ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. PSQ Holdings's annualizedNet Income for the quarter that ended in Mar. 2026 was $-25.82 Mil.
PSQ Holdings's average Total Assets over the quarter that ended in Mar. 2026 was $57.02 Mil. Therefore, PSQ Holdings's annualized ROA % for the quarter that ended in Mar. 2026 was -45.29%.
The historical rank and industry rank for PSQ Holdings's ROA % or its related term are showing as below:
PSQH'
s ROA % Range Over the Past 10 Years
Min: -362.01 Med: -191 Max: -54.41
Current: -63.42
During the past 5 years, PSQ Holdings's highest ROA % was -54.41%. The lowest was -362.01%. And the median was -191.00%.
PSQH's ROA % is ranked worse than 91.16% of 2885
companies
in the Software industry
Industry Median: 1.68
vs PSQH: -63.42
PSQ Holdings (NYSE:PSQH) ROA % Explanation
ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A banks ROA % is typically well under 2%.
Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:
Note:
The Net Income data used here is four times the quarterly (Mar. 2026) net income data. The Revenue data used here is four times the quarterly (Mar. 2026) revenue data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Be Aware
Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.
E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.
PSQ Holdings ROA % Related Terms
PSQ Holdings ROA % Historical Data
* Premium members only.
The historical data trend for PSQ Holdings's ROA % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Software - Application subindustry, PSQ Holdings's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
PSQ Holdings ROA % vs Software Industry
For the Software industry and Technology sector, PSQ Holdings's ROA % distribution charts can be found below:
* The bar in red indicates where PSQ Holdings's ROA % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is four times the quarterly (Mar. 2026) net income data.
ROA % is displayed in the 30-year financial page.
PSQ Holdings (PSQH) has a ROA % of -45.29% as of Mar. 2026. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on PSQ Holdings and its competitors. According to the industry distribution chart, PSQ Holdings ranks #2630 out of 2885 companies in the Software industry, placing it in the top 91.2%.
Is PSQ Holdings' ROA % too high?
PSQ Holdings' current ROA % is -45.29%. Based on the distribution chart, PSQ Holdings ranks #2630 out of 2885 companies in the Software industry, which is in the bottom quartile relative to peers. Overall, PSQ Holdings has a GF Score™ of 17/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does PSQ Holdings' ROA % compare to AWRE and CNTMD?
According to the Software industry distribution chart, PSQ Holdings ranks #2630 out of 2885 companies for ROA %. This places PSQ Holdings in the lower half of its industry. The industry median ROA % is 1.68. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for a Software company?
The median ROA % among Software companies is 1.68, based on 2,885 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on PSQ Holdings and its competitors. For the Software industry, the median ROA % is 1.68 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. PSQ Holdings's current ROA % is -45.29%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is PSQ Holdings stock overvalued right now?
Based on GuruFocus' analysis, PSQ Holdings (PSQH) is currently considered Possible Value Trap. The stock's GF Value™ is $3.77, compared to a current price of $0.39 — trading 89.7% below its estimated fair value. The current ROA % is -45.29%. PSQ Holdings' overall GF Score™ is 17/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For PSQ Holdings (PSQH), the current ROA % is -45.29% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is PSQ Holdings (PSQH) Overvalued in 2026?
Based on GuruFocus' analysis, PSQ Holdings stock appears to be undervalued.
The current stock price of $0.39 is trading 89.7% below its estimated GF Value™ of $3.77.
GuruFocus considers PSQ Holdings to be Possible Value Trap.
Key valuation signals for PSQH:
ROA %: -45.29%
GF Value™: $3.77 vs. price of $0.39 (89.7% below fair value)
No single metric tells the full story. See the PSQH stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
PSQ Holdings Inc operates the website and mobile application named as PublicSq. It is an app and website that connects freedom-loving Americans to high-quality businesses that share values, both online and in local communities. It has three reportable segments comprised of Marketplace; which includes a marketplace platform to access consumers that are drawn to patriotic values and the revenue is generated in the form of advertising and eCommerce transactions, and Brands segment in which through its wholly-owned brand, the company generates revenue from online sales of diapers and wipes and third financial technology which assists consumers, lenders, and retailers in offering point-of-sale financing products.
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