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Build-A-Bear Workshop has the Profitability Rank of 8. It has a higher profitability and may stay that way.
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way. It is rated on a scale of 1 to 10 and is based on these factors:
1. Operating Margin %
2. Piotroski F-Score
3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.
4. Consistency of the profitability
5. Predictability Rank
A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.
Build-A-Bear Workshop Profitability Rank Related Terms
STU:FPW vs BNED, FLWS, BWMX: Profitability Rank Comparison
For the Specialty Retail subindustry, Build-A-Bear Workshop's Profitability Rank, along with its competitors' market caps and Profitability Rank data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Build-A-Bear Workshop Profitability Rank vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Build-A-Bear Workshop's Profitability Rank distribution charts can be found below:
* The bar in red indicates where Build-A-Bear Workshop's Profitability Rank falls into.
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way.
The rank is rated on a scale of 1 to 10. A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.
Build-A-Bear Workshop has the Profitability Rank of 8. It has a higher profitability and may stay that way.
Profitability Rank is not directly related to the Financial Strength. But if a company is consistently profitable, its financial strength will be stronger.
Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Build-A-Bear Workshop (STU:FPW) has a Profitability Rank of 8 as of Apr. 2026. Profitability and Growth ranks a company based on its profit margins and earnings growth. View historical data on Build-A-Bear Workshop and its competitors. This is 14% above median its historical median of 7.00. Over the past decade, Build-A-Bear Workshop's Profitability Rank has ranged from 4.00 to 8.00.
Is Build-A-Bear Workshop's Profitability Rank too high?
Build-A-Bear Workshop's current Profitability Rank of 8 is 14% above median its 10-year median of 7.00. Over the past 10 years, this metric has ranged from a low of 4.00 to a high of 8.00. Overall, Build-A-Bear Workshop has a GF Score™ of 76/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Build-A-Bear Workshop's Profitability Rank compare to BNED and FLWS?
Build-A-Bear Workshop's Profitability Rank of 8 can be compared against companies in the Retail - Cyclical industry. Historically, Build-A-Bear Workshop's own Profitability Rank has ranged from 4.00 to 8.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Profitability Rank for a Retail - Cyclical company?
A good Profitability Rank depends on the Retail - Cyclical industry context. However, Profitability Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Profitability Rank mean?
A high Profitability Rank can signal that a stock is expensive relative to its fundamentals. Profitability and Growth ranks a company based on its profit margins and earnings growth. View historical data on Build-A-Bear Workshop and its competitors. Build-A-Bear Workshop's current Profitability Rank is 8, which is 14% above median its own 10-year median of 7.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Build-A-Bear Workshop stock overvalued right now?
Based on GuruFocus' analysis, Build-A-Bear Workshop (STU:FPW) is currently considered Fairly Valued. The stock's GF Value™ is €33.93, compared to a current price of €33.38 — trading 1.6% below its estimated fair value. The current Profitability Rank is 8, which is 14% above median its 10-year median of 7.00. Build-A-Bear Workshop's overall GF Score™ is 76/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Profitability Rank calculated?
Profitability Rank is calculated from a company's financial statements. For Build-A-Bear Workshop (STU:FPW), the current Profitability Rank is 8 as of Apr. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Build-A-Bear Workshop (STU:FPW) Overvalued in 2026?
Based on GuruFocus' analysis, Build-A-Bear Workshop stock appears to be undervalued.
The current stock price of €33.38 is trading 1.6% below its estimated GF Value™ of €33.93.
GuruFocus considers Build-A-Bear Workshop to be Fairly Valued.
Key valuation signals for STU:FPW:
Profitability Rank: 8 (14% above median its 10-year median of 7.00)
GF Value™: €33.93 vs. price of €33.38 (1.6% below fair value)
No single metric tells the full story. See the STU:FPW stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Build-A-Bear Workshop Inc is a U.S.-based specialty retailer of customized stuffed animals and related products. The company operates through three segments: Direct-to-consumer segment with key revenue, includes the operating activities of corporately-managed locations and other retail delivery operations in the U.S., Canada, U.K., Ireland, and two e-commerce sites, the international franchising segment includes royalties and product and fixture sales from other international operations under franchise agreements, and the commercial segment includes the transactions with other businesses, mainly comprised of licensing the intellectual properties for third-party use and wholesale activities.
76GF Score
Get the complete analysis for STU:FPW
Profitability Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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