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Bona Film Group (Bona Film Group) Operating Margin % : 11.58% (As of Sep. 2015)


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What is Bona Film Group Operating Margin %?

Operating Margin % is calculated as Operating Income divided by its Revenue. Bona Film Group's Operating Income for the three months ended in Sep. 2015 was $9.1 Mil. Bona Film Group's Revenue for the three months ended in Sep. 2015 was $78.9 Mil. Therefore, Bona Film Group's Operating Margin % for the quarter that ended in Sep. 2015 was 11.58%.

The historical rank and industry rank for Bona Film Group's Operating Margin % or its related term are showing as below:


BONA's Operating Margin % is not ranked *
in the Media - Diversified industry.
Industry Median: 3.425
* Ranked among companies with meaningful Operating Margin % only.

Bona Film Group's 5-Year Average Operating Margin % Growth Rate was 0.00% per year.

Bona Film Group's Operating Income for the three months ended in Sep. 2015 was $9.1 Mil. Its Operating Income for the trailing twelve months (TTM) ended in Sep. 2015 was $16.0 Mil.


Bona Film Group Operating Margin % Historical Data

The historical data trend for Bona Film Group's Operating Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Bona Film Group Operating Margin % Chart

Bona Film Group Annual Data
Trend Dec08 Dec09 Dec10 Dec11 Dec12 Dec13 Dec14
Operating Margin %
Get a 7-Day Free Trial 17.40 10.09 -0.53 5.77 5.91

Bona Film Group Quarterly Data
Dec10 Mar11 Jun11 Sep11 Dec11 Mar12 Jun12 Sep12 Dec12 Mar13 Jun13 Sep13 Dec13 Mar14 Jun14 Sep14 Dec14 Mar15 Jun15 Sep15
Operating Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 10.61 -0.39 3.60 3.97 11.58

Competitive Comparison of Bona Film Group's Operating Margin %

For the Broadcasting subindustry, Bona Film Group's Operating Margin %, along with its competitors' market caps and Operating Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Bona Film Group's Operating Margin % Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Bona Film Group's Operating Margin % distribution charts can be found below:

* The bar in red indicates where Bona Film Group's Operating Margin % falls into.



Bona Film Group Operating Margin % Calculation

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Bona Film Group's Operating Margin % for the fiscal year that ended in Dec. 2014 is calculated as

Operating Margin %=Operating Income (A: Dec. 2014 ) / Revenue (A: Dec. 2014 )
=15.02 / 254.086
=5.91 %

Bona Film Group's Operating Margin % for the quarter that ended in Sep. 2015 is calculated as

Operating Margin %=Operating Income (Q: Sep. 2015 ) / Revenue (Q: Sep. 2015 )
=9.136 / 78.918
=11.58 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Bona Film Group  (NAS:BONA) Operating Margin % Explanation

Just like Gross Margin %, it is important to see a company maintains its operating margin over time. Among the same industry, a company with higher operating margin is more efficient in its operation. It is also more stable during industry slowdown or recessions. Peter Lynch prefers those with higher margins than those with lower margins.


Be Aware

Operating Margin % can be manipulated by adjusting the rate of depreciation, depletion and amortization (DDA).

If a company is facing competition, its Operating Margin % may decline. Often the Operating Margin % declines well before the company's Revenue or even profit decline. Therefore, Operating Margin % is a very important indicator of whether the company is facing problems.

For instance, by 2012, Nokia (NOK)'s problems were well known and its stock had lost more than 90% of its market value since 2007. But Nokia’s Operating Margin % had already been in decline since 2002, although its Earnings per Share (Diluted) were still rising. Investors who paid attention to Operating Margin % would have avoided this huge loss. The same can be said for Research-in-Motion (RIMM).

Therefore, Operating Margin % is a very important screening filter for GuruFocus. GuruFocus's Buffett-Munger screener requires that the profit margin is either consistent or expanding. The Model Portfolio of the Buffett-Munger screener has outperformed the market every year since inception in 2009.


Bona Film Group Operating Margin % Related Terms

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Bona Film Group (Bona Film Group) Business Description

Traded in Other Exchanges
N/A
Address
Bona Film Group Ltd is incorporated in the Cayman Islands on July 8, 2010. On December 14, 2010, it completed its initial public offering. The Company operates as a film distributor in China. It distributes films through virtually all of the theater circuits in China. It has distribution rights to a selection of films through joint distribution arrangements with industry participants such as the state-owned China Film Group Corporation. It has distributed 39 Chinese films (including Hong Kong films) internationally. In addition to film distribution and film and television production operations, it owns and operates 21 movie theaters in commercial districts and residential areas in several major cities in China. The Company's film distribution activities consist of film sourcing, which includes identifying quality film projects with commercial potential and securing film distribution rights; print and marketing, which includes coordinating the distribution of film prints to theater circuits, as well as conducting marketing and publicity campaigns to promote the films to their target audiences; exhibition, which includes negotiating the terms of exhibitions of films in domestic and international movie theaters as well as through non-theatrical distribution channels and film advertising, which includes the sale of approximately three minutes advertising time immediately prior to the start of the theatrical screening of a film, in-film product placements and cross-promotion campaigns. The Company faces competition for audiences from companies within the entertainment business and from alternative forms of leisure entertainment, such as sporting events, outdoor recreation, video games, the Internet and other cultural and computer-related activities. Its competitors in film distribution and production include state-owned enterprises such as China Film Group and non state-owned companies such as Huayi Brothers. Its trademark includes "Bona". Its talent agency business is subject to various PRC laws, rules and regulations.

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