Zeta Global HoldingsHAM:8EO -6.27%81 PB Ratio is 5.08 as of Jun. 27, 2026, which is 60% below its 10-year median of 12.80. GuruFocus rates HAM:8EO with a GF Score™ of 81/100 and a GF Value™ of €15.71 (Modestly Undervalued). The stock has 3 warning signs investors should review. Among 2,624 Software companies, Zeta Global Holdings ranks worse than 78.51% on this metric.
The historical rank and industry rank for Zeta Global Holdings's PB Ratio or its related term are showing as below:
HAM:8EO'
s PB Ratio Range Over the Past 10 Years
Min: 4 Med: 12.8 Max: 32.8
Current: 5.36
During the past 7 years, Zeta Global Holdings's highest PB Ratio was 32.80. The lowest was 4.00. And the median was 12.80.
HAM:8EO's PB Ratio is ranked worse than 78.51% of 2624
companies
in the Software industry
Industry Median: 2.32
vs HAM:8EO: 5.36
During the past 12 months, Zeta Global Holdings's average Book Value Per Share Growth Rate was 23.50% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was 74.60% per year.
During the past 7 years, the highest 3-Year average Book Value Per Share Growth Rate of Zeta Global Holdings was 84.10% per year. The lowest was 74.60% per year. And the median was 79.35% per year.
Back to Basics: PB Ratio
Zeta Global Holdings (HAM:8EO) PB Ratio Explanation
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
Zeta Global Holdings PB Ratio Related Terms
Zeta Global Holdings PB Ratio Historical Data
* Premium members only.
The historical data trend for Zeta Global Holdings's PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Software - Infrastructure subindustry, Zeta Global Holdings's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Zeta Global Holdings PB Ratio vs Software Industry
For the Software industry and Technology sector, Zeta Global Holdings's PB Ratio distribution charts can be found below:
* The bar in red indicates where Zeta Global Holdings's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
Zeta Global Holdings (HAM:8EO) has a PB Ratio of 5.08 as of Jun. 27, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Zeta Global Holdings and its competitors. This is 60% below median its historical median of 12.80. Over the past decade, Zeta Global Holdings' PB Ratio has ranged from 4.00 to 32.80. According to the industry distribution chart, Zeta Global Holdings ranks #2060 out of 2624 companies in the Software industry, placing it in the top 78.5%.
Is Zeta Global Holdings' PB Ratio too high?
Zeta Global Holdings' current PB Ratio of 5.08 is 60% below median its 10-year median of 12.80. Over the past 10 years, this metric has ranged from a low of 4.00 to a high of 32.80. The Software industry median PB Ratio is 2.32. Zeta Global Holdings' value of 5.08 is 119% above this industry median. Based on the distribution chart, Zeta Global Holdings ranks #2060 out of 2624 companies in the Software industry, which is in the bottom quartile relative to peers. Overall, Zeta Global Holdings has a GF Score™ of 81/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Zeta Global Holdings' PB Ratio compare to S and PATH?
According to the Software industry distribution chart, Zeta Global Holdings ranks #2060 out of 2624 companies for PB Ratio. This places Zeta Global Holdings in the lower half of its industry. The industry median PB Ratio is 2.32. Zeta Global Holdings' value of 5.08 is 119% above this benchmark. Historically, Zeta Global Holdings' own PB Ratio has ranged from 4.00 to 32.80 over the past decade. While the company's 10-year median is 12.80 vs. the industry median of 2.32, Zeta Global Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Software company?
The median PB Ratio among Software companies is 2.32, based on 2,624 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Zeta Global Holdings's current PB Ratio of 5.08 is 119% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Zeta Global Holdings and its competitors. For the Software industry, the median PB Ratio is 2.32 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Zeta Global Holdings's current PB Ratio is 5.08, which is 60% below median its own 10-year median of 12.80. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Zeta Global Holdings stock overvalued right now?
Based on GuruFocus' analysis, Zeta Global Holdings (HAM:8EO) is currently considered Modestly Undervalued. The stock's GF Value™ is €15.71, compared to a current price of €15.56 — trading 1% below its estimated fair value. The current PB Ratio is 5.08, which is 60% below median its 10-year median of 12.80 and 119% above the Software industry median of 2.32. Zeta Global Holdings' overall GF Score™ is 81/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Zeta Global Holdings (HAM:8EO), the current PB Ratio is 5.08 as of Jun. 27, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Zeta Global Holdings (HAM:8EO) Overvalued in 2026?
Based on GuruFocus' analysis, Zeta Global Holdings stock appears to be undervalued.
The current stock price of €15.56 is trading 1% below its estimated GF Value™ of €15.71.
GuruFocus considers Zeta Global Holdings to be Modestly Undervalued.
Key valuation signals for HAM:8EO:
PB Ratio: 5.08 (60% below median its 10-year median of 12.80)
GF Value™: €15.71 vs. price of €15.56 (1% below fair value)
Industry Position: 119% above the Software median (#2060 of 2624)
No single metric tells the full story. See the HAM:8EO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Zeta Global Holdings Corp is an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software. It serves enterprise customers across multiple industries, including financial services, insurance, telecommunications, automotive, travel and hospitality, and retail. Its Zeta Marketing Platform, or ZMP, is an omnichannel marketing platform with identity data at its core. The ZMP can analyze billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing. The company operates in U.S, where it generates maximum revenue and Internationally as well.
81GF Score
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