IAS (Integral Ad Science Holding) PB Ratio: 1.56 (As of Jun. 26, 2026) — 19% Below Median


IAS Integral Ad Science Holding Corp IAS
69 GF Score
Price $10.34
GF Value $12.96
! 5 Warning Signs
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What is Integral Ad Science Holding PB Ratio?

Integral Ad Science Holding IAS 69 PB Ratio is 1.56 as of Jun. 26, 2026, which is 19% below its 10-year median of 1.93. GuruFocus rates IAS with a GF Score™ of 69/100 and a GF Value™ of $12.96. The stock has 5 warning signs investors should review.

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. As of today (2026-06-26), Integral Ad Science Holding's share price is $10.34. Integral Ad Science Holding's Book Value per Share for the quarter that ended in Sep. 2025 was $6.62. Hence, Integral Ad Science Holding's PB Ratio of today is 1.56.

The historical rank and industry rank for Integral Ad Science Holding's PB Ratio or its related term are showing as below:

IAS' s PB Ratio Range Over the Past 10 Years
Min: 1.03   Med: 1.93   Max: 7.21
Current: 1.56

During the past 6 years, Integral Ad Science Holding's highest PB Ratio was 7.21. The lowest was 1.03. And the median was 1.93.

IAS's PB Ratio is not ranked
in the Media - Diversified industry.
Industry Median: 1.24 vs IAS: 1.56

During the past 12 months, Integral Ad Science Holding's average Book Value Per Share Growth Rate was 9.20% per year. During the past 3 years, the average Book Value Per Share Growth Rate was 7.60% per year. During the past 5 years, the average Book Value Per Share Growth Rate was 17.30% per year.

During the past 6 years, the highest 3-Year average Book Value Per Share Growth Rate of Integral Ad Science Holding was 25.50% per year. The lowest was 7.60% per year. And the median was 19.40% per year.

Back to Basics: PB Ratio


Integral Ad Science Holding  (NAS:IAS) PB Ratio Explanation

Unlike valuation ratios relative to the earning power such as PE Ratio, PE Ratio without NRI, PS Ratio, Price-to-Operating-Cash-Flow , or Price-to-Free-Cash-Flow, the PB Ratio measures the valuation of the stock relative to the underlying asset of the company.

The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.


Be Aware

Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.


Integral Ad Science Holding PB Ratio Related Terms


Integral Ad Science Holding PB Ratio Historical Data

* Premium members only.

The historical data trend for Integral Ad Science Holding's PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Integral Ad Science Holding PB Ratio Chart

Integral Ad Science Holding Annual Data
Trend Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
PB Ratio
Get a 7-Day Free Trial 0.00 4.47 1.67 2.51 1.69

Integral Ad Science Holding Quarterly Data
Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25
PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.78 1.69 1.28 1.28 1.54

IAS vs DV, ZD, STGW: PB Ratio Comparison

For the Advertising Agencies subindustry, Integral Ad Science Holding's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Integral Ad Science Holding PB Ratio vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Integral Ad Science Holding's PB Ratio distribution charts can be found below:

* The bar in red indicates where Integral Ad Science Holding's PB Ratio falls into.


IAS
69GF Score
Integral Ad Science Holding Corp IAS
PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Integral Ad Science Holding PB Ratio Calculation

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.

Integral Ad Science Holding's PB Ratio for today is calculated as follows:

PB Ratio=Share Price/Book Value per Share (Q: Sep. 2025)
=10.34/6.622
=1.56

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

It can also be calculated from the numbers for the whole company:

A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.

Frequently Asked Questions Learn more about PB Ratio →
What does a PB Ratio of 1.56 mean?
Integral Ad Science Holding (IAS) has a PB Ratio of 1.56 as of Jun. 26, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Integral Ad Science Holding and its competitors. This is 19% below median its historical median of 1.93. Over the past decade, Integral Ad Science Holding's PB Ratio has ranged from 1.03 to 7.21.
Is Integral Ad Science Holding's PB Ratio too high?
Integral Ad Science Holding's current PB Ratio of 1.56 is 19% below median its 10-year median of 1.93. Over the past 10 years, this metric has ranged from a low of 1.03 to a high of 7.21. The Media - Diversified industry median PB Ratio is 1.24. Integral Ad Science Holding's value of 1.56 is 25.8% above this industry median. Overall, Integral Ad Science Holding has a GF Score™ of 69/100, reflecting its overall financial health beyond just this single metric.
How does Integral Ad Science Holding's PB Ratio compare to DV and ZD?
Integral Ad Science Holding's PB Ratio of 1.56 can be compared against companies in the Media - Diversified industry. The industry median PB Ratio is 1.24. Integral Ad Science Holding's value of 1.56 is 25.8% above this benchmark. Historically, Integral Ad Science Holding's own PB Ratio has ranged from 1.03 to 7.21 over the past decade. While the company's 10-year median is 1.93 vs. the industry median of 1.24, Integral Ad Science Holding has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Media - Diversified company?
The median PB Ratio among Media - Diversified companies is 1.24, based on 931 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Integral Ad Science Holding's current PB Ratio of 1.56 is 25.8% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Integral Ad Science Holding and its competitors. For the Media - Diversified industry, the median PB Ratio is 1.24 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Integral Ad Science Holding's current PB Ratio is 1.56, which is 19% below median its own 10-year median of 1.93. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Integral Ad Science Holding stock overvalued right now?
Integral Ad Science Holding (IAS) has a current PB Ratio of 1.56. The stock's GF Value™ is $12.96, compared to a current price of $10.34 — trading 20.2% below its estimated fair value. The current PB Ratio is 1.56, which is 19% below median its 10-year median of 1.93 and 25.8% above the Media - Diversified industry median of 1.24. Integral Ad Science Holding's overall GF Score™ is 69/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Integral Ad Science Holding (IAS), the current PB Ratio is 1.56 as of Jun. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Integral Ad Science Holding (IAS) Overvalued in 2026?

Based on GuruFocus' analysis, Integral Ad Science Holding stock appears to be undervalued. The current stock price of $10.34 is trading 20.2% below its estimated GF Value™ of $12.96.

Key valuation signals for IAS:

  • PB Ratio: 1.56 (19% below median its 10-year median of 1.93)
  • GF Value™: $12.96 vs. price of $10.34 (20.2% below fair value)
  • GF Score™: 69/100 with 5 warning signs
  • Industry Position: 25.8% above the Media - Diversified median

No single metric tells the full story. See the IAS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Integral Ad Science Holding Business Description

Address 12 East 49th Street, 20th Floor, New York, NY, USA, 10017
Integral Ad Science Holding Corp is a digital advertising verification company. The cloud-based technology platform of the company delivers independent measurement and verification of digital advertising across all devices, channels, and formats, including desktop, mobile, connected TV, social, display, and video. Geographically, the company derives a majority of its revenue from the Americas region.
69GF Score

Get the complete analysis for IAS

PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$10.34
Price
$12.96
GF Value