Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Seera Group Holding's selling, general, & admin. expense for the
three
months ended in Jun. 2026 was ﷼394 Mil.
Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jun. 2026 was ﷼551 Mil.
Seera Group Holding (SAU:1810) Selling, General, & Admin. Expense Explanation
An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.
Warren Buffett likes companies with consistent SGA as the percentage of gross profit.
Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.
If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.
Seera Group Holding Selling, General, & Admin. Expense Related Terms
Seera Group Holding Selling, General, & Admin. Expense Historical Data
* Premium members only.
The historical data trend for Seera Group Holding's Selling, General, & Admin. Expense can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Seera Group Holding Selling, General, & Admin. Expense Chart
SAU:1810 vs BKNG, ABNB, RCL: Selling, General, & Admin. Expense Comparison
For the Travel Services subindustry, Seera Group Holding's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Seera Group Holding Selling, General, & Admin. Expense vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Seera Group Holding's Selling, General, & Admin. Expense distribution charts can be found below:
* The bar in red indicates where Seera Group Holding's Selling, General, & Admin. Expense falls into.
Seera Group Holding Selling, General, & Admin. Expense Calculation
Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.
Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ﷼551 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Selling, General, & Admin. Expense of ﷼551 Mil mean?
Seera Group Holding (SAU:1810) has a Selling, General, & Admin. Expense of ﷼551 Mil as of Jun. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Seera Group Holding and its competitors.
Is Seera Group Holding's Selling, General, & Admin. Expense too high?
Seera Group Holding's current Selling, General, & Admin. Expense is ﷼551 Mil. Overall, Seera Group Holding has a GF Score™ of 83/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Seera Group Holding's Selling, General, & Admin. Expense compare to BKNG and ABNB?
Seera Group Holding's Selling, General, & Admin. Expense of ﷼551 Mil can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Travel & Leisure company?
A good Selling, General, & Admin. Expense depends on the Travel & Leisure industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Seera Group Holding and its competitors. Seera Group Holding's current Selling, General, & Admin. Expense is ﷼551 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Seera Group Holding stock overvalued right now?
Based on GuruFocus' analysis, Seera Group Holding (SAU:1810) is currently considered Modestly Undervalued. The stock's GF Value™ is ﷼30.28, compared to a current price of ﷼22.44 — trading 25.9% below its estimated fair value. The current Selling, General, & Admin. Expense is ﷼551 Mil. Seera Group Holding's overall GF Score™ is 83/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Seera Group Holding (SAU:1810), the current Selling, General, & Admin. Expense is ﷼551 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Seera Group Holding (SAU:1810) Overvalued in 2026?
Based on GuruFocus' analysis, Seera Group Holding stock appears to be undervalued.
The current stock price of ﷼22.44 is trading 25.9% below its estimated GF Value™ of ﷼30.28.
GuruFocus considers Seera Group Holding to be Modestly Undervalued.
Key valuation signals for SAU:1810:
Selling, General, & Admin. Expense: ﷼551 Mil
GF Value™: ﷼30.28 vs. price of ﷼22.44 (25.9% below fair value)
No single metric tells the full story. See the SAU:1810 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Seera Group Holding, along with its subsidiaries, is mainly engaged in selling tickets for scheduled air travel services, tourism, cargo, transportation, Hajj and Umrah, arranging conferences and events, education, chartered flights, furnished suites and hotels, shipping, and other travel-related products and services. The Group's reportable operating segments are: Ticketing, Tourism, Transportation, Property rentals, and Hospitality. Maximum revenue is generated from the Tourism segment, which provides hotel booking services, package holidays, and room rentals. Services may be sold separately or in bundled packages (hotel booking and airline ticket). Geographically, the Group generates maximum revenue from Saudi Arabia, and the rest from the United Kingdom, Egypt, the UAE, and Kuwait.
83GF Score
Get the complete analysis for SAU:1810
Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
SAU:1810 has been successfully added to your 
