VPRIF (Vitality Products) Moat Score: 1/10 (As of Jun. 27, 2026)


What is Vitality Products Moat Score?

Vitality Products VPRIF Moat Score is 1 as of Jun. 27, 2026. The stock has 2 warning signs investors should review. Among 2,058 Consumer Packaged Goods companies, Vitality Products ranks better than 86.44% on this metric.

Vitality Products has the Moat Score of 1, which implies that the company might have No Moat - Very weak/transient advantages.

Vitality Products has No Moat: Vitality Products Inc shows no discernible moat characteristics. It lacks market leadership, brand strength, and significant regulatory barriers, resulting in no competitive advantage.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Vitality Products might have No Moat - Very weak/transient advantages.


Vitality Products  (OTCPK:VPRIF) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Vitality Products Moat Score Related Terms


VPRIF vs KHC, GIS: Moat Score Comparison

For the Packaged Foods subindustry, Vitality Products's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Vitality Products Moat Score vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Vitality Products's Moat Score distribution charts can be found below:

* The bar in red indicates where Vitality Products's Moat Score falls into.


Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 1 mean?
Vitality Products (VPRIF) has a Moat Score of 1 as of Jun. 27, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Vitality Products ranks #279 out of 2058 companies in the Consumer Packaged Goods industry, placing it in the top 13.6%.
Is Vitality Products' Moat Score too high?
Vitality Products' current Moat Score is 1. Based on the distribution chart, Vitality Products ranks #279 out of 2058 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers.
How does Vitality Products' Moat Score compare to KHC and GIS?
According to the Consumer Packaged Goods industry distribution chart, Vitality Products ranks #279 out of 2058 companies for Moat Score. This places Vitality Products in the top 14% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Consumer Packaged Goods company?
A good Moat Score depends on the Consumer Packaged Goods industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Vitality Products's current Moat Score is 1. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Vitality Products stock overvalued right now?
Based on GuruFocus' analysis, Vitality Products (VPRIF) is currently considered Possible Value Trap. The stock's GF Value™ is $0.02, compared to a current price of $0.00 — trading 87.5% below its estimated fair value. The current Moat Score is 1. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Vitality Products (VPRIF), the current Moat Score is 1 as of Jun. 27, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Vitality Products Business Description

Other Exchanges VPI:Canada
Address 837 West Hastings Street, Suite 304, Vancouver, BC, CAN, V6C 3N6
Vitality Products Inc is engaged in the business of manufacturing, marketing, and distributing natural health products, including vitamins, minerals and nutritional supplements. Its product categories include Iron Deficiency, The Essentials, Sleep & Stress, and Collagen. It operates in a single segment in Canada which is the business of manufacturing, marketing, and distributing natural health products, including vitamins, minerals and nutritional supplements.