Keep (HKSE:03650) Pretax Margin %: -4.46% (As of Dec. 2025)

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Director of Data and Quant Analytics at GuruFocus
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HKSE:03650 Keep Inc HKSE:03650
71 GF Score
Price HK$1.68
GF Value HK$5.19
Valuation Possible Value Trap
! 4 Warning Signs
View Full Analysis

What is Keep Pretax Margin %?

Keep HKSE:03650 -2.89% 71 Pretax Margin % is -4.46% as of Dec. 2025. GuruFocus rates HKSE:03650 with a GF Score™ of 71/100 and a GF Value™ of HK$5.19 (Possible Value Trap). The stock has 4 warning signs investors should review. Among 843 Travel & Leisure companies, Keep ranks worse than 75.8% on this metric.

Pre-Tax margin is calculated as Pre-Tax Income divided by its Revenue. Keep's Pre-Tax Income for the six months ended in Dec. 2025 was HK$-40 Mil. Keep's Revenue for the six months ended in Dec. 2025 was HK$901 Mil. Therefore, Keep's pretax margin for the quarter that ended in Dec. 2025 was -4.46%.

The historical rank and industry rank for Keep's Pretax Margin % or its related term are showing as below:

HKSE:03650' s Pretax Margin % Range Over the Past 10 Years
Min: -202.73   Med: -25.86   Max: 51.73
Current: -4.39


HKSE:03650's Pretax Margin % is ranked worse than
75.8% of 843 companies
in the Travel & Leisure industry
Industry Median: 6.34 vs HKSE:03650: -4.39

Keep  (HKSE:03650) Pretax Margin % Explanation

The pretax margin, as know as pretax profit margin, is widely used to measure the operating efficiency of a company before deducting taxes.

The pretax margin is sometimes preferred over the net margin as tax expenditures can make profitability comparisons between companies misleading.

It is a useful tool to compare companies operating in the same sector and less effective when comparing companies from other sectors as each industry generally has different operating expenses and sales patterns.

The long term trend of the pretax margin is a good indicator of the competitiveness and health of the business.


Keep Pretax Margin % Related Terms


Keep Pretax Margin % Historical Data

* Premium members only.

The historical data trend for Keep's Pretax Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Keep Pretax Margin % Chart

Keep Annual Data
Trend Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Pretax Margin %
Get a 7-Day Free Trial -179.57 -4.68 51.73 -25.86 -4.38

Keep Semi-Annual Data
Dec19 Dec20 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Pretax Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only -7.74 -15.75 -36.06 -4.31 -4.46

HKSE:03650 vs AS, HAS, LTH: Pretax Margin % Comparison

For the Leisure subindustry, Keep's Pretax Margin %, along with its competitors' market caps and Pretax Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Keep Pretax Margin % vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Keep's Pretax Margin % distribution charts can be found below:

* The bar in red indicates where Keep's Pretax Margin % falls into.


HKSE:03650
71GF Score
Keep Inc HKSE:03650
Pretax Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Keep Pretax Margin % Calculation

Pretax margin - also known as pretax profit margin is the ratio of Pretax Income divided by net sales or Revenue, usually presented in percent.

Keep's Pretax Margin for the fiscal year that ended in Dec. 2025 is calculated as

Pretax Margin=Pre-Tax Income (A: Dec. 2025 )/Revenue (A: Dec. 2025 )
=-79.304/1808.73
=-4.38 %

Keep's Pretax Margin for the quarter that ended in Dec. 2025 is calculated as

Pretax Margin=Pre-Tax Income (Q: Dec. 2025 )/Revenue (Q: Dec. 2025 )
=-40.164/900.92
=-4.46 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Pretax Margin % →
What does a Pretax Margin % of -4.46% mean?
Keep (HKSE:03650) has a Pretax Margin % of -4.46% as of Dec. 2025. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Keep and its competitors. According to the industry distribution chart, Keep ranks #639 out of 843 companies in the Travel & Leisure industry, placing it in the top 75.8%.
Is Keep's Pretax Margin % too high?
Keep's current Pretax Margin % is -4.46%. Based on the distribution chart, Keep ranks #639 out of 843 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Keep has a GF Score™ of 71/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Keep's Pretax Margin % compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Keep ranks #639 out of 843 companies for Pretax Margin %. This places Keep in the lower half of its industry. The industry median Pretax Margin % is 6.34. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Pretax Margin % for a Travel & Leisure company?
The median Pretax Margin % among Travel & Leisure companies is 6.34, based on 843 companies in the industry. Companies in the top quartile (top 25%) have a Pretax Margin % significantly above this median, while those in the bottom quartile fall well below. However, Pretax Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Pretax Margin % mean?
A high Pretax Margin % can signal that a stock is expensive relative to its fundamentals. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Keep and its competitors. For the Travel & Leisure industry, the median Pretax Margin % is 6.34 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Keep's current Pretax Margin % is -4.46%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Keep stock overvalued right now?
Based on GuruFocus' analysis, Keep (HKSE:03650) is currently considered Possible Value Trap. The stock's GF Value™ is HK$5.19, compared to a current price of HK$1.68 — trading 67.6% below its estimated fair value. The current Pretax Margin % is -4.46%. Keep's overall GF Score™ is 71/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Pretax Margin % calculated?
Pretax Margin % is calculated from a company's financial statements. For Keep (HKSE:03650), the current Pretax Margin % is -4.46% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Keep (HKSE:03650) Overvalued in 2026?

Based on GuruFocus' analysis, Keep stock appears to be undervalued. The current stock price of HK$1.68 is trading 67.6% below its estimated GF Value™ of HK$5.19. GuruFocus considers Keep to be Possible Value Trap.

Key valuation signals for HKSE:03650:

  • Pretax Margin %: -4.46%
  • GF Value™: HK$5.19 vs. price of HK$1.68 (67.6% below fair value)
  • GF Score™: 71/100 with 4 warning signs

No single metric tells the full story. See the HKSE:03650 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Keep Business Description

Address No. 9 Wangjing Street, Building D, Vanke Time Square, Chaoyang, Beijing, CHN
Keep Inc is a growing and result-oriented platform that provides users with a comprehensive fitness solution to help them achieve their fitness goals. It offers extensive and professional fitness content with AI-assisted personalized curriculums, encompassing interactive live-streaming classes and recorded fitness courses, that dynamically adjust course content and workout intensity based on users' athletic levels, fitness goals, daily workout patterns, and diet. The company's operating segment includes Self-branded fitness products, Online membership and paid content, and Advertising and others. The company generates the majority of its revenue from Self-branded fitness products.
71GF Score

Get the complete analysis for HKSE:03650

Pretax Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

HK$1.68
Price
HK$5.19
GF Value