REDFY (Rediff.com India) Asset Turnover: 0.27 (As of Sep. 2015)


What is Rediff.com India Asset Turnover?

Rediff.com India REDFY Asset Turnover is 0.27 as of Sep. 2015.

Asset Turnover measures how quickly a company turns over its asset through sales. It is calculated as Revenue divided by Total Assets. Rediff.com India's Revenue for the three months ended in Sep. 2015 was $3.42 Mil. Rediff.com India's Total Assets for the quarter that ended in Sep. 2015 was $12.69 Mil. Therefore, Rediff.com India's Asset Turnover for the quarter that ended in Sep. 2015 was 0.27.

Asset Turnover is linked to ROE % through Du Pont Formula. Rediff.com India's annualized ROE % for the quarter that ended in Sep. 2015 was -281.60%. It is also linked to ROA % through Du Pont Formula. Rediff.com India's annualized ROA % for the quarter that ended in Sep. 2015 was -55.48%.

Rediff.com India  (OTCPK:REDFY) Asset Turnover Explanation

Asset Turnover is linked to ROE % through Du Pont Formula.

Rediff.com India's annulized ROE % for the quarter that ended in Sep. 2015 is

ROE %**(Q: Sep. 2015 )
=Net Income/Total Stockholders Equity
=-7.04/2.5
=(Net Income / Revenue)*(Revenue / Total Assets)*(Total Assets / Total Stockholders Equity)
=(-7.04 / 13.68)*(13.68 / 12.69)*(12.69/ 2.5)
=Net Margin %*Asset Turnover*Equity Multiplier
=-51.46 %*1.078*5.076
=ROA %*Equity Multiplier
=-55.48 %*5.076
=-281.60 %

Note: The Net Income data used here is four times the quarterly (Sep. 2015) net income data. The Revenue data used here is four times the quarterly (Sep. 2015) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

** The ROE % used above is for Du Pont Analysis only. It is different from the defined ROE % page on our website, as here it uses Net Income instead of Net Income attributable to Common Stockholders in the calculation.

It is also linked to ROA % through Du Pont Formula:

Rediff.com India's annulized ROA % for the quarter that ended in Sep. 2015 is

ROA %(Q: Sep. 2015 )
=Net Income/Total Assets
=-7.04/12.69
=(Net Income / Revenue)*(Revenue / Total Assets)
=(-7.04 / 13.68)*(13.68 / 12.69)
=Net Margin %*Asset Turnover
=-51.46 %*1.078
=-55.48 %

Note: The Net Income data used here is four times the quarterly (Sep. 2015) net income data. The Revenue data used here is four times the quarterly (Sep. 2015) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Be Aware

In the article Joining The Dark Side: Pirates, Spies and Short Sellers, James Montier reported that In their US sample covering the period 1968-2003, Cooper et al find that firms with low asset growth outperformed firms with high asset growth by an astounding 20% p.a. equally weighted. Even when controlling for market, size and style, low asset growth firms outperformed high asset growth firms by 13% p.a. Therefore a company with fast asset growth may underperform.

Therefore, it is a good sign if a company's Asset Turnover is consistent or even increases. If a company's asset grows faster than sales, its Asset Turnover will decline, which can be a warning sign.

Rediff.com India Asset Turnover Related Terms

Rediff.com India Asset Turnover Historical Data

* Premium members only.

The historical data trend for Rediff.com India's Asset Turnover can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rediff.com India Asset Turnover Chart

Rediff.com India Annual Data
Trend Mar06 Mar07 Mar08 Mar09 Mar10 Mar11 Mar12 Mar13 Mar14 Mar15
Asset Turnover
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.33 0.35 0.36 0.49 0.74

Rediff.com India Quarterly Data
Mar11 Jun11 Sep11 Dec11 Mar12 Jun12 Sep12 Dec12 Mar13 Jun13 Sep13 Dec13 Mar14 Jun14 Sep14 Dec14 Mar15 Jun15 Sep15 Dec15
Asset Turnover Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.18 0.26 0.23 0.27 0.29

REDFY vs LIVC, FPTA, CXKJ: Asset Turnover Comparison

For the Internet Content & Information subindustry, Rediff.com India's Asset Turnover, along with its competitors' market caps and Asset Turnover data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Rediff.com India Asset Turnover vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Rediff.com India's Asset Turnover distribution charts can be found below:

* The bar in red indicates where Rediff.com India's Asset Turnover falls into.


Rediff.com India Asset Turnover Calculation

Asset Turnover measures how quickly a company turns over its asset through sales.

Rediff.com India's Asset Turnover for the fiscal year that ended in Mar. 2015 is calculated as

Asset Turnover
=Revenue/Average Total Assets
=Revenue (A: Mar. 2015 )/( (Total Assets (A: Mar. 2014 )+Total Assets (A: Mar. 2015 ))/ count )
=15.338/( (27.454+14.133)/ 2 )
=15.338/20.7935
=0.74

Rediff.com India's Asset Turnover for the quarter that ended in Sep. 2015 is calculated as

Asset Turnover
=Revenue/Average Total Assets
=Revenue (Q: Sep. 2015 )/( (Total Assets (Q: Jun. 2015 )+Total Assets (Q: Sep. 2015 ))/ count )
=3.42/( (0+12.69)/ 1 )
=3.42/12.69
=0.27

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Companies with low profit margins tend to have high Asset Turnover, while those with high profit margins have low Asset Turnover. Companies in the retail industry tend to have a very high turnover ratio.

Frequently Asked Questions Learn more about Asset Turnover →
What does a Asset Turnover of 0.27 mean?
Rediff.com India (REDFY) has a Asset Turnover of 0.27 as of Sep. 2015. Asset turnover equals current-period sales over average total assets over the past two periods. View historical data on Rediff.com India and its competitors.
Is Rediff.com India's Asset Turnover too high?
Rediff.com India's current Asset Turnover is 0.27.
How does Rediff.com India's Asset Turnover compare to LIVC and FPTA?
Rediff.com India's Asset Turnover of 0.27 can be compared against companies in the Interactive Media industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Asset Turnover for an Interactive Media company?
A good Asset Turnover depends on the Interactive Media industry context. However, Asset Turnover should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Asset Turnover mean?
A high Asset Turnover can signal that a stock is expensive relative to its fundamentals. Asset turnover equals current-period sales over average total assets over the past two periods. View historical data on Rediff.com India and its competitors. Rediff.com India's current Asset Turnover is 0.27. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rediff.com India stock overvalued right now?
Rediff.com India (REDFY) has a current Asset Turnover of 0.27. The current Asset Turnover is 0.27. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Asset Turnover calculated?
Asset Turnover is calculated from a company's financial statements. For Rediff.com India (REDFY), the current Asset Turnover is 0.27 as of Sep. 2015. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Rediff.com India Business Description

Address Junction of Tilak Road and 1st Gaothan Lane, Level 10, Seasons Riddhi Siddhi, Santacruz West, Mumbai, MH, IND, 400054
Rediff.com India Ltd is engaged in the business of providing Software as a Service (SaaS) including email and related services, news and information services, and enterprise email solutions. These services are delivered across various platforms such as PCs, tablets, and a wide range of mobile devices. The company operates in a single operating segment of providing Software as a Service(SaaS). It generates revenue from the sale of its services.