PLBY (Playboy) Tariff Resilience Score: 5/10 (As of Aug. 28, 2026)

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Director of Data and Quant Analytics at GuruFocus
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PLBY Playboy Inc PLBY
39 GF Score
Price $1.20
GF Value $0.77
Valuation Significantly Overvalued
! 6 Warning Signs
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What is Playboy Tariff Resilience Score?

Playboy PLBY 39 Tariff Resilience Score is 5 as of Aug. 28, 2026. GuruFocus rates PLBY with a GF Score™ of 39/100 and a GF Value™ of $0.77 (Significantly Overvalued). The stock has 6 warning signs investors should review. Among 869 Travel & Leisure companies, Playboy ranks better than 86.31% on this metric.

Playboy has the Tariff Resilience Score of 5, which implies that the company might have Average Resilient.

Playboy has PLBY Group's global brand presence involves international supply chains for merchandise. Tariffs on apparel and consumer goods can impact costs. The company has some pricing power and can shift production locations, but remains moderately exposed to tariff changes.

Tariff Resilience Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more.

The company's exposure to international trade tariffs based on these criteria:

1. Global supply chain dependencies
2. Manufacturing locations versus sales markets
3. Import/export balance and percentage of revenue
4. Historical impact from previous tariff changes
5. Available mitigation strategies (alternative suppliers, pricing power)
6. Industry-specific tariff exemptions or vulnerabilities

Based on the research, GuruFocus believes Playboy might have Average Resilient.


Playboy  (NAS:PLBY) Tariff Resilience Score Explanation

The Tariff Resilience Score ranges from 0 to 10, with 10 as the most resilient. GuruFocus divided Moat Score into following 3 categories:

Tariff Resilience Score Resilience Level
7 - 10Highly Resilient
4 - 6Average Resilient
0 - 3Highly Vulnerable

Playboy Tariff Resilience Score Related Terms


PLBY vs CLAR, AOUT, LEAT: Tariff Resilience Score Comparison

For the Leisure subindustry, Playboy's Tariff Resilience Score, along with its competitors' market caps and Tariff Resilience Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Playboy Tariff Resilience Score vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Playboy's Tariff Resilience Score distribution charts can be found below:

* The bar in red indicates where Playboy's Tariff Resilience Score falls into.


PLBY
39GF Score
Playboy Inc PLBY
Tariff Resilience Score is just one metric. See GF Score™, valuation, warning signs, and more.
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What does a Tariff Resilience Score of 5 mean?
Playboy (PLBY) has a Tariff Resilience Score of 5 as of Aug. 28, 2026. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. According to the industry distribution chart, Playboy ranks #119 out of 869 companies in the Travel & Leisure industry, placing it in the top 13.7%.
Is Playboy's Tariff Resilience Score too high?
Playboy's current Tariff Resilience Score is 5. Based on the distribution chart, Playboy ranks #119 out of 869 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Playboy has a GF Score™ of 39/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Playboy's Tariff Resilience Score compare to CLAR and AOUT?
According to the Travel & Leisure industry distribution chart, Playboy ranks #119 out of 869 companies for Tariff Resilience Score. This places Playboy in the top 14% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Tariff Resilience Score for a Travel & Leisure company?
A good Tariff Resilience Score depends on the Travel & Leisure industry context. However, Tariff Resilience Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Tariff Resilience Score mean?
A high Tariff Resilience Score can signal that a stock is expensive relative to its fundamentals. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. Playboy's current Tariff Resilience Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Playboy stock overvalued right now?
Based on GuruFocus' analysis, Playboy (PLBY) is currently considered Significantly Overvalued. The stock's GF Value™ is $0.77, compared to a current price of $1.20 — trading 55.8% above its estimated fair value. The current Tariff Resilience Score is 5. Playboy's overall GF Score™ is 39/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Tariff Resilience Score calculated?
Tariff Resilience Score is calculated from a company's financial statements. For Playboy (PLBY), the current Tariff Resilience Score is 5 as of Aug. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Playboy (PLBY) Overvalued in 2026?

Based on GuruFocus' analysis, Playboy stock appears to be overvalued. The current stock price of $1.20 is trading 55.8% above its estimated GF Value™ of $0.77. GuruFocus considers Playboy to be Significantly Overvalued.

Key valuation signals for PLBY:

  • Tariff Resilience Score: 5
  • GF Value™: $0.77 vs. price of $1.20 (55.8% above fair value)
  • GF Score™: 39/100 with 6 warning signs

No single metric tells the full story. See the PLBY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Playboy Business Description

Address 10960 Wilshire Boulevard, Suite 2200, Los Angeles, CA, USA, 90024
Playboy Inc, formerly PLBY Group Inc connects consumers around the world with products, services, and experiences to help them look good, feel good, and have fun. PLBY Group serves consumers in four categories: Style and Apparel, Digital Entertainment and Lifestyle, Sexual Wellness, and Beauty and Grooming. It operates through three segments Direct-to-Consumer, Licensing, and Digital Subscriptions and Content. It generates revenue through the sales of products and content services to consumers.
39GF Score

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Tariff Resilience Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$1.20
Price
$0.77
GF Value