RMHB (Rocky Mountain High Brands) ROCE %: 0.00% (As of Jun. 2020)


What is Rocky Mountain High Brands ROCE %?

Rocky Mountain High Brands RMHB -10.00% ROCE % is 0.00% as of Jun. 2020.

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Rocky Mountain High Brands's annualized ROCE % for the quarter that ended in Jun. 2020 was 0.00%.

Rocky Mountain High Brands  (OTCPK:RMHB) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

Rocky Mountain High Brands ROCE % Related Terms

Rocky Mountain High Brands ROCE % Historical Data

* Premium members only.

The historical data trend for Rocky Mountain High Brands's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rocky Mountain High Brands ROCE % Chart

Rocky Mountain High Brands Annual Data
Trend Dec09 Jun10 Jun11 Jun12 Jun16 Jun17 Dec18 Dec19
ROCE %
Get a 7-Day Free Trial 0.00 0.00 0.00 0.00 0.00

Rocky Mountain High Brands Quarterly Data
Dec09 Jun10 Dec10 Jun11 Jun12 Jun16 Mar17 Jun17 Sep17 Dec17 Mar18 Jun18 Sep18 Dec18 Mar19 Jun19 Sep19 Dec19 Mar20 Jun20
ROCE % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00

Rocky Mountain High Brands ROCE % Calculation

Rocky Mountain High Brands's annualized ROCE % for the fiscal year that ended in Dec. 2019 is calculated as:

ROCE %=EBIT/( (Capital Employed+Capital Employed)/ count )
(A: Dec. 2019 )  (A: Dec. 2018 )(A: Dec. 2019 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(A: Dec. 2019 )  (A: Dec. 2018 )(A: Dec. 2019 )
=-4.393/( ( (1.375 - 2.078) + (0.546 - 3.168) )/ 2 )
=-4.393/( (-0.703+-2.622)/ 2 )
=-4.393/-1.6625
=264.24 %

Rocky Mountain High Brands's ROCE % of for the quarter that ended in Jun. 2020 is calculated as:

ROCE %=EBIT (1)/( (Capital Employed+Capital Employed)/ count )
(Q: Jun. 2020 )  (Q: Mar. 2020 )(Q: Jun. 2020 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(Q: Jun. 2020 )  (Q: Mar. 2020 )(Q: Jun. 2020 )
=-5.444/( ( (0.541 - 3.609) + (4.844 - 6.816) )/ 2 )
=-5.444/( ( -3.068 + -1.972 )/ 2 )
=-5.444/-2.52
=0 %

(1) Note: The EBIT data used here is four times the quarterly (Jun. 2020) EBIT data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROCE % →
What does a ROCE % of 0.00% mean?
Rocky Mountain High Brands (RMHB) has a ROCE % of 0.00% as of Jun. 2020.
Is Rocky Mountain High Brands' ROCE % too high?
Rocky Mountain High Brands' current ROCE % is 0.00%.
How does Rocky Mountain High Brands' ROCE % compare to MOJO and CIRX?
Rocky Mountain High Brands' ROCE % of 0.00% can be compared against companies in the Beverages - Non-Alcoholic industry. The industry median ROCE % is 12.18. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROCE % for a Beverages - Non-Alcoholic company?
The median ROCE % among Beverages - Non-Alcoholic companies is 12.18, based on 113 companies in the industry. Companies in the top quartile (top 25%) have a ROCE % significantly above this median, while those in the bottom quartile fall well below. However, ROCE % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROCE % mean?
A high ROCE % can signal that a stock is expensive relative to its fundamentals. For the Beverages - Non-Alcoholic industry, the median ROCE % is 12.18 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rocky Mountain High Brands's current ROCE % is 0.00%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rocky Mountain High Brands stock overvalued right now?
Rocky Mountain High Brands (RMHB) has a current ROCE % of 0.00%. The current ROCE % is 0.00%. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROCE % calculated?
ROCE % is calculated from a company's financial statements. For Rocky Mountain High Brands (RMHB), the current ROCE % is 0.00% as of Jun. 2020. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Rocky Mountain High Brands Business Description

Address 12150 Shiloh Road, Suite 120, Dallas, TX, USA, 75228
Rocky Mountain High Brands Inc is a Dallas-based consumer goods company that offers energy drinks. The company specializes in developing, manufacturing, marketing, and distributing high-quality, health-conscious, cannabidiol and hemp-infused products that span various categories including beverage, food, fitness, skincare, and more. The company delivers a fresh line of clean-label energy drinks supercharged with hempseed, guarana, ginseng, and pure beet sugar.