NOW (ServiceNow) 12-1 Month Momentum % : 32.93% (As of Jul. 21, 2025)

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What is ServiceNow 12-1 Month Momentum %?

12-1 Month Momentum % is the total return of the stock from 12-month ago to 1-month ago. As of today (2025-07-21), ServiceNow's 12-1 Month Momentum % is 32.93%.

The industry rank for ServiceNow's 12-1 Month Momentum % or its related term are showing as below:

NOW's 12-1 Month Momentum % is ranked better than
72.98% of 2746 companies
in the Software industry
Industry Median: -0.875 vs NOW: 32.93

Competitive Comparison of ServiceNow's 12-1 Month Momentum %

For the Software - Application subindustry, ServiceNow's 12-1 Month Momentum %, along with its competitors' market caps and 12-1 Month Momentum % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

ServiceNow's 12-1 Month Momentum % Distribution in the Software Industry

For the Software industry and Technology sector, ServiceNow's 12-1 Month Momentum % distribution charts can be found below:

* The bar in red indicates where ServiceNow's 12-1 Month Momentum % falls into.

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ServiceNow (NYSE:NOW) 12-1 Month Momentum % Calculation

12-1 Month Momentum % is calculated as following:

12-1 Month Momentum %

( Price 1-month ago

Price 12-month ago

- 1 )

100 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

ServiceNow (NYSE:NOW) 12-1 Month Momentum % Explanation

Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 12-1 Month Momentum % measures the total return to a stock over the past twelve months, but ignores the previous month.

The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.

ServiceNow 12-1 Month Momentum % Related Terms

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ServiceNow Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Software » ServiceNow Inc (NYSE:NOW) » Definitions » 12-1 Month Momentum %

Comparable Companies

Traded in Other Exchanges

NOWW:Mexico 1NOW:Italy 0L5N:UK 4S00:Germany NOWS:Canada N1OW34:Brazil SNOW:Austria

Address

2225 Lawson Lane, Santa Clara, CA, USA, 95054

Website

https://www.servicenow.com

ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management, expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service.

Executives

Anita M Sands	director	350 ELLIS STREET, MOUNTAIN VIEW CA 94043
Frederic B Luddy	director, 10 percent owner, officer: CHIEF PRODUCT OFFICER
Jacqueline P Canney	officer: Chief People Officer	702 SW 8TH STREET, BENTONVILLE AR 72716
Gina Mastantuono	officer: Chief Financial Officer	237 PARK AVENUE, 14TH FLOOR, NEW YORK NY 10017
Russell S Elmer	officer: General Counsel
Paul Edward Chamberlain	director	C/O VEEVA SYSTEMS INC., 4280 HACIENDA DRIVE, PLEASANTON CA 94588
Jonathan Chadwick	director	3401 HILLVIEW AVENUE, PALO ALTO CA 94304
Deborah Black	director	2225 LAWSON LANE, SANTA CLARA CA 95054
Nicholas Tzitzon	officer: Chief Strat & Corp Affairs Ofc	2225 LAWSON LANE, SANTA CLARA CA 95054
Paul John Smith	officer: Chief Commercial Officer	2225 LAWSON LANE, SANTA CLARA CA 95054
Kevin Thomas Mcbride	officer: Principal Accounting Officer	2200 MISSION COLLEGE BLVD, SANTA CLARA CA 95054
William R Mcdermott	director, officer: President & CEO	2225 LAWSON LANE, SANTA CLARA CA 95054
Larry Quinlan	director	2225 LAWSON LANE, SANTA CLARA CA 95054
Jeffrey A Miller	director	6801 KOLL CENTER PARKWAY, PLEASANTON CA 94566-7047
Teresa Briggs	director	2225 LAWSON LANE, SANTA CLARA CA 95054