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Turning Point BrandsSTU:0T5 -0.87%89 ROA % is 1.77% as of Jun. 2026, which is 77% below its 10-year median of 7.80. GuruFocus rates STU:0T5 with a GF Score™ of 89/100 and a GF Value™ of €74.26 (Fairly Valued). Among 48 Tobacco Products companies, Turning Point Brands ranks better than 50% on this metric.
ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. Turning Point Brands's annualizedNet Income for the quarter that ended in Jun. 2026 was €12.5 Mil.
Turning Point Brands's average Total Assets over the quarter that ended in Jun. 2026 was €705.1 Mil. Therefore, Turning Point Brands's annualized ROA % for the quarter that ended in Jun. 2026 was 1.77%.
The historical rank and industry rank for Turning Point Brands's ROA % or its related term are showing as below:
STU:0T5'
s ROA % Range Over the Past 10 Years
Min: 1.98 Med: 7.8 Max: 10.2
Current: 5.97
During the past 13 years, Turning Point Brands's highest ROA % was 10.20%. The lowest was 1.98%. And the median was 7.80%.
STU:0T5's ROA % is ranked better than 50% of 48
companies
in the Tobacco Products industry
Industry Median: 5.945
vs STU:0T5: 5.97
ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A banks ROA % is typically well under 2%.
Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:
Note:
The Net Income data used here is four times the quarterly (Jun. 2026) net income data. The Revenue data used here is four times the quarterly (Jun. 2026) revenue data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Be Aware
Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.
E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Tobacco subindustry, Turning Point Brands's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Turning Point Brands ROA % vs Tobacco Products Industry
For the Tobacco Products industry and Consumer Defensive sector, Turning Point Brands's ROA % distribution charts can be found below:
* The bar in red indicates where Turning Point Brands's ROA % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is four times the quarterly (Jun. 2026) net income data.
ROA % is displayed in the 30-year financial page.
Turning Point Brands (STU:0T5) has a ROA % of 1.77% as of Jun. 2026. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Turning Point Brands and its competitors. This is 77% below median its historical median of 7.80. Over the past decade, Turning Point Brands' ROA % has ranged from 1.98 to 10.20. According to the industry distribution chart, Turning Point Brands ranks #24 out of 48 companies in the Tobacco Products industry, placing it in the top 50%.
Is Turning Point Brands' ROA % too high?
Turning Point Brands' current ROA % of 1.77% is 77% below median its 10-year median of 7.80. Over the past 10 years, this metric has ranged from a low of 1.98 to a high of 10.20. The Tobacco Products industry median ROA % is 5.95. Turning Point Brands' value of 1.77% is 70.2% below this industry median. Based on the distribution chart, Turning Point Brands ranks #24 out of 48 companies in the Tobacco Products industry, which is above the industry midpoint. Overall, Turning Point Brands has a GF Score™ of 89/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Turning Point Brands' ROA % compare to UVV and AIIR?
According to the Tobacco Products industry distribution chart, Turning Point Brands ranks #24 out of 48 companies for ROA %. This puts Turning Point Brands in the upper half of its industry. The industry median ROA % is 5.95. Turning Point Brands' value of 1.77% is 70.2% below this benchmark. Historically, Turning Point Brands' own ROA % has ranged from 1.98 to 10.20 over the past decade. While the company's 10-year median is 7.80 vs. the industry median of 5.95, Turning Point Brands has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for a Tobacco Products company?
The median ROA % among Tobacco Products companies is 5.95, based on 48 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Turning Point Brands's current ROA % of 1.77% is 70.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Turning Point Brands and its competitors. For the Tobacco Products industry, the median ROA % is 5.95 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Turning Point Brands's current ROA % is 1.77%, which is 77% below median its own 10-year median of 7.80. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Turning Point Brands stock overvalued right now?
Based on GuruFocus' analysis, Turning Point Brands (STU:0T5) is currently considered Fairly Valued. The stock's GF Value™ is €74.26, compared to a current price of €73.85 — trading 0.6% below its estimated fair value. The current ROA % is 1.77%, which is 77% below median its 10-year median of 7.80 and 70.2% below the Tobacco Products industry median of 5.95. Turning Point Brands' overall GF Score™ is 89/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For Turning Point Brands (STU:0T5), the current ROA % is 1.77% as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Turning Point Brands (STU:0T5) Overvalued in 2026?
Based on GuruFocus' analysis, Turning Point Brands stock appears to be undervalued.
The current stock price of €73.85 is trading 0.6% below its estimated GF Value™ of €74.26.
GuruFocus considers Turning Point Brands to be Fairly Valued.
Key valuation signals for STU:0T5:
ROA %: 1.77% (77% below median its 10-year median of 7.80)
GF Value™: €74.26 vs. price of €73.85 (0.6% below fair value)
Industry Position: 70.2% below the Tobacco Products median (#24 of 48)
No single metric tells the full story. See the STU:0T5 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Turning Point Brands Inc operates as a manufacturer, marketer, and provider of consumer products that include Other Tobacco Products (OTP) in the U.S. The company offers a wide variety across the OTP spectrum, including moist snuff tobacco (MST), loose-leaf chewing tobacco, premium cigarette papers, make- your-own (MYO) cigar wraps, cigars, liquid vapor products, and tobacco vaporizer products. It operates in two segments, namely Zig-Zag products and Stoker's products segment. The company generates maximum revenue from the Zig-Zag products segment.
89GF Score
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