Serko (SERKF) Moat Score: 5/10 (As of Jun. 29, 2026)


SERKF Serko Ltd SERKF
69 GF Score
Price $1.02
GF Value $3.99
Valuation Significantly Undervalued
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What is Serko Moat Score?

Serko SERKF 69 Moat Score is 5 as of Jun. 29, 2026. GuruFocus rates SERKF with a GF Score™ of 69/100 and a GF Value™ of $3.99 (Significantly Undervalued). Among 2,845 Software companies, Serko ranks better than 94.8% on this metric.

Serko has the Moat Score of 5, which implies that the company might have Narrow Moat - Solid narrow moat.

Serko has Narrow Moat: Serko Ltd benefits from network effects in the travel booking industry and has a solid narrow moat. However, it faces competition from larger players, limiting its moat strength.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Serko might have Narrow Moat - Solid narrow moat.

Serko  (OTCPK:SERKF) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Serko Moat Score Related Terms

SERKF vs MSFT, ORCL, PLTR: Moat Score Comparison

For the Software - Infrastructure subindustry, Serko's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Serko Moat Score vs Software Industry

For the Software industry and Technology sector, Serko's Moat Score distribution charts can be found below:

* The bar in red indicates where Serko's Moat Score falls into.


SERKF
69GF Score
Serko Ltd SERKF
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 5 mean?
Serko (SERKF) has a Moat Score of 5 as of Jun. 29, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Serko ranks #148 out of 2845 companies in the Software industry, placing it in the top 5.2%.
Is Serko's Moat Score too high?
Serko's current Moat Score is 5. Based on the distribution chart, Serko ranks #148 out of 2845 companies in the Software industry, which is in the top quartile — a strong position relative to peers. Overall, Serko has a GF Score™ of 69/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Serko's Moat Score compare to MSFT and ORCL?
According to the Software industry distribution chart, Serko ranks #148 out of 2845 companies for Moat Score. This places Serko in the top 5% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Software company?
A good Moat Score depends on the Software industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Serko's current Moat Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Serko stock overvalued right now?
Based on GuruFocus' analysis, Serko (SERKF) is currently considered Significantly Undervalued. The stock's GF Value™ is $3.99, compared to a current price of $1.02 — trading 74.5% below its estimated fair value. The current Moat Score is 5. Serko's overall GF Score™ is 69/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Serko (SERKF), the current Moat Score is 5 as of Jun. 29, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Serko (SERKF) Overvalued in 2026?

Based on GuruFocus' analysis, Serko stock appears to be undervalued. The current stock price of $1.02 is trading 74.5% below its estimated GF Value™ of $3.99. GuruFocus considers Serko to be Significantly Undervalued.

Key valuation signals for SERKF:

  • Moat Score: 5
  • GF Value™: $3.99 vs. price of $1.02 (74.5% below fair value)
  • GF Score™: 69/100

No single metric tells the full story. See the SERKF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Serko Business Description

Address 125 The Strand Parnell, Level 1, Saatchi Building, Auckland, NZL, 1010
Serko Ltd is engaged in the provisioning of computer software solutions for corporate travel. The company's products are Serko Online and Serko Expense which are cloud-based enterprise-grade solutions that help corporates manage their travel and expense programs. Geographically, it derives a majority of its revenue from Australia and also has a presence in New Zealand, the US, India, Singapore, and Others. The company generates revenue from Serko Online, Serko Zeno, Serko Mobile, and Serko Expense technology platforms.
69GF Score

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Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$1.02
Price
$3.99
GF Value