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Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Guinness Nigeria's selling, general, & admin. expense for the
three
months ended in Mar. 2026 was ₦26,601 Mil.
Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was ₦73,402 Mil.
Guinness Nigeria (NSA:GUIN) Selling, General, & Admin. Expense Explanation
An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.
Warren Buffett likes companies with consistent SGA as the percentage of gross profit.
Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.
If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.
Guinness Nigeria Selling, General, & Admin. Expense Related Terms
Guinness Nigeria Selling, General, & Admin. Expense Historical Data
* Premium members only.
The historical data trend for Guinness Nigeria's Selling, General, & Admin. Expense can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Guinness Nigeria Selling, General, & Admin. Expense Chart
NSA:GUIN vs STZ, TAP: Selling, General, & Admin. Expense Comparison
For the Beverages - Brewers subindustry, Guinness Nigeria's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Guinness Nigeria Selling, General, & Admin. Expense vs Beverages - Alcoholic Industry
For the Beverages - Alcoholic industry and Consumer Defensive sector, Guinness Nigeria's Selling, General, & Admin. Expense distribution charts can be found below:
* The bar in red indicates where Guinness Nigeria's Selling, General, & Admin. Expense falls into.
Guinness Nigeria Selling, General, & Admin. Expense Calculation
Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.
Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ₦73,402 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Selling, General, & Admin. Expense of ₦73,402 Mil mean?
Guinness Nigeria (NSA:GUIN) has a Selling, General, & Admin. Expense of ₦73,402 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Guinness Nigeria and its competitors.
Is Guinness Nigeria's Selling, General, & Admin. Expense too high?
Guinness Nigeria's current Selling, General, & Admin. Expense is ₦73,402 Mil. Overall, Guinness Nigeria has a GF Score™ of 62/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Guinness Nigeria's Selling, General, & Admin. Expense compare to STZ and TAP?
Guinness Nigeria's Selling, General, & Admin. Expense of ₦73,402 Mil can be compared against companies in the Beverages - Alcoholic industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Beverages - Alcoholic company?
A good Selling, General, & Admin. Expense depends on the Beverages - Alcoholic industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Guinness Nigeria and its competitors. Guinness Nigeria's current Selling, General, & Admin. Expense is ₦73,402 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Guinness Nigeria stock overvalued right now?
Based on GuruFocus' analysis, Guinness Nigeria (NSA:GUIN) is currently considered Significantly Overvalued. The stock's GF Value™ is ₦172.93, compared to a current price of ₦376.00 — trading 117.4% above its estimated fair value. The current Selling, General, & Admin. Expense is ₦73,402 Mil. Guinness Nigeria's overall GF Score™ is 62/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Guinness Nigeria (NSA:GUIN), the current Selling, General, & Admin. Expense is ₦73,402 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Guinness Nigeria (NSA:GUIN) Overvalued in 2026?
Based on GuruFocus' analysis, Guinness Nigeria stock appears to be overvalued.
The current stock price of ₦376.00 is trading 117.4% above its estimated GF Value™ of ₦172.93.
GuruFocus considers Guinness Nigeria to be Significantly Overvalued.
Key valuation signals for NSA:GUIN:
Selling, General, & Admin. Expense: ₦73,402 Mil
GF Value™: ₦172.93 vs. price of ₦376.00 (117.4% above fair value)
No single metric tells the full story. See the NSA:GUIN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Guinness Nigeria PLC is a beverage manufacturing company. The company is engaged in brewing, packaging, marketing and selling of various beverage brand including Guinness Foreign Extra Stout, Guinness Smooth, Malta Guinness, Smirnoff Ice, Dubic Malt, Orijin Spirit Mixed Drink, Orijin Bitters, Baileys Delight, Gordons Moringa, Captain Morgan Gold and Don Royale among others. Geographically, it derives a majority of revenue from Nigeria.
62GF Score
Get the complete analysis for NSA:GUIN
Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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