Seera Group Holding (SAU:1810) WACC %:7.65% (As of Jul. 10, 2026) — 12% Below Median


SAU:1810 Seera Group Holding SAU:1810
80 GF Score
Price ﷼21.02
GF Value ﷼34.84
Valuation Possible Value Trap
! 5 Warning Signs
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What is Seera Group Holding WACC %?

Seera Group Holding SAU:1810 -0.76% 80 WACC % is 7.65% as of Jul. 10, 2026, which is 12% below its 10-year median of 8.70. GuruFocus rates SAU:1810 with a GF Score™ of 80/100 and a GF Value™ of ﷼34.84 (Possible Value Trap). The stock has 5 warning signs investors should review. Among 864 Travel & Leisure companies, Seera Group Holding ranks better than 50.93% on this metric.

As of today (2026-07-10), Seera Group Holding's weighted average cost of capital is 7.65%%. Seera Group Holding's ROIC % is 2.10% (calculated using TTM income statement data). Seera Group Holding earns returns that do not match up to its cost of capital. It will destroy value as it grows.

For a comprehensive WACC calculation, please access the WACC Calculator.


Seera Group Holding  (SAU:1810) WACC % Explanation

Because it costs money to raise capital. A firm that generates higher ROIC % than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Seera Group Holding's weighted average cost of capital is 7.65%%. Seera Group Holding's ROIC % is 2.10% (calculated using TTM income statement data). Seera Group Holding earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

1. GuruFocus uses book value of debt (D) to do the calculation. It is simplified by adding latest one-year quarterly average Short-Term Debt & Capital Lease Obligation and Long-Term Debt & Capital Lease Obligation together.
For companies that report quarterly, GuruFocus combines all of the most recent year's quarterly debt data from the beginning of the year to the year-end and calculates the average.
For companies that report semi-annually, GuruFocus combines all of the most recent year's semi-annual debt data from the start of the year to the year-end and calculates the average.
For companies that report annually, GuruFocus combines the beginning and ending annual debt data from the most recent year and then calculates the average.

2. The WACC formula discussed above does not include Preferred Stock. Please adjust if preferred stock is considered.

3. (Expected Return of the Market - Risk-Free Rate of Return) is also called market premium. GuruFocus requires market premium to be 6%.

4. GuruFocus uses the latest TTM Interest Expense divided by the latest one-year quarterly average debt to get the simplified cost of debt.


Related Terms

Seera Group Holding WACC % Historical Data

* Premium members only.

The historical data trend for Seera Group Holding's WACC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Seera Group Holding WACC % Chart

Seera Group Holding Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
WACC %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 8.94 10.18 9.50 10.15 8.46

Seera Group Holding Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
WACC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 9.82 8.44 8.62 8.46 7.59

SAU:1810 vs BKNG, ABNB, RCL: WACC % Comparison

For the Travel Services subindustry, Seera Group Holding's WACC %, along with its competitors' market caps and WACC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Seera Group Holding WACC % vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Seera Group Holding's WACC % distribution charts can be found below:

* The bar in red indicates where Seera Group Holding's WACC % falls into.


SAU:1810
80GF Score
Seera Group Holding SAU:1810
WACC % is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Seera Group Holding WACC % Calculation

The weighted average cost of capital (WACC) is the rate that a company is expected to pay on average to all its security holders to finance its assets. The WACC is commonly referred to as the firm's cost of capital. Generally speaking, a company's assets are financed by debt and equity. WACC is the average of the costs of these sources of financing, each of which is weighted by its respective use in the given situation. By taking a weighted average, we can see how much interest the company has to pay for every dollar it finances.

WACC=E/(E + D)*Cost of Equity+D/(E + D)*Cost of Debt*(1 - Tax Rate)

1. Weights:
Generally speaking, a company's assets are financed by debt and equity. We need to calculate the weight of equity and the weight of debt.
The market value of equity (E) is also called "Market Cap". As of today, Seera Group Holding's market capitalization (E) is ﷼5303.298 Mil.
The market value of debt is typically difficult to calculate, therefore, GuruFocus uses book value of debt (D) to do the calculation. It is simplified by adding the latest one-year quarterly average Short-Term Debt & Capital Lease Obligation and Long-Term Debt & Capital Lease Obligation together. As of Mar. 2026, Seera Group Holding's latest one-year quarterly average Book Value of Debt (D) is ﷼2404.782 Mil.
a) weight of equity = E / (E + D) = 5303.298 / (5303.298 + 2404.782) = 0.688
b) weight of debt = D / (E + D) = 2404.782 / (5303.298 + 2404.782) = 0.312

2. Cost of Equity:
GuruFocus uses Capital Asset Pricing Model (CAPM) to calculate the required rate of return. The formula is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)
a) GuruFocus uses 10-Year Treasury Constant Maturity Rate as the risk-free rate. It is updated daily. The current risk-free rate is 4.561%. Please go to Economic Indicators page for more information. Please note that we use the 10-Year Treasury Constant Maturity Rate of the country/region where the company is headquartered. If the data for that country/region is not available, then we will use the 10-Year Treasury Constant Maturity Rate of the United States as default.
b) Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. Seera Group Holding's beta is 0.7584.
c) (Expected Return of the Market - Risk-Free Rate of Return) is also called market premium. GuruFocus requires market premium to be 6%.
Cost of Equity = 4.561% + 0.7584 * 6% = 9.1114%

3. Cost of Debt:
GuruFocus uses latest TTM Interest Expense divided by the latest one-year quarterly average debt to get the simplified cost of debt.
As of Mar. 2026, Seera Group Holding's interest expense (positive number) was ﷼144.153 Mil. Its total Book Value of Debt (D) is ﷼2404.782 Mil.
Cost of Debt = 144.153 / 2404.782 = 5.9944%.

4. Multiply by one minus TTM Tax Rate:
GuruFocus uses the most recent TTM Tax Expense divided by the most recent TTM Pre-Tax Income to calculate the tax rate. The calculated TTM tax rate is limited to between 0% and 100%. If the calculated tax rate is higher than 100%, it is set to 100%. If the calculated tax rate is less than 0%, it is set to 0%.
The latest calculated TTM Tax Rate = 38.315 / 145.177 = 26.39%.

Seera Group Holding's Weighted Average Cost Of Capital (WACC) for Today is calculated as:

WACC=E / (E + D)*Cost of Equity+D / (E + D)*Cost of Debt*(1 - Tax Rate)
=0.688*9.1114%+0.312*5.9944%*(1 - 26.39%)
=7.65%

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about WACC % →
What does a WACC % of 7.65% mean?
Seera Group Holding (SAU:1810) has a WACC % of 7.65% as of Jul. 10, 2026. The weighted average cost of capital (WACC) is the average rate a company pays to finance assets. View historical data on Seera Group Holding and its competitors. This is 12% below median its historical median of 8.70. Over the past decade, Seera Group Holding's WACC % has ranged from 7.59 to 10.18. According to the industry distribution chart, Seera Group Holding ranks #424 out of 864 companies in the Travel & Leisure industry, placing it in the top 49.1%.
Is Seera Group Holding's WACC % too high?
Seera Group Holding's current WACC % of 7.65% is 12% below median its 10-year median of 8.70. Over the past 10 years, this metric has ranged from a low of 7.59 to a high of 10.18. The Travel & Leisure industry median WACC % is 7.72. Seera Group Holding's value of 7.65% is 0.9% below this industry median. Based on the distribution chart, Seera Group Holding ranks #424 out of 864 companies in the Travel & Leisure industry, which is above the industry midpoint. Overall, Seera Group Holding has a GF Score™ of 80/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Seera Group Holding's WACC % compare to BKNG and ABNB?
According to the Travel & Leisure industry distribution chart, Seera Group Holding ranks #424 out of 864 companies for WACC %. This puts Seera Group Holding in the upper half of its industry. The industry median WACC % is 7.72. Seera Group Holding's value of 7.65% is 0.9% below this benchmark. Historically, Seera Group Holding's own WACC % has ranged from 7.59 to 10.18 over the past decade. While the company's 10-year median is 8.70 vs. the industry median of 7.72, Seera Group Holding has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good WACC % for a Travel & Leisure company?
The median WACC % among Travel & Leisure companies is 7.72, based on 864 companies in the industry. Companies in the top quartile (top 25%) have a WACC % significantly above this median, while those in the bottom quartile fall well below. However, WACC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Seera Group Holding's current WACC % of 7.65% is 0.9% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high WACC % mean?
A high WACC % can signal that a stock is expensive relative to its fundamentals. The weighted average cost of capital (WACC) is the average rate a company pays to finance assets. View historical data on Seera Group Holding and its competitors. For the Travel & Leisure industry, the median WACC % is 7.72 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Seera Group Holding's current WACC % is 7.65%, which is 12% below median its own 10-year median of 8.70. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Seera Group Holding stock overvalued right now?
Based on GuruFocus' analysis, Seera Group Holding (SAU:1810) is currently considered Possible Value Trap. The stock's GF Value™ is ﷼34.84, compared to a current price of ﷼21.02 — trading 39.7% below its estimated fair value. The current WACC % is 7.65%, which is 12% below median its 10-year median of 8.70 and 0.9% below the Travel & Leisure industry median of 7.72. Seera Group Holding's overall GF Score™ is 80/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is WACC % calculated?
WACC % is calculated from a company's financial statements. For Seera Group Holding (SAU:1810), the current WACC % is 7.65% as of Jul. 10, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Seera Group Holding (SAU:1810) Overvalued in 2026?

Based on GuruFocus' analysis, Seera Group Holding stock appears to be undervalued. The current stock price of ﷼21.02 is trading 39.7% below its estimated GF Value™ of ﷼34.84. GuruFocus considers Seera Group Holding to be Possible Value Trap.

Key valuation signals for SAU:1810:

  • WACC %: 7.65% (12% below median its 10-year median of 8.70)
  • GF Value™: ﷼34.84 vs. price of ﷼21.02 (39.7% below fair value)
  • GF Score™: 80/100 with 5 warning signs
  • Industry Position: 0.9% below the Travel & Leisure median (#424 of 864)

No single metric tells the full story. See the SAU:1810 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Seera Group Holding Business Description

Address 3730 Imam Saud bin Abdulaziz, P.O. Box 6477, At Taawun District, Riyadh, SAU, 12476
Seera Group Holding, along with its subsidiaries, is mainly engaged in selling tickets for scheduled air travel services, tourism, cargo, transportation, Hajj and Umrah, arranging conferences and events, education, chartered flights, furnished suites and hotels, shipping, and other travel-related products and services. The Group's reportable operating segments are: Ticketing, Tourism, Transportation, Property rentals, and Hospitality. Maximum revenue is generated from the Tourism segment, which provides hotel booking services, package holidays, and room rentals. Services may be sold separately or in bundled packages (hotel booking and airline ticket). Geographically, the Group generates maximum revenue from Saudi Arabia, and the rest from the United Kingdom, Egypt, the UAE, and Kuwait.
80GF Score

Get the complete analysis for SAU:1810

WACC % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

﷼21.02
Price
﷼34.84
GF Value