AccorWBO:AC -2.33%82 Pretax Margin % is 11.16% as of Dec. 2025, which is 3% below its 10-year median of 11.54. GuruFocus rates WBO:AC with a GF Score™ of 82/100 and a GF Value™ of €54.16 (Fairly Valued). The stock has 7 warning signs investors should review. Among 845 Travel & Leisure companies, Accor ranks better than 65.21% on this metric.
Pre-Tax margin is calculated as Pre-Tax Income divided by its Revenue. Accor's Pre-Tax Income for the
six
months ended in Dec. 2025 was €323 Mil. Accor's Revenue for the
six
months ended in Dec. 2025 was €2,894 Mil. Therefore, Accor's pretax margin for the quarter that ended in Dec. 2025 was 11.16%.
The historical rank and industry rank for Accor's Pretax Margin % or its related term are showing as below:
WBO:AC'
s Pretax Margin % Range Over the Past 10 Years
Min: -142.38 Med: 11.54 Max: 15.16
Current: 11.55
WBO:AC's Pretax Margin % is ranked better than 65.21% of 845
companies
in the Travel & Leisure industry
Industry Median: 6.11
vs WBO:AC: 11.55
Accor (WBO:AC) Pretax Margin % Explanation
The pretax margin, as know as pretax profit margin, is widely used to measure the operating efficiency of a company before deducting taxes.
The pretax margin is sometimes preferred over the net margin as tax expenditures can make profitability comparisons between companies misleading.
It is a useful tool to compare companies operating in the same sector and less effective when comparing companies from other sectors as each industry generally has different operating expenses and sales patterns.
The long term trend of the pretax margin is a good indicator of the competitiveness and health of the business.
Accor Pretax Margin % Related Terms
Accor Pretax Margin % Historical Data
* Premium members only.
The historical data trend for Accor's Pretax Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Lodging subindustry, Accor's Pretax Margin %, along with its competitors' market caps and Pretax Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Accor Pretax Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Accor's Pretax Margin % distribution charts can be found below:
* The bar in red indicates where Accor's Pretax Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Accor (WBO:AC) has a Pretax Margin % of 11.16% as of Dec. 2025. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Accor and its competitors. This is near median its historical median of 11.54. According to the industry distribution chart, Accor ranks #294 out of 845 companies in the Travel & Leisure industry, placing it in the top 34.8%.
Is Accor's Pretax Margin % too high?
Accor's current Pretax Margin % of 11.16% is near median its 10-year median of 11.54. The Travel & Leisure industry median Pretax Margin % is 6.11. Accor's value of 11.16% is 82.7% above this industry median. Based on the distribution chart, Accor ranks #294 out of 845 companies in the Travel & Leisure industry, which is above the industry midpoint. Overall, Accor has a GF Score™ of 82/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Accor's Pretax Margin % compare to MAR and HLT?
According to the Travel & Leisure industry distribution chart, Accor ranks #294 out of 845 companies for Pretax Margin %. This puts Accor in the upper half of its industry. The industry median Pretax Margin % is 6.11. Accor's value of 11.16% is 82.7% above this benchmark. While the company's 10-year median is 11.54 vs. the industry median of 6.11, Accor has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Pretax Margin % for a Travel & Leisure company?
The median Pretax Margin % among Travel & Leisure companies is 6.11, based on 845 companies in the industry. Companies in the top quartile (top 25%) have a Pretax Margin % significantly above this median, while those in the bottom quartile fall well below. However, Pretax Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Accor's current Pretax Margin % of 11.16% is 82.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Pretax Margin % mean?
A high Pretax Margin % can signal that a stock is expensive relative to its fundamentals. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Accor and its competitors. For the Travel & Leisure industry, the median Pretax Margin % is 6.11 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Accor's current Pretax Margin % is 11.16%, which is near median its own 10-year median of 11.54. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Accor stock overvalued right now?
Based on GuruFocus' analysis, Accor (WBO:AC) is currently considered Fairly Valued. The stock's GF Value™ is €54.16, compared to a current price of €50.26 — trading 7.2% below its estimated fair value. The current Pretax Margin % is 11.16%, which is near median its 10-year median of 11.54 and 82.7% above the Travel & Leisure industry median of 6.11. Accor's overall GF Score™ is 82/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Pretax Margin % calculated?
Pretax Margin % is calculated from a company's financial statements. For Accor (WBO:AC), the current Pretax Margin % is 11.16% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Accor (WBO:AC) Overvalued in 2026?
Based on GuruFocus' analysis, Accor stock appears to be undervalued.
The current stock price of €50.26 is trading 7.2% below its estimated GF Value™ of €54.16.
GuruFocus considers Accor to be Fairly Valued.
Key valuation signals for WBO:AC:
Pretax Margin %: 11.16% (near median its 10-year median of 11.54)
GF Value™: €54.16 vs. price of €50.26 (7.2% below fair value)
Industry Position: 82.7% above the Travel & Leisure median (#294 of 845)
No single metric tells the full story. See the WBO:AC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Accor operates 881,427 rooms across 48 brands, addressing the economy through luxury segments as of December 2025. Ibis (economy scale) is the largest brand (33% of total rooms at the end of 2025), followed by midscale brands Mercure (16%) and Novotel (13%). FRHI offers additional luxury and North American exposure. After the sale of the majority of HotelInvest (owned assets) in 2018-19, the majority of total EBITDA comes from asset-light managed and franchised hotels. Europe and North Africa represent 41% of rooms, Asia-Pacific 36%, the Americas 12%, and India, Middle East, and Africa 11%. Premium, midscale, and economy are 84% of total rooms, while luxury and lifestyle are the remaining 16%.
82GF Score
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