SiteMinder (ASX:SDR) GF Value Rank: 4 (As of Jul. 15, 2026) — 33% Below Median

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

ASX:SDR SiteMinder Ltd ASX:SDR
50 GF Score
Price A$3.65
GF Value A$7.94
Valuation Significantly Undervalued
! 1 Warning Sign
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What is SiteMinder GF Value Rank?

SiteMinder ASX:SDR -0.27% 50 GF Value Rank is 4 as of Jul. 15, 2026, which is 33% below its 10-year median of 6.00. GuruFocus rates ASX:SDR with a GF Score™ of 50/100 and a GF Value™ of A$7.94 (Significantly Undervalued). The stock has 1 warning sign investors should review.

SiteMinder has the GF Value Rank of 4.

GF Value Rank evaluates the exclusive GuruFocus valuation and performance of a stock, rated on a scale from 1 to 10. It is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

A higher score indicates a stock with a relatively low valuation and substantial potential for outperformance. Conversely, a lower score often reflects stocks that are either highly overvalued or deeply undervalued, both of which tend to underperform.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.


ASX:SDR vs UBER, SHOP, CRM: GF Value Rank Comparison

For the Software - Application subindustry, SiteMinder's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


SiteMinder GF Value Rank vs Software Industry

For the Software industry and Technology sector, SiteMinder's GF Value Rank distribution charts can be found below:

* The bar in red indicates where SiteMinder's GF Value Rank falls into.


ASX:SDR
50GF Score
SiteMinder Ltd ASX:SDR
GF Value Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about GF Value Rank →
What does a GF Value Rank of 4 mean?
SiteMinder (ASX:SDR) has a GF Value Rank of 4 as of Jul. 15, 2026. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on SiteMinder and its competitors. This is 33% below median its historical median of 6.00. Over the past decade, SiteMinder's GF Value Rank has ranged from 2.00 to 9.00.
Is SiteMinder's GF Value Rank too high?
SiteMinder's current GF Value Rank of 4 is 33% below median its 10-year median of 6.00. Over the past 10 years, this metric has ranged from a low of 2.00 to a high of 9.00. Overall, SiteMinder has a GF Score™ of 50/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does SiteMinder's GF Value Rank compare to UBER and SHOP?
SiteMinder's GF Value Rank of 4 can be compared against companies in the Software industry. Historically, SiteMinder's own GF Value Rank has ranged from 2.00 to 9.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Value Rank for a Software company?
A good GF Value Rank depends on the Software industry context. However, GF Value Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Value Rank mean?
A high GF Value Rank can signal that a stock is expensive relative to its fundamentals. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on SiteMinder and its competitors. SiteMinder's current GF Value Rank is 4, which is 33% below median its own 10-year median of 6.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is SiteMinder stock overvalued right now?
Based on GuruFocus' analysis, SiteMinder (ASX:SDR) is currently considered Significantly Undervalued. The stock's GF Value™ is A$7.94, compared to a current price of A$3.65 — trading 54% below its estimated fair value. The current GF Value Rank is 4, which is 33% below median its 10-year median of 6.00. SiteMinder's overall GF Score™ is 50/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Value Rank calculated?
GF Value Rank is calculated from a company's financial statements. For SiteMinder (ASX:SDR), the current GF Value Rank is 4 as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is SiteMinder (ASX:SDR) Overvalued in 2026?

Based on GuruFocus' analysis, SiteMinder stock appears to be undervalued. The current stock price of A$3.65 is trading 54% below its estimated GF Value™ of A$7.94. GuruFocus considers SiteMinder to be Significantly Undervalued.

Key valuation signals for ASX:SDR:

  • GF Value Rank: 4 (33% below median its 10-year median of 6.00)
  • GF Value™: A$7.94 vs. price of A$3.65 (54% below fair value)
  • GF Score™: 50/100 with 1 warning sign

No single metric tells the full story. See the ASX:SDR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


SiteMinder Business Description

Other Exchanges SDRMF:USA
Address 30 Windmill Street, Bond Store 3, Millers Point, Sydney, NSW, AUS, 2000
SiteMinder is a technology company that provides e-commerce software for the global hotel industry. SiteMinder is the world's largest e-commerce software provider for small and midsize accommodation businesses and provides over 50,000 accommodation businesses with a comprehensive suite of tools to increase their room utilization, rates, and profitability.
50GF Score

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GF Value Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

A$3.65
Price
A$7.94
GF Value