Baozun (FRA:2BZ) Tariff Resilience Score: 5/10 (As of Aug. 17, 2026)

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FRA:2BZ Baozun Inc FRA:2BZ
57 GF Score
Price €0.76
GF Value €0.88
Valuation Modestly Undervalued
! 2 Warning Signs
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What is Baozun Tariff Resilience Score?

Baozun FRA:2BZ 57 Tariff Resilience Score is 5 as of Aug. 17, 2026. GuruFocus rates FRA:2BZ with a GF Score™ of 57/100 and a GF Value™ of €0.88 (Modestly Undervalued). The stock has 2 warning signs investors should review. Among 1,117 Retail - Cyclical companies, Baozun ranks better than 90.42% on this metric.

Baozun has the Tariff Resilience Score of 5, which implies that the company might have Average Resilient.

Baozun has Dependent on global supply chains and exports, especially to the US. Previous tariffs on Chinese goods have impacted operations. Mitigation through local partnerships and diversified client base.

Tariff Resilience Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more.

The company's exposure to international trade tariffs based on these criteria:

1. Global supply chain dependencies
2. Manufacturing locations versus sales markets
3. Import/export balance and percentage of revenue
4. Historical impact from previous tariff changes
5. Available mitigation strategies (alternative suppliers, pricing power)
6. Industry-specific tariff exemptions or vulnerabilities

Based on the research, GuruFocus believes Baozun might have Average Resilient.

Baozun  (FRA:2BZ) Tariff Resilience Score Explanation

The Tariff Resilience Score ranges from 0 to 10, with 10 as the most resilient. GuruFocus divided Moat Score into following 3 categories:

Tariff Resilience Score Resilience Level
7 - 10Highly Resilient
4 - 6Average Resilient
0 - 3Highly Vulnerable

Baozun Tariff Resilience Score Related Terms

FRA:2BZ vs ZHJD, HOUR, LITB: Tariff Resilience Score Comparison

For the Internet Retail subindustry, Baozun's Tariff Resilience Score, along with its competitors' market caps and Tariff Resilience Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Baozun Tariff Resilience Score vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Baozun's Tariff Resilience Score distribution charts can be found below:

* The bar in red indicates where Baozun's Tariff Resilience Score falls into.


FRA:2BZ
57GF Score
Baozun Inc FRA:2BZ
Tariff Resilience Score is just one metric. See GF Score™, valuation, warning signs, and more.
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What does a Tariff Resilience Score of 5 mean?
Baozun (FRA:2BZ) has a Tariff Resilience Score of 5 as of Aug. 17, 2026. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. According to the industry distribution chart, Baozun ranks #107 out of 1117 companies in the Retail - Cyclical industry, placing it in the top 9.6%.
Is Baozun's Tariff Resilience Score too high?
Baozun's current Tariff Resilience Score is 5. Based on the distribution chart, Baozun ranks #107 out of 1117 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, Baozun has a GF Score™ of 57/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Baozun's Tariff Resilience Score compare to ZHJD and HOUR?
According to the Retail - Cyclical industry distribution chart, Baozun ranks #107 out of 1117 companies for Tariff Resilience Score. This places Baozun in the top 10% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Tariff Resilience Score for a Retail - Cyclical company?
A good Tariff Resilience Score depends on the Retail - Cyclical industry context. However, Tariff Resilience Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Tariff Resilience Score mean?
A high Tariff Resilience Score can signal that a stock is expensive relative to its fundamentals. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. Baozun's current Tariff Resilience Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Baozun stock overvalued right now?
Based on GuruFocus' analysis, Baozun (FRA:2BZ) is currently considered Modestly Undervalued. The stock's GF Value™ is €0.88, compared to a current price of €0.76 — trading 13.9% below its estimated fair value. The current Tariff Resilience Score is 5. Baozun's overall GF Score™ is 57/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Tariff Resilience Score calculated?
Tariff Resilience Score is calculated from a company's financial statements. For Baozun (FRA:2BZ), the current Tariff Resilience Score is 5 as of Aug. 17, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Baozun (FRA:2BZ) Overvalued in 2026?

Based on GuruFocus' analysis, Baozun stock appears to be undervalued. The current stock price of €0.76 is trading 13.9% below its estimated GF Value™ of €0.88. GuruFocus considers Baozun to be Modestly Undervalued.

Key valuation signals for FRA:2BZ:

  • Tariff Resilience Score: 5
  • GF Value™: €0.88 vs. price of €0.76 (13.9% below fair value)
  • GF Score™: 57/100 with 2 warning signs

No single metric tells the full story. See the FRA:2BZ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Baozun Business Description

Address 33 Hysan Avenue, Room 1928, 19th Floor, Lee Garden One, Causeway Bay, Hong Kong, HKG
Baozun Inc is engaged to provide its customers with end-to-end e-commerce solutions including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment, as well as the holistic brand management, including tactic positioning, branding and marketing, retail and e-commerce operations, supply chain and logistics, and technology empowerment. It has two operating segments: E-Commerce (encompassing BEC and BZI) and Brand Management (representing BBM). The company generates maximum of its revenue from E-Commerce (encompassing BEC and BZI) segment.
57GF Score

Get the complete analysis for FRA:2BZ

Tariff Resilience Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€0.76
Price
€0.88
GF Value