BWMX (Betterware de MexicoPI de CV) Moat Score: 5/10 (As of Jun. 28, 2026)


BWMX Betterware de Mexico SAPI de CV BWMX
90 GF Score
Price $17.86
GF Value $16.00
Valuation Modestly Overvalued
! 5 Warning Signs
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What is Betterware de MexicoPI de CV Moat Score?

Betterware de MexicoPI de CV BWMX +3.00% 90 Moat Score is 5 as of Jun. 28, 2026. GuruFocus rates BWMX with a GF Score™ of 90/100 and a GF Value™ of $16.00 (Modestly Overvalued). The stock has 5 warning signs investors should review. Among 1,118 Retail - Cyclical companies, Betterware de MexicoPI de CV ranks better than 94.81% on this metric.

Betterware de MexicoPI de CV has the Moat Score of 5, which implies that the company might have Narrow Moat - Solid narrow moat.

Betterware de MexicoPI de CV has Narrow Moat: Betterware de Mexico has a solid narrow moat due to its strong brand presence in Mexico and a robust distribution network. However, it faces competition and lacks significant global market leadership or proprietary technology.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Betterware de MexicoPI de CV might have Narrow Moat - Solid narrow moat.

Betterware de MexicoPI de CV  (NYSE:BWMX) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Betterware de MexicoPI de CV Moat Score Related Terms

BWMX vs HZO, BBW, ARKO: Moat Score Comparison

For the Specialty Retail subindustry, Betterware de MexicoPI de CV's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Betterware de MexicoPI de CV Moat Score vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Betterware de MexicoPI de CV's Moat Score distribution charts can be found below:

* The bar in red indicates where Betterware de MexicoPI de CV's Moat Score falls into.


BWMX
90GF Score
Betterware de Mexico SAPI de CV BWMX
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 5 mean?
Betterware de MexicoPI de CV (BWMX) has a Moat Score of 5 as of Jun. 28, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Betterware de MexicoPI de CV ranks #58 out of 1118 companies in the Retail - Cyclical industry, placing it in the top 5.2%.
Is Betterware de MexicoPI de CV's Moat Score too high?
Betterware de MexicoPI de CV's current Moat Score is 5. Based on the distribution chart, Betterware de MexicoPI de CV ranks #58 out of 1118 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, Betterware de MexicoPI de CV has a GF Score™ of 90/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Betterware de MexicoPI de CV's Moat Score compare to HZO and BBW?
According to the Retail - Cyclical industry distribution chart, Betterware de MexicoPI de CV ranks #58 out of 1118 companies for Moat Score. This places Betterware de MexicoPI de CV in the top 5% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Retail - Cyclical company?
A good Moat Score depends on the Retail - Cyclical industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Betterware de MexicoPI de CV's current Moat Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Betterware de MexicoPI de CV stock overvalued right now?
Based on GuruFocus' analysis, Betterware de MexicoPI de CV (BWMX) is currently considered Modestly Overvalued. The stock's GF Value™ is $16.00, compared to a current price of $17.86 — trading 11.6% above its estimated fair value. The current Moat Score is 5. Betterware de MexicoPI de CV's overall GF Score™ is 90/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Betterware de MexicoPI de CV (BWMX), the current Moat Score is 5 as of Jun. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Betterware de MexicoPI de CV (BWMX) Overvalued in 2026?

Based on GuruFocus' analysis, Betterware de MexicoPI de CV stock appears to be overvalued. The current stock price of $17.86 is trading 11.6% above its estimated GF Value™ of $16.00. GuruFocus considers Betterware de MexicoPI de CV to be Modestly Overvalued.

Key valuation signals for BWMX:

  • Moat Score: 5
  • GF Value™: $16.00 vs. price of $17.86 (11.6% above fair value)
  • GF Score™: 90/100 with 5 warning signs

No single metric tells the full story. See the BWMX stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Betterware de MexicoPI de CV Business Description

Other Exchanges BM0:Germany
Address Gdl-Ameca-Huaxtla Km-5, El Arenal, JAL, MEX, 45350
Betterware de Mexico SAPI de CV is a company in the consumer product goods industry focused on home organization and beauty and personal care products, commercialized through person-to-person selling. The Group operates through two segments: Home organization under the Betterware brand, including kitchen and food preservation, home solutions, bathroom, laundry & cleaning, tech and mobility, bedroom and wellness. Products are sold through catalogues and distributed through distributors and associates. The Beauty and personal care (B&PC) segment under the JAFRA brand, which generates maximum revenue, includes fragrance, color, skin care and toiletries, distributed through leaders and consultants. The Group operates in Mexico, which generates maximum revenue, the United States and Latam.
90GF Score

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$17.86
Price
$16.00
GF Value