value to buy the whole company. It is equal to the share price times the number of shares outstanding.
BHG Group AB's Market Cap for the fiscal year that ended in Dec. 2025 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
BHG Group AB (OSTO:BHG) has a Market Cap of kr3,986 Mil as of Jul. 13, 2026. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on BHG Group AB and its competitors. According to the industry distribution chart, BHG Group AB ranks #399 out of 1140 companies in the Retail - Cyclical industry, placing it in the top 35%.
Is BHG Group AB's Market Cap too high?
BHG Group AB's current Market Cap is kr3,986 Mil. Based on the distribution chart, BHG Group AB ranks #399 out of 1140 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, BHG Group AB has a GF Score™ of 73/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does BHG Group AB's Market Cap compare to AMZN and BABA?
According to the Retail - Cyclical industry distribution chart, BHG Group AB ranks #399 out of 1140 companies for Market Cap. This puts BHG Group AB in the upper half of its industry. The industry median Market Cap is 147.31. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Market Cap for a Retail - Cyclical company?
The median Market Cap among Retail - Cyclical companies is 147.31, based on 1,140 companies in the industry. Companies in the top quartile (top 25%) have a Market Cap significantly above this median, while those in the bottom quartile fall well below. However, Market Cap should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Market Cap mean?
A high Market Cap can signal that a stock is expensive relative to its fundamentals. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on BHG Group AB and its competitors. For the Retail - Cyclical industry, the median Market Cap is 147.31 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. BHG Group AB's current Market Cap is kr3,986 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is BHG Group AB stock overvalued right now?
Based on GuruFocus' analysis, BHG Group AB (OSTO:BHG) is currently considered Modestly Overvalued. The stock's GF Value™ is kr19.22, compared to a current price of kr22.24 — trading 15.7% above its estimated fair value. The current Market Cap is kr3,986 Mil. BHG Group AB's overall GF Score™ is 73/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Market Cap calculated?
Market Cap is calculated from a company's financial statements. For BHG Group AB (OSTO:BHG), the current Market Cap is kr3,986 Mil as of Jul. 13, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is BHG Group AB (OSTO:BHG) Overvalued in 2026?
Based on GuruFocus' analysis, BHG Group AB stock appears to be overvalued.
The current stock price of kr22.24 is trading 15.7% above its estimated GF Value™ of kr19.22.
GuruFocus considers BHG Group AB to be Modestly Overvalued.
Key valuation signals for OSTO:BHG:
Market Cap: kr3,986 Mil
GF Value™: kr19.22 vs. price of kr22.24 (15.7% above fair value)
No single metric tells the full story. See the OSTO:BHG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
BHG Group AB is a consumer e-commerce company in the Nordics and is also present in the rest of Europe, as well as in selected markets outside of Europe. It provides Home improvement space, meaning Do-It-Yourself and Home furnishings. The company's operating segments are; Home Improvement which comprises brands targeted at Nordic DIY customers, such as Bygghemma, Taloon, Golvpoolen, Nordiska Fonster, Outlet1, Hafa, and Hylte Jakt & Tradgard; the Value Home segment which comprises brands with assortments for the home targeted at price-conscious European customers, such as Trademax, Chilli, Furniture 1 and Furniturebox, and the Premium Living segment which comprises brands with assortments of premium products within the Scandinavian design.
73GF Score
Get the complete analysis for OSTO:BHG
Market Cap is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
OSTO:BHG has been successfully added to your 
