eBaySTU:EBA +4.42%82 Operating Margin % is 19.78% as of Mar. 2026, which is 15% below its 10-year median of 23.32. GuruFocus rates STU:EBA with a GF Score™ of 82/100 and a GF Value™ of €70.92 (Significantly Overvalued). The stock has 8 warning signs investors should review. Among 1,128 Retail - Cyclical companies, eBay ranks better than 94.33% on this metric.
Operating Margin % is calculated as Operating Income divided by its Revenue. eBay's Operating Income for the
three
months ended in Mar. 2026 was €529 Mil. eBay's Revenue for the
three
months ended in Mar. 2026 was €2,672 Mil. Therefore, eBay's Operating Margin % for the quarter that ended in Mar. 2026 was 19.78%.
Warning Sign:
eBay Inc operating margin has been in a 5-year decline. The average rate of decline per year is -7.5%.
The historical rank and industry rank for eBay's Operating Margin % or its related term are showing as below:
STU:EBA'
s Operating Margin % Range Over the Past 10 Years
Min: 19.2 Med: 23.32 Max: 29.64
Current: 19.58
STU:EBA's Operating Margin % is ranked better than 94.33% of 1128
companies
in the Retail - Cyclical industry
Industry Median: 3.905
vs STU:EBA: 19.58
eBay's 5-Year Average Operating Margin % Growth Rate was -7.50% per year.
eBay's Operating Income for the
three
months ended in Mar. 2026 was €529 Mil.
Its Operating Income for the trailing twelve months (TTM) ended in Mar. 2026 was €1,952 Mil.
eBay (STU:EBA) Operating Margin % Explanation
Just like Gross Margin %, it is important to see a company maintains its operating margin over time. Among the same industry, a company with higher operating margin is more efficient in its operation. It is also more stable during industry slowdown or recessions. Peter Lynch prefers those with higher margins than those with lower margins.
Be Aware
Operating Margin % can be manipulated by adjusting the rate of depreciation, depletion and amortization (DDA).
If a company is facing competition, its Operating Margin % may decline. Often the Operating Margin % declines well before the company's Revenue or even profit decline. Therefore, Operating Margin % is a very important indicator of whether the company is facing problems.
For instance, by 2012, Nokia (NOK)'s problems were well known and its stock had lost more than 90% of its market value since 2007. But Nokias Operating Margin % had already been in decline since 2002, although its Earnings per Share (Diluted) were still rising. Investors who paid attention to Operating Margin % would have avoided this huge loss. The same can be said for Research-in-Motion (RIMM).
Therefore, Operating Margin % is a very important screening filter for GuruFocus. GuruFocus's Buffett-Munger screener requires that the profit margin is either consistent or expanding. The Model Portfolio of the Buffett-Munger screener has outperformed the market every year since inception in 2009.
eBay Operating Margin % Related Terms
eBay Operating Margin % Historical Data
* Premium members only.
The historical data trend for eBay's Operating Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
STU:EBA vs SE, JD, CPNG: Operating Margin % Comparison
For the Internet Retail subindustry, eBay's Operating Margin %, along with its competitors' market caps and Operating Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
eBay Operating Margin % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, eBay's Operating Margin % distribution charts can be found below:
* The bar in red indicates where eBay's Operating Margin % falls into.
Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.
eBay's Operating Margin % for the fiscal year that ended in Dec. 2025 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
eBay (STU:EBA) has a Operating Margin % of 19.78% as of Mar. 2026. Operating margin is the ratio of total operating income to net sales. View historical data on eBay and its competitors. This is 15% below median its historical median of 23.32. Over the past decade, eBay's Operating Margin % has ranged from 19.20 to 29.64. According to the industry distribution chart, eBay ranks #64 out of 1128 companies in the Retail - Cyclical industry, placing it in the top 5.7%.
Is eBay's Operating Margin % too high?
eBay's current Operating Margin % of 19.78% is 15% below median its 10-year median of 23.32. Over the past 10 years, this metric has ranged from a low of 19.20 to a high of 29.64. The Retail - Cyclical industry median Operating Margin % is 3.91. eBay's value of 19.78% is 406.5% above this industry median. Based on the distribution chart, eBay ranks #64 out of 1128 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, eBay has a GF Score™ of 82/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does eBay's Operating Margin % compare to SE and JD?
According to the Retail - Cyclical industry distribution chart, eBay ranks #64 out of 1128 companies for Operating Margin %. This places eBay in the top 6% of its industry — outperforming the majority of peers. The industry median Operating Margin % is 3.91. eBay's value of 19.78% is 406.5% above this benchmark. Historically, eBay's own Operating Margin % has ranged from 19.20 to 29.64 over the past decade. While the company's 10-year median is 23.32 vs. the industry median of 3.91, eBay has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Operating Margin % for a Retail - Cyclical company?
The median Operating Margin % among Retail - Cyclical companies is 3.91, based on 1,128 companies in the industry. Companies in the top quartile (top 25%) have a Operating Margin % significantly above this median, while those in the bottom quartile fall well below. However, Operating Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. eBay's current Operating Margin % of 19.78% is 406.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Operating Margin % mean?
A high Operating Margin % can signal that a stock is expensive relative to its fundamentals. Operating margin is the ratio of total operating income to net sales. View historical data on eBay and its competitors. For the Retail - Cyclical industry, the median Operating Margin % is 3.91 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. eBay's current Operating Margin % is 19.78%, which is 15% below median its own 10-year median of 23.32. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is eBay stock overvalued right now?
Based on GuruFocus' analysis, eBay (STU:EBA) is currently considered Significantly Overvalued. The stock's GF Value™ is €70.92, compared to a current price of €95.88 — trading 35.2% above its estimated fair value. The current Operating Margin % is 19.78%, which is 15% below median its 10-year median of 23.32 and 406.5% above the Retail - Cyclical industry median of 3.91. eBay's overall GF Score™ is 82/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Operating Margin % calculated?
Operating Margin % is calculated from a company's financial statements. For eBay (STU:EBA), the current Operating Margin % is 19.78% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is eBay (STU:EBA) Overvalued in 2026?
Based on GuruFocus' analysis, eBay stock appears to be overvalued.
The current stock price of €95.88 is trading 35.2% above its estimated GF Value™ of €70.92.
GuruFocus considers eBay to be Significantly Overvalued.
Key valuation signals for STU:EBA:
Operating Margin %: 19.78% (15% below median its 10-year median of 23.32)
GF Value™: €70.92 vs. price of €95.88 (35.2% above fair value)
Industry Position: 406.5% above the Retail - Cyclical median (#64 of 1128)
No single metric tells the full story. See the STU:EBA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Founded in 1995, eBay operates one of the world's largest online marketplaces, connecting buyers and sellers across more than 190 markets. In 2025, the firm generated $11.1 billion in revenue on nearly $80 billion of gross merchandise volume, serving 135 million active buyers and 18 million active sellers (users who closed at least one transaction in the past year). The firm monetizes its marketplace primarily through transaction fees and advertising, with 52% of revenue derived from the US and the remainder from international markets. In a bid to expand its reach among Generation Z and in the recommerce sector, eBay announced the $1.2 billion acquisition of fashion resale app Depop from Etsy in early 2026.
82GF Score
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