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Mother Marketing PCLBKK:MOTHER 16 3-Year ROIIC % is -10.75 as of Dec. 2025. GuruFocus rates BKK:MOTHER with a GF Score™ of 16/100. The stock has 2 warning signs investors should review. Among 1,059 Retail - Cyclical companies, Mother Marketing PCL ranks worse than 73.37% on this metric.
3-Year Return on Invested Incremental Capital (3-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 3-year.
Mother Marketing PCL's 3-Year ROIIC % for the quarter that ended in Dec. 2025 was -10.75%. High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
The industry rank for Mother Marketing PCL's 3-Year ROIIC % or its related term are showing as below:
BKK:MOTHER's 3-Year ROIIC % is ranked worse than 73.37% of 1059
companies
in the Retail - Cyclical industry
Industry Median: 4.6
vs BKK:MOTHER: -10.75
Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.
High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
Be Aware
It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.
Mother Marketing PCL 3-Year ROIIC % Related Terms
Mother Marketing PCL 3-Year ROIIC % Historical Data
* Premium members only.
The historical data trend for Mother Marketing PCL's 3-Year ROIIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
BKK:MOTHER vs CASY, WSM, DKS: 3-Year ROIIC % Comparison
For the Specialty Retail subindustry, Mother Marketing PCL's 3-Year ROIIC %, along with its competitors' market caps and 3-Year ROIIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Mother Marketing PCL 3-Year ROIIC % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Mother Marketing PCL's 3-Year ROIIC % distribution charts can be found below:
* The bar in red indicates where Mother Marketing PCL's 3-Year ROIIC % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
** Annual data of NOPAT and Invested Capital was used to calculate 3-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.
Mother Marketing PCL (BKK:MOTHER) has a 3-Year ROIIC % of -10.75 as of Dec. 2025. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Mother Marketing PCL and its competitors. According to the industry distribution chart, Mother Marketing PCL ranks #777 out of 1059 companies in the Retail - Cyclical industry, placing it in the top 73.4%.
Is Mother Marketing PCL's 3-Year ROIIC % too high?
Mother Marketing PCL's current 3-Year ROIIC % is -10.75. Based on the distribution chart, Mother Marketing PCL ranks #777 out of 1059 companies in the Retail - Cyclical industry, which is below the industry midpoint. Overall, Mother Marketing PCL has a GF Score™ of 16/100, reflecting its overall financial health beyond just this single metric.
How does Mother Marketing PCL's 3-Year ROIIC % compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Mother Marketing PCL ranks #777 out of 1059 companies for 3-Year ROIIC %. This places Mother Marketing PCL in the lower half of its industry. The industry median 3-Year ROIIC % is 4.60. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-Year ROIIC % for a Retail - Cyclical company?
The median 3-Year ROIIC % among Retail - Cyclical companies is 4.60, based on 1,059 companies in the industry. Companies in the top quartile (top 25%) have a 3-Year ROIIC % significantly above this median, while those in the bottom quartile fall well below. However, 3-Year ROIIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-Year ROIIC % mean?
A high 3-Year ROIIC % can signal that a stock is expensive relative to its fundamentals. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Mother Marketing PCL and its competitors. For the Retail - Cyclical industry, the median 3-Year ROIIC % is 4.60 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Mother Marketing PCL's current 3-Year ROIIC % is -10.75. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Mother Marketing PCL stock overvalued right now?
Mother Marketing PCL (BKK:MOTHER) has a current 3-Year ROIIC % of -10.75. The current 3-Year ROIIC % is -10.75. Mother Marketing PCL's overall GF Score™ is 16/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-Year ROIIC % calculated?
3-Year ROIIC % is calculated from a company's financial statements. For Mother Marketing PCL (BKK:MOTHER), the current 3-Year ROIIC % is -10.75 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Mother Marketing PCL is engaged in the Retail and wholesale business of consumer goods under the name Mother Supermarket and Mother Marche with branches in Krabi, Surat Thani, and Phang Nga provinces. The Company operates in a single business segment, which is the distribution of consumer products domestically, both retail and wholesale, and is a distributor of consumer products, and operates in a single geographic area that is in Thailand.
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