BABBABB -0.01%55 ROC (Joel Greenblatt) % is 200.99% as of Feb. 2026, which is 28% below its 10-year median of 279.92. GuruFocus rates BABB with a GF Score™ of 55/100 and a GF Value™ of $0.80 (Fairly Valued). The stock has 2 warning signs investors should review. Among 1,971 Consumer Packaged Goods companies, BAB ranks better than 98.43% on this metric.
Joel Greenblatt defined Return on Capital differently in his book The Little Book That Still Beats the Market (Little Books. Big Profits). He defines ROC (Joel Greenblatt) % as EBIT divided by the total of Property, Plant and Equipment and net working capital. BAB's annualized ROC (Joel Greenblatt) % for the quarter that ended in Feb. 2026 was 200.99%.
The historical rank and industry rank for BAB's ROC (Joel Greenblatt) % or its related term are showing as below:
BABB'
s ROC (Joel Greenblatt) % Range Over the Past 10 Years
Min: 67.24 Med: 279.92 Max: 23000
Current: 223.86
During the past 13 years, BAB's highest ROC (Joel Greenblatt) % was 23000.00%. The lowest was 67.24%. And the median was 279.92%.
BABB's ROC (Joel Greenblatt) % is ranked better than 98.43% of 1971
companies
in the Consumer Packaged Goods industry
Industry Median: 11.99
vs BABB: 223.86
BAB's 5-Year average Growth Rate of ROC (Joel Greenblatt) % was 25.80% per year.
BAB (OTCPK:BABB) ROC (Joel Greenblatt) % Explanation
The way Joel Greenblatt defines Return on Capital is a more accurate measure of how efficiently the company generates returns onthe capital actually invested in the business. EBIT is used instead of net income because the tax and interest payment may be affected by factors other than the core business operation. Intangible assets are not included in the calculation because they don't need to be replaced.
The historical data trend for BAB's ROC (Joel Greenblatt) % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
BABB vs INBP, MTTCF, HCWC: ROC (Joel Greenblatt) % Comparison
For the Packaged Foods subindustry, BAB's ROC (Joel Greenblatt) %, along with its competitors' market caps and ROC (Joel Greenblatt) % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
BAB ROC (Joel Greenblatt) % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, BAB's ROC (Joel Greenblatt) % distribution charts can be found below:
* The bar in red indicates where BAB's ROC (Joel Greenblatt) % falls into.
Joel Greenblatt defined Return on Capital differently in his book The Little Book That Still Beats the Market (Little Books. Big Profits) . He defines Return on Capital as follows:
EBIT stands for Earnings Before Interest and Taxes.
Fixed Assets are also known as non-current assets. They include the Property, Plant and Equipment that the firm needs in its operation.
GuruFocus calculates net working capital as: (Accounts Receivable + Total Inventories + Other Current Assets) - (Accounts Payable & Accrued Expense + Deferred Revenue + Other Current Liabilities). We're trying to account for OPERATING assets and liabilities (part of daily business) when calculating working capital. Cash and marketable securities are considered NON-OPERATING assets and are not included in calculation. We will also back out all interest bearing debt, short term debt and the portion of long term debt that is due in the current period from the current liabilities. This debt will be considered when computing cost of capital and it would be inappropriate to count it twice.
Note:
The EBIT data used here is four times the quarterly (Feb. 2026) EBIT data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a ROC (Joel Greenblatt) % of 200.99% mean?
BAB (BABB) has a ROC (Joel Greenblatt) % of 200.99% as of Feb. 2026. Joel Greenblatt's return on capital is the ratio of EBIT to average fixed assets and net working capital. View historical data on BAB and its competitors. This is 28% below median its historical median of 279.92. Over the past decade, BAB's ROC (Joel Greenblatt) % has ranged from 67.24 to 23,000.00. According to the industry distribution chart, BAB ranks #31 out of 1971 companies in the Consumer Packaged Goods industry, placing it in the top 1.6%.
Is BAB's ROC (Joel Greenblatt) % too high?
BAB's current ROC (Joel Greenblatt) % of 200.99% is 28% below median its 10-year median of 279.92. Over the past 10 years, this metric has ranged from a low of 67.24 to a high of 23,000.00. The Consumer Packaged Goods industry median ROC (Joel Greenblatt) % is 11.99. BAB's value of 200.99% is 1576.3% above this industry median. Based on the distribution chart, BAB ranks #31 out of 1971 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, BAB has a GF Score™ of 55/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does BAB's ROC (Joel Greenblatt) % compare to INBP and MTTCF?
According to the Consumer Packaged Goods industry distribution chart, BAB ranks #31 out of 1971 companies for ROC (Joel Greenblatt) %. This places BAB in the top 2% of its industry — outperforming the majority of peers. The industry median ROC (Joel Greenblatt) % is 11.99. BAB's value of 200.99% is 1576.3% above this benchmark. Historically, BAB's own ROC (Joel Greenblatt) % has ranged from 67.24 to 23,000.00 over the past decade. While the company's 10-year median is 279.92 vs. the industry median of 11.99, BAB has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC (Joel Greenblatt) % for a Consumer Packaged Goods company?
The median ROC (Joel Greenblatt) % among Consumer Packaged Goods companies is 11.99, based on 1,971 companies in the industry. Companies in the top quartile (top 25%) have a ROC (Joel Greenblatt) % significantly above this median, while those in the bottom quartile fall well below. However, ROC (Joel Greenblatt) % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. BAB's current ROC (Joel Greenblatt) % of 200.99% is 1576.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC (Joel Greenblatt) % mean?
A high ROC (Joel Greenblatt) % can signal that a stock is expensive relative to its fundamentals. Joel Greenblatt's return on capital is the ratio of EBIT to average fixed assets and net working capital. View historical data on BAB and its competitors. For the Consumer Packaged Goods industry, the median ROC (Joel Greenblatt) % is 11.99 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. BAB's current ROC (Joel Greenblatt) % is 200.99%, which is 28% below median its own 10-year median of 279.92. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is BAB stock overvalued right now?
Based on GuruFocus' analysis, BAB (BABB) is currently considered Fairly Valued. The stock's GF Value™ is $0.80, compared to a current price of $0.86 — trading 7.5% above its estimated fair value. The current ROC (Joel Greenblatt) % is 200.99%, which is 28% below median its 10-year median of 279.92 and 1576.3% above the Consumer Packaged Goods industry median of 11.99. BAB's overall GF Score™ is 55/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC (Joel Greenblatt) % calculated?
ROC (Joel Greenblatt) % is calculated from a company's financial statements. For BAB (BABB), the current ROC (Joel Greenblatt) % is 200.99% as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is BAB (BABB) Overvalued in 2026?
Based on GuruFocus' analysis, BAB stock appears to be overvalued.
The current stock price of $0.86 is trading 7.5% above its estimated GF Value™ of $0.80.
GuruFocus considers BAB to be Fairly Valued.
Key valuation signals for BABB:
ROC (Joel Greenblatt) %: 200.99% (28% below median its 10-year median of 279.92)
GF Value™: $0.80 vs. price of $0.86 (7.5% above fair value)
Industry Position: 1576.3% above the Consumer Packaged Goods median (#31 of 1971)
No single metric tells the full story. See the BABB stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
BAB Inc franchises and licenses bagel and muffin retail units under the Apple Bagels, My Favorite Muffin, and SweetDuet trade names. The company also sell its trademark bagels, muffins and coffee through nontraditional channels of distribution including under licensing agreements with Kohr Bros. Frozen Custard and Green Beans Coffee. It has approximately 61 franchise units and 4 licensed units in operation in 18 states across the United States and one international location.
55GF Score
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