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Better Choice Co (Better Choice Co) Profitability Rank

: 1 (As of Dec. 2023)
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Better Choice Co has the Profitability Rank of 1. It has had trouble to make a profit.

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way. It is based on these factors:

1. Operating Margin %
2. Piotroski F-Score
3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.
4. Consistency of the profitability
5. Predictability Rank

Better Choice Co's Operating Margin % for the quarter that ended in Dec. 2023 was -73.50%. As of today, Better Choice Co's Piotroski F-Score is 5.


Competitive Comparison

For the Packaged Foods subindustry, Better Choice Co's Profitability Rank, along with its competitors' market caps and Profitability Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Better Choice Co Profitability Rank Distribution

For the Consumer Packaged Goods industry and Consumer Defensive sector, Better Choice Co's Profitability Rank distribution charts can be found below:

* The bar in red indicates where Better Choice Co's Profitability Rank falls into.



Better Choice Co Profitability Rank Calculation

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way.

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Better Choice Co has the Profitability Rank of 1. It has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength. But if a company is consistently profitable, its financial strength will be stronger.

Profitability Rank is based on these factors:

1. Operating Margin %

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Better Choice Co's Operating Margin % for the quarter that ended in Dec. 2023 is calculated as:

Operating Margin %=Operating Income (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=-4.191 / 5.702
=-73.50 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

2. Piotroski F-Score

The zones of discrimination were as such:

Good or high score = 8 or 9
Bad or low score = 0 or 1

Better Choice Co has an F-score of 5 indicating the company's financial situation is typical for a stable company.

3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.

4. Consistency of the profitability

5. Predictability Rank


Better Choice Co Profitability Rank Related Terms

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Better Choice Co (Better Choice Co) Business Description

Traded in Other Exchanges
N/A
Address
12400 Race Track Road, Tampa, FL, USA, 33626
Better Choice Co Inc is a pet health and wellness portfolio company, offering consumers a wide variety of recognized premium pet products and hemp-derived CBD supplements. Its portfolio includes kibble and canned dog and cat food, freeze-dried raw dog food and treats, vegan dog food and treats, oral care products, supplements and grooming aids. Its core products sold under the Halo brand are sustainably sourced, derived from real whole meat and no rendered meat meal and include non-GMO fruits and vegetables. Its core products sold under the TruDog brand are made according to nutritional philosophy of fresh, meat-based nutrition and minimal processing. The company manages its entire business in one operating segment.
Executives
Michael Young director 12400 RACE TRACK ROAD, TAMPA FL 33626
Donald Young officer: EVP, Sales 12400 RACE TRACK ROAD, TAMPA FL 33626
Robert Sauermann officer: COO 12400 RACE TRACK ROAD, TAMPA FL 33626
Scott Lerner officer: CEO 12400 RACE TRACK ROAD, TAMPA FL 33626
Sharla A Cook officer: CFO 12400 RACE TRACK ROAD, TAMPA FL 33626
Word John M Iii director, 10 percent owner 12400 RACE TRACK ROAD, TAMPA FL 33626
Lionel F. Conacher director C/O DESTINATION XL GROUP, INC., 555 TURNPIKE STREET, CANTON MA 02021
Arlene Dickinson director 12400 RACE TRACK ROAD, TAMPA FL 33626
Gil Fronzaglia director 12400 RACE TRACK ROAD, TAMPA FL 33626
Jeff D Davis director 12400 RACE TRACK ROAD, TAMPA FL 33626
Lori Taylor director 12400 RACE TRACK ROAD, TAMPA FL 33626
David Richard Lelong director, 10 percent owner, officer: President 70 WASHINGTON ST., APT. 6K, BROOKLYN NY 11201
Michael S Morrow director, 10 percent owner, officer: Chairman and President 4791 S KINGS ROW DRIVE APT 23, SALT LAKE CITY X1 84117-5993