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Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Monster Beverage's selling, general, & admin. expense for the
three
months ended in Mar. 2026 was MXN0 Mil.
Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was MXN0 Mil.
Monster Beverage (MEX:MNST) Selling, General, & Admin. Expense Explanation
An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.
Warren Buffett likes companies with consistent SGA as the percentage of gross profit.
Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.
If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.
Monster Beverage Selling, General, & Admin. Expense Related Terms
Monster Beverage Selling, General, & Admin. Expense Historical Data
* Premium members only.
The historical data trend for Monster Beverage's Selling, General, & Admin. Expense can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Monster Beverage Selling, General, & Admin. Expense Chart
MEX:MNST vs KDP, COCSF, COKE: Selling, General, & Admin. Expense Comparison
For the Beverages - Non-Alcoholic subindustry, Monster Beverage's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Monster Beverage Selling, General, & Admin. Expense vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Monster Beverage's Selling, General, & Admin. Expense distribution charts can be found below:
* The bar in red indicates where Monster Beverage's Selling, General, & Admin. Expense falls into.
Monster Beverage Selling, General, & Admin. Expense Calculation
Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.
Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was MXN0 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Selling, General, & Admin. Expense of MXN0 Mil mean?
Monster Beverage (MEX:MNST) has a Selling, General, & Admin. Expense of MXN0 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Monster Beverage and its competitors.
Is Monster Beverage's Selling, General, & Admin. Expense too high?
Monster Beverage's current Selling, General, & Admin. Expense is MXN0 Mil. Overall, Monster Beverage has a GF Score™ of 97/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Monster Beverage's Selling, General, & Admin. Expense compare to KDP and COCSF?
Monster Beverage's Selling, General, & Admin. Expense of MXN0 Mil can be compared against companies in the Beverages - Non-Alcoholic industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Beverages - Non-Alcoholic company?
A good Selling, General, & Admin. Expense depends on the Beverages - Non-Alcoholic industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Monster Beverage and its competitors. Monster Beverage's current Selling, General, & Admin. Expense is MXN0 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Monster Beverage stock overvalued right now?
Based on GuruFocus' analysis, Monster Beverage (MEX:MNST) is currently considered Modestly Overvalued. The stock's GF Value™ is MXN1,352.86, compared to a current price of MXN1,715.00 — trading 26.8% above its estimated fair value. The current Selling, General, & Admin. Expense is MXN0 Mil. Monster Beverage's overall GF Score™ is 97/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Monster Beverage (MEX:MNST), the current Selling, General, & Admin. Expense is MXN0 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Monster Beverage (MEX:MNST) Overvalued in 2026?
Based on GuruFocus' analysis, Monster Beverage stock appears to be overvalued.
The current stock price of MXN1,715.00 is trading 26.8% above its estimated GF Value™ of MXN1,352.86.
GuruFocus considers Monster Beverage to be Modestly Overvalued.
Key valuation signals for MEX:MNST:
Selling, General, & Admin. Expense: MXN0 Mil
GF Value™: MXN1,352.86 vs. price of MXN1,715.00 (26.8% above fair value)
No single metric tells the full story. See the MEX:MNST stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Monster Beverage is a leader in the energy drink category within the nonalcoholic ready-to-drink beverage market, generating two-thirds of revenue in the US and Canada. The well-known Monster trademark includes brands such as Monster Energy, Monster Ultra, Java Monster, and Juice Monster. The firm also owns other energy drink brands, such as Reign, NOS, Burn, Bang, and Mother, and brews and distributes beers and flavored malt beverages following the acquisition of a craft brewer in 2022. Monster controls branding and innovation but outsources beverage manufacturing and packaging to co-packers and finished goods distribution to bottlers in the global Coca-Cola system (pursuant to a 20-year agreement inked in 2015). Coke is the largest shareholder of Monster, owning a 20% stake.
97GF Score
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