adidas AG (BUD:ADIDAS) Beneish M-Score: -2.41 (As of Jul. 14, 2026)

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BUD:ADIDAS adidas AG BUD:ADIDAS
86 GF Score
Price Ft64,460.00
GF Value Ft80,535.87
Valuation Modestly Undervalued
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What is adidas AG Beneish M-Score?

adidas AG BUD:ADIDAS 86 Beneish M-Score is -2.41 as of Jul. 14, 2026. GuruFocus rates BUD:ADIDAS with a GF Score™ of 86/100 and a GF Value™ of Ft80,535.87 (Modestly Undervalued). Among 997 Manufacturing - Apparel & Accessories companies, adidas AG ranks worse than 58.58% on this metric.

The zones of discrimination for M-Score is as such:

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator.
An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

Good Sign:

Beneish M-Score -2.41 no higher than -1.78, which implies that the company is unlikely to be a manipulator.

The historical rank and industry rank for adidas AG's Beneish M-Score or its related term are showing as below:

BUD:ADIDAS' s Beneish M-Score Range Over the Past 10 Years
Min: -4.7   Med: -2.71   Max: -2.11
Current: -2.41

During the past 13 years, the highest Beneish M-Score of adidas AG was -2.11. The lowest was -4.70. And the median was -2.71.


adidas AG Beneish M-Score Historical Data

* Premium members only.

The historical data trend for adidas AG's Beneish M-Score can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

adidas AG Beneish M-Score Chart

adidas AG Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Beneish M-Score
Get a 7-Day Free Trial Premium Member Only Premium Member Only -2.67 -2.18 -3.13 -2.78 -2.31

adidas AG Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Beneish M-Score Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -2.49 -2.26 -2.18 -2.31 -2.41

BUD:ADIDAS vs NKE, DECK, ONON: Beneish M-Score Comparison

For the Footwear & Accessories subindustry, adidas AG's Beneish M-Score, along with its competitors' market caps and Beneish M-Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


adidas AG Beneish M-Score vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, adidas AG's Beneish M-Score distribution charts can be found below:

* The bar in red indicates where adidas AG's Beneish M-Score falls into.


BUD:ADIDAS
86GF Score
adidas AG BUD:ADIDAS
Beneish M-Score is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

adidas AG Beneish M-Score Calculation

The M-score was created by Professor Messod Beneish. Instead of measuring the bankruptcy risk (Altman Z-Score) or business trend (Piotroski F-Score), M-score can be used to detect the risk of earnings manipulation. This is the original research paper on M-score.

The M-Score Variables:

The M-score of adidas AG for today is based on a combination of the following eight different indices:

M=-4.84+0.92 * DSRI+0.528 * GMI+0.404 * AQI+0.892 * SGI+0.115 * DEPI
=-4.84+0.92 * 1.0659+0.528 * 0.9933+0.404 * 0.91+0.892 * 1.1168+0.115 * 1.0166
-0.172 * SGAI+4.679 * TATA-0.327 * LVGI
-0.172 * 1.0187+4.679 * 0.002067-0.327 * 0.9958
=-2.35

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

This Year (Mar26) TTM:Last Year (Mar25) TTM:
Total Receivables was Ft1,278,855 Mil.
Revenue was 2414149.469 + 2253839.359 + 2465113.941 + 2174737.73 = Ft9,307,840 Mil.
Gross Profit was 1233809.096 + 1145466.745 + 1277174.418 + 1124272.177 = Ft4,780,722 Mil.
Total Current Assets was Ft4,497,232 Mil.
Total Assets was Ft7,490,748 Mil.
Property, Plant and Equipment(Net PPE) was Ft1,683,532 Mil.
Depreciation, Depletion and Amortization(DDA) was Ft412,457 Mil.
Selling, General, & Admin. Expense(SGA) was Ft1,139,006 Mil.
Total Current Liabilities was Ft3,328,245 Mil.
Long-Term Debt & Capital Lease Obligation was Ft1,588,680 Mil.
Net Income was 176520.031 + 30046.246 + 171405.359 + 134824.97 = Ft512,797 Mil.
Non Operating Income was 0 + 0 + 0 + 0 = Ft0 Mil.
Cash Flow from Operations was -128178.446 + 380585.777 + 238331.529 + 6576.828 = Ft497,316 Mil.
Total Receivables was Ft1,074,325 Mil.
Revenue was 2107212.076 + 1978655.291 + 2263545.588 + 1985269.869 = Ft8,334,683 Mil.
Gross Profit was 1097613.311 + 985181.259 + 1160603.291 + 1009002.67 = Ft4,252,401 Mil.
Total Current Assets was Ft3,945,586 Mil.
Total Assets was Ft6,880,546 Mil.
Property, Plant and Equipment(Net PPE) was Ft1,612,687 Mil.
Depreciation, Depletion and Amortization(DDA) was Ft403,280 Mil.
Selling, General, & Admin. Expense(SGA) was Ft1,001,227 Mil.
Total Current Liabilities was Ft3,062,358 Mil.
Long-Term Debt & Capital Lease Obligation was Ft1,473,302 Mil.




1. DSRI = Days Sales in Receivables Index

Measured as the ratio of Revenue in Total Receivables in year t to year t-1.

A large increase in DSR could be indicative of revenue inflation.

DSRI=(Receivables_t / Revenue_t) / (Receivables_t-1 / Revenue_t-1)
=(1278854.664 / 9307840.499) / (1074325.416 / 8334682.824)
=0.137395 / 0.128898
=1.0659

2. GMI = Gross Margin Index

Measured as the ratio of gross margin in year t-1 to gross margin in year t.

Gross margin has deteriorated when this index is above 1. A firm with poorer prospects is more likely to manipulate earnings.

GMI=GrossMargin_t-1 / GrossMargin_t
=(GrossProfit_t-1 / Revenue_t-1) / (GrossProfit_t / Revenue_t)
=(4252400.531 / 8334682.824) / (4780722.436 / 9307840.499)
=0.510205 / 0.513623
=0.9933

3. AQI = Asset Quality Index

AQI is the ratio of asset quality in year t to year t-1.

Asset quality is measured as the ratio of non-current assets other than Property, Plant and Equipment to Total Assets.

AQI=(1 - (CurrentAssets_t + PPE_t) / TotalAssets_t) / (1 - (CurrentAssets_t-1 + PPE_t-1) / TotalAssets_t-1)
=(1 - (4497232.324 + 1683532.329) / 7490748.368) / (1 - (3945585.947 + 1612686.765) / 6880545.722)
=0.17488 / 0.192176
=0.91

4. SGI = Sales Growth Index

Ratio of Revenue in year t to sales in year t-1.

Sales growth is not itself a measure of manipulation. However, growth companies are likely to find themselves under pressure to manipulate in order to keep up appearances.

SGI=Sales_t / Sales_t-1
=Revenue_t / Revenue_t-1
=9307840.499 / 8334682.824
=1.1168

5. DEPI = Depreciation Index

Measured as the ratio of the rate of Depreciation, Depletion and Amortization in year t-1 to the corresponding rate in year t.

DEPI greater than 1 indicates that assets are being depreciated at a slower rate. This suggests that the firm might be revising useful asset life assumptions upwards, or adopting a new method that is income friendly.

DEPI=(Depreciation_t-1 / (Depreciaton_t-1 + PPE_t-1)) / (Depreciation_t / (Depreciaton_t + PPE_t))
=(403279.999 / (403279.999 + 1612686.765)) / (412456.608 / (412456.608 + 1683532.329))
=0.200043 / 0.196784
=1.0166

Note: If the Depreciation, Depletion and Amortization data is not available, we assume that the depreciation rate is constant and set the Depreciation Index to 1.

6. SGAI = Sales, General and Administrative expenses Index

The ratio of Selling, General, & Admin. Expense(SGA) to Sales in year t relative to year t-1.

SGA expenses index > 1 means that the company is becoming less efficient in generate sales.

SGAI=(SGA_t / Sales_t) / (SGA_t-1 /Sales_t-1)
=(1139006.236 / 9307840.499) / (1001227.192 / 8334682.824)
=0.122371 / 0.120128
=1.0187

7. LVGI = Leverage Index

The ratio of total debt to Total Assets in year t relative to yeat t-1.

An LVGI > 1 indicates an increase in leverage

LVGI=((LTD_t + CurrentLiabilities_t) / TotalAssets_t) / ((LTD_t-1 + CurrentLiabilities_t-1) / TotalAssets_t-1)
=((1588680.279 + 3328244.899) / 7490748.368) / ((1473301.861 + 3062358.262) / 6880545.722)
=0.6564 / 0.659201
=0.9958

8. TATA = Total Accruals to Total Assets

Total accruals calculated as the change in working capital accounts other than cash less depreciation.

TATA=(IncomefromContinuingOperations_t - CashFlowsfromOperations_t) / TotalAssets_t
=(NetIncome_t - NonOperatingIncome_t - CashFlowsfromOperations_t) / TotalAssets_t
=(512796.606 - 0 - 497315.688) / 7490748.368
=0.002067

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator. An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

adidas AG has a M-score of -2.35 suggests that the company is unlikely to be a manipulator.

Frequently Asked Questions Learn more about Beneish M-Score →
What does a Beneish M-Score of -2.41 mean?
adidas AG (BUD:ADIDAS) has a Beneish M-Score of -2.41 as of Jul. 14, 2026. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on adidas AG and its competitors. According to the industry distribution chart, adidas AG ranks #584 out of 997 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 58.6%.
Is adidas AG's Beneish M-Score too high?
adidas AG's current Beneish M-Score is -2.41. Based on the distribution chart, adidas AG ranks #584 out of 997 companies in the Manufacturing - Apparel & Accessories industry, which is below the industry midpoint. Overall, adidas AG has a GF Score™ of 86/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does adidas AG's Beneish M-Score compare to NKE and DECK?
According to the Manufacturing - Apparel & Accessories industry distribution chart, adidas AG ranks #584 out of 997 companies for Beneish M-Score. This places adidas AG in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beneish M-Score for a Manufacturing - Apparel & Accessories company?
A good Beneish M-Score depends on the Manufacturing - Apparel & Accessories industry context. However, Beneish M-Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beneish M-Score mean?
A high Beneish M-Score can signal that a stock is expensive relative to its fundamentals. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on adidas AG and its competitors. adidas AG's current Beneish M-Score is -2.41. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is adidas AG stock overvalued right now?
Based on GuruFocus' analysis, adidas AG (BUD:ADIDAS) is currently considered Modestly Undervalued. The stock's GF Value™ is Ft80,535.87, compared to a current price of Ft64,460.00 — trading 20% below its estimated fair value. The current Beneish M-Score is -2.41. adidas AG's overall GF Score™ is 86/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beneish M-Score calculated?
Beneish M-Score is calculated from a company's financial statements. For adidas AG (BUD:ADIDAS), the current Beneish M-Score is -2.41 as of Jul. 14, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is adidas AG (BUD:ADIDAS) Overvalued in 2026?

Based on GuruFocus' analysis, adidas AG stock appears to be undervalued. The current stock price of Ft64,460.00 is trading 20% below its estimated GF Value™ of Ft80,535.87. GuruFocus considers adidas AG to be Modestly Undervalued.

Key valuation signals for BUD:ADIDAS:

  • Beneish M-Score: -2.41
  • GF Value™: Ft80,535.87 vs. price of Ft64,460.00 (20% below fair value)
  • GF Score™: 86/100

No single metric tells the full story. See the BUD:ADIDAS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


adidas AG Business Description

Address Adi-Dassler-Strasse 1, Herzogenaurach, BY, DEU, 91074
Adidas designs, develops, produces, and markets athletic and leisure apparel, footwear, accessories, and sports equipment. Under its eponymous brand, it produces apparel for competitive athletics, casual activewear, and casual fashion. Adidas sells its products in more than 160 countries through about 2,000 owned retail stores, 15,000 Adidas-branded franchise stores (including about 8,000 in China), 150,000 wholesale doors, and an owned e-commerce site that is available in 67 countries. The company was founded in 1949 in Germany.
86GF Score

Get the complete analysis for BUD:ADIDAS

Beneish M-Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

Ft64,460.00
Price
Ft80,535.87
GF Value