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Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Zeta Global Holdings's selling, general, & admin. expense for the
three
months ended in Mar. 2026 was €152 Mil.
Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was €533 Mil.
Zeta Global Holdings (HAM:8EO) Selling, General, & Admin. Expense Explanation
An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.
Warren Buffett likes companies with consistent SGA as the percentage of gross profit.
Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.
If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.
Zeta Global Holdings Selling, General, & Admin. Expense Related Terms
Zeta Global Holdings Selling, General, & Admin. Expense Historical Data
* Premium members only.
The historical data trend for Zeta Global Holdings's Selling, General, & Admin. Expense can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Zeta Global Holdings Selling, General, & Admin. Expense Chart
HAM:8EO vs RELY, QLYS, NTSK: Selling, General, & Admin. Expense Comparison
For the Software - Infrastructure subindustry, Zeta Global Holdings's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Zeta Global Holdings Selling, General, & Admin. Expense vs Software Industry
For the Software industry and Technology sector, Zeta Global Holdings's Selling, General, & Admin. Expense distribution charts can be found below:
* The bar in red indicates where Zeta Global Holdings's Selling, General, & Admin. Expense falls into.
Zeta Global Holdings Selling, General, & Admin. Expense Calculation
Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.
Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €533 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Selling, General, & Admin. Expense of €533 Mil mean?
Zeta Global Holdings (HAM:8EO) has a Selling, General, & Admin. Expense of €533 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Zeta Global Holdings and its competitors.
Is Zeta Global Holdings' Selling, General, & Admin. Expense too high?
Zeta Global Holdings' current Selling, General, & Admin. Expense is €533 Mil. Overall, Zeta Global Holdings has a GF Score™ of 80/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Zeta Global Holdings' Selling, General, & Admin. Expense compare to RELY and QLYS?
Zeta Global Holdings' Selling, General, & Admin. Expense of €533 Mil can be compared against companies in the Software industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Software company?
A good Selling, General, & Admin. Expense depends on the Software industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Zeta Global Holdings and its competitors. Zeta Global Holdings's current Selling, General, & Admin. Expense is €533 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Zeta Global Holdings stock overvalued right now?
Based on GuruFocus' analysis, Zeta Global Holdings (HAM:8EO) is currently considered Modestly Overvalued. The stock's GF Value™ is €16.09, compared to a current price of €18.00 — trading 11.9% above its estimated fair value. The current Selling, General, & Admin. Expense is €533 Mil. Zeta Global Holdings' overall GF Score™ is 80/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Zeta Global Holdings (HAM:8EO), the current Selling, General, & Admin. Expense is €533 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Zeta Global Holdings (HAM:8EO) Overvalued in 2026?
Based on GuruFocus' analysis, Zeta Global Holdings stock appears to be overvalued.
The current stock price of €18.00 is trading 11.9% above its estimated GF Value™ of €16.09.
GuruFocus considers Zeta Global Holdings to be Modestly Overvalued.
Key valuation signals for HAM:8EO:
Selling, General, & Admin. Expense: €533 Mil
GF Value™: €16.09 vs. price of €18.00 (11.9% above fair value)
No single metric tells the full story. See the HAM:8EO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Zeta Global Holdings Corp is an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software. It serves enterprise customers across multiple industries, including financial services, insurance, telecommunications, automotive, travel and hospitality, and retail. Its Zeta Marketing Platform, or ZMP, is an omnichannel marketing platform with identity data at its core. The ZMP can analyze billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing. The company operates in U.S, where it generates maximum revenue and Internationally as well.
80GF Score
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Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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