REDFY (Rediff.com India) ROC %: -159.66% (As of Sep. 2015)


What is Rediff.com India ROC %?

Rediff.com India REDFY ROC % is -159.66% as of Sep. 2015.

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. Rediff.com India's annualized return on capital (ROC %) for the quarter that ended in Sep. 2015 was -159.66%.

As of today (2026-06-26), Rediff.com India's WACC % is 0.00%. Rediff.com India's ROC % is 0.00% (calculated using TTM income statement data). Rediff.com India earns returns that do not match up to its cost of capital. It will destroy value as it grows.

Rediff.com India  (OTCPK:REDFY) ROC % Explanation

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Rediff.com India's WACC % is 0.00%. Rediff.com India's ROC % is 0.00% (calculated using TTM income statement data). Rediff.com India earns returns that do not match up to its cost of capital. It will destroy value as it grows.

Be Aware

Like ROE % and ROA %, ROC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.

Rediff.com India ROC % Related Terms

Rediff.com India ROC % Historical Data

* Premium members only.

The historical data trend for Rediff.com India's ROC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rediff.com India ROC % Chart

Rediff.com India Annual Data
Trend Mar06 Mar07 Mar08 Mar09 Mar10 Mar11 Mar12 Mar13 Mar14 Mar15
ROC %
Get a 7-Day Free Trial Premium Member Only Premium Member Only -44.29 -50.08 -59.97 -83.24 -164.20

Rediff.com India Quarterly Data
Mar11 Jun11 Sep11 Dec11 Mar12 Jun12 Sep12 Dec12 Mar13 Jun13 Sep13 Dec13 Mar14 Jun14 Sep14 Dec14 Mar15 Jun15 Sep15 Dec15
ROC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -136.32 -146.98 -152.62 -159.66 -166.52

Rediff.com India ROC % Calculation

Rediff.com India's annualized Return on Capital (ROC %) for the fiscal year that ended in Mar. 2015 is calculated as:

ROC % (A: Mar. 2015 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Mar. 2014 ) + Invested Capital (A: Mar. 2015 ))/ count )
=-11.709 * ( 1 - 0% )/( (9.23 + 5.032)/ 2 )
=-11.709/7.131
=-164.20 %

where

Invested Capital(A: Mar. 2014 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=27.454 - 3.506 - ( 17.151 - max(0, 6.556 - 21.274+17.151))
=9.23

Invested Capital(A: Mar. 2015 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=14.133 - 4.041 - ( 8.295 - max(0, 6.984 - 12.044+8.295))
=5.032

Rediff.com India's annualized Return on Capital (ROC %) for the quarter that ended in Sep. 2015 is calculated as:

ROC % (Q: Sep. 2015 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Jun. 2015 ) + Invested Capital (Q: Sep. 2015 ))/ count )
=-7.44 * ( 1 - 0% )/( (0 + 4.66)/ 1 )
=-7.44/4.66
=-159.66 %

where

Invested Capital(Q: Jun. 2015 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=0 - 0 - ( 0 - max(0, 0 - 0+0))
=0

Invested Capital(Q: Sep. 2015 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=12.69 - 6.98 - ( 6.85 - max(0, 9.02 - 10.07+6.85))
=4.66

Note: The Operating Income data used here is four times the quarterly (Sep. 2015) data. The tax rate is limited to between 0% and 100%.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROC % →
What does a ROC % of -159.66% mean?
Rediff.com India (REDFY) has a ROC % of -159.66% as of Sep. 2015. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on Rediff.com India and its competitors.
Is Rediff.com India's ROC % too high?
Rediff.com India's current ROC % is -159.66%.
How does Rediff.com India's ROC % compare to LIVC and FPTA?
Rediff.com India's ROC % of -159.66% can be compared against companies in the Interactive Media industry. The industry median ROC % is 1.88. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC % for an Interactive Media company?
The median ROC % among Interactive Media companies is 1.88, based on 560 companies in the industry. Companies in the top quartile (top 25%) have a ROC % significantly above this median, while those in the bottom quartile fall well below. However, ROC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC % mean?
A high ROC % can signal that a stock is expensive relative to its fundamentals. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on Rediff.com India and its competitors. For the Interactive Media industry, the median ROC % is 1.88 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rediff.com India's current ROC % is -159.66%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rediff.com India stock overvalued right now?
Rediff.com India (REDFY) has a current ROC % of -159.66%. The current ROC % is -159.66%. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC % calculated?
ROC % is calculated from a company's financial statements. For Rediff.com India (REDFY), the current ROC % is -159.66% as of Sep. 2015. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Rediff.com India Business Description

Address Junction of Tilak Road and 1st Gaothan Lane, Level 10, Seasons Riddhi Siddhi, Santacruz West, Mumbai, MH, IND, 400054
Rediff.com India Ltd is engaged in the business of providing Software as a Service (SaaS) including email and related services, news and information services, and enterprise email solutions. These services are delivered across various platforms such as PCs, tablets, and a wide range of mobile devices. The company operates in a single operating segment of providing Software as a Service(SaaS). It generates revenue from the sale of its services.