PRAP Japan (TSE:2449) WACC %:2.61% (As of Jul. 15, 2026) — 20% Below Median

Author: Vera Yuan Vera Yuan
Vera Yuan
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Director of Data and Quant Analytics at GuruFocus
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Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

TSE:2449 PRAP Japan Inc TSE:2449
69 GF Score
Price 円1,060.00
GF Value 円1,110.31
Valuation Fairly Valued
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What is PRAP Japan WACC %?

PRAP Japan TSE:2449 +0.95% 69 WACC % is 2.61% as of Jul. 15, 2026, which is 20% below its 10-year median of 3.28. GuruFocus rates TSE:2449 with a GF Score™ of 69/100 and a GF Value™ of 円1,110.31 (Fairly Valued). Among 1,115 Business Services companies, PRAP Japan ranks better than 86.91% on this metric.

As of today (2026-07-15), PRAP Japan's weighted average cost of capital is 2.61%%. PRAP Japan's ROIC % is 24.18% (calculated using TTM income statement data). PRAP Japan generates higher returns on investment than it costs the company to raise the capital needed for that investment. It is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases.

For a comprehensive WACC calculation, please access the WACC Calculator.


PRAP Japan  (TSE:2449) WACC % Explanation

Because it costs money to raise capital. A firm that generates higher ROIC % than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, PRAP Japan's weighted average cost of capital is 2.61%%. PRAP Japan's ROIC % is 24.18% (calculated using TTM income statement data). PRAP Japan generates higher returns on investment than it costs the company to raise the capital needed for that investment. It is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases.


Be Aware

1. GuruFocus uses book value of debt (D) to do the calculation. It is simplified by adding latest one-year semi-annual average Short-Term Debt & Capital Lease Obligation and Long-Term Debt & Capital Lease Obligation together.
For companies that report quarterly, GuruFocus combines all of the most recent year's quarterly debt data from the beginning of the year to the year-end and calculates the average.
For companies that report semi-annually, GuruFocus combines all of the most recent year's semi-annual debt data from the start of the year to the year-end and calculates the average.
For companies that report annually, GuruFocus combines the beginning and ending annual debt data from the most recent year and then calculates the average.

2. The WACC formula discussed above does not include Preferred Stock. Please adjust if preferred stock is considered.

3. (Expected Return of the Market - Risk-Free Rate of Return) is also called market premium. GuruFocus requires market premium to be 6%.

4. GuruFocus uses the latest TTM Interest Expense divided by the latest one-year semi-annual average debt to get the simplified cost of debt.


Related Terms

PRAP Japan WACC % Historical Data

* Premium members only.

The historical data trend for PRAP Japan's WACC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

PRAP Japan WACC % Chart

PRAP Japan Annual Data
Trend Aug16 Aug17 Aug18 Aug19 Aug20 Aug21 Aug22 Aug23 Aug24 Aug25
WACC %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 2.68 4.16 3.26 3.19 3.71

PRAP Japan Semi-Annual Data
Aug16 Feb17 Aug17 Feb18 Aug18 Feb19 Aug19 Feb20 Aug20 Feb21 Aug21 Feb22 Aug22 Feb23 Aug23 Feb24 Aug24 Feb25 Aug25 Feb26
WACC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2.64 3.19 3.56 3.71 2.37

TSE:2449 vs VRSK, EFX, BAH: WACC % Comparison

For the Consulting Services subindustry, PRAP Japan's WACC %, along with its competitors' market caps and WACC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


PRAP Japan WACC % vs Business Services Industry

For the Business Services industry and Industrials sector, PRAP Japan's WACC % distribution charts can be found below:

* The bar in red indicates where PRAP Japan's WACC % falls into.


TSE:2449
69GF Score
PRAP Japan Inc TSE:2449
WACC % is just one metric. See GF Score™, valuation, warning signs, and more.
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PRAP Japan WACC % Calculation

The weighted average cost of capital (WACC) is the rate that a company is expected to pay on average to all its security holders to finance its assets. The WACC is commonly referred to as the firm's cost of capital. Generally speaking, a company's assets are financed by debt and equity. WACC is the average of the costs of these sources of financing, each of which is weighted by its respective use in the given situation. By taking a weighted average, we can see how much interest the company has to pay for every dollar it finances.

WACC=E/(E + D)*Cost of Equity+D/(E + D)*Cost of Debt*(1 - Tax Rate)

1. Weights:
Generally speaking, a company's assets are financed by debt and equity. We need to calculate the weight of equity and the weight of debt.
The market value of equity (E) is also called "Market Cap". As of today, PRAP Japan's market capitalization (E) is 円4722.440 Mil.
The market value of debt is typically difficult to calculate, therefore, GuruFocus uses book value of debt (D) to do the calculation. It is simplified by adding the latest one-year semi-annual average Short-Term Debt & Capital Lease Obligation and Long-Term Debt & Capital Lease Obligation together. As of Feb. 2026, PRAP Japan's latest one-year semi-annual average Book Value of Debt (D) is 円0 Mil.
a) weight of equity = E / (E + D) = 4722.440 / (4722.440 + 0) = 1
b) weight of debt = D / (E + D) = 0 / (4722.440 + 0) = 0

2. Cost of Equity:
GuruFocus uses Capital Asset Pricing Model (CAPM) to calculate the required rate of return. The formula is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)
a) GuruFocus uses 10-Year Treasury Constant Maturity Rate as the risk-free rate. It is updated daily. The current risk-free rate is 2.65%. Please go to Economic Indicators page for more information. Please note that we use the 10-Year Treasury Constant Maturity Rate of the country/region where the company is headquartered. If the data for that country/region is not available, then we will use the 10-Year Treasury Constant Maturity Rate of the United States as default.
b) Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. PRAP Japan's beta is -0.0061.
c) (Expected Return of the Market - Risk-Free Rate of Return) is also called market premium. GuruFocus requires market premium to be 6%.
Cost of Equity = 2.65% + -0.0061 * 6% = 2.6134%

3. Cost of Debt:
GuruFocus uses latest TTM Interest Expense divided by the latest one-year semi-annual average debt to get the simplified cost of debt.
As of Feb. 2026, PRAP Japan's interest expense (positive number) was 円0.696 Mil. Its total Book Value of Debt (D) is 円0 Mil.
Cost of Debt = 0.696 / 0 = %.

4. Multiply by one minus TTM Tax Rate:
GuruFocus uses the most recent TTM Tax Expense divided by the most recent TTM Pre-Tax Income to calculate the tax rate. The calculated TTM tax rate is limited to between 0% and 100%. If the calculated tax rate is higher than 100%, it is set to 100%. If the calculated tax rate is less than 0%, it is set to 0%.
The latest calculated TTM Tax Rate = 203.896 / 682.061 = 29.89%.

PRAP Japan's Weighted Average Cost Of Capital (WACC) for Today is calculated as:

WACC=E / (E + D)*Cost of Equity+D / (E + D)*Cost of Debt*(1 - Tax Rate)
=1*2.6134%+0*%*(1 - 29.89%)
=2.61%

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about WACC % →
What does a WACC % of 2.61% mean?
PRAP Japan (TSE:2449) has a WACC % of 2.61% as of Jul. 15, 2026. The weighted average cost of capital (WACC) is the average rate a company pays to finance assets. View historical data on PRAP Japan and its competitors. This is 20% below median its historical median of 3.28. Over the past decade, PRAP Japan's WACC % has ranged from 0.07 to 6.38. According to the industry distribution chart, PRAP Japan ranks #146 out of 1115 companies in the Business Services industry, placing it in the top 13.1%.
Is PRAP Japan's WACC % too high?
PRAP Japan's current WACC % of 2.61% is 20% below median its 10-year median of 3.28. Over the past 10 years, this metric has ranged from a low of 0.07 to a high of 6.38. The Business Services industry median WACC % is 7.27. PRAP Japan's value of 2.61% is 64.1% below this industry median. Based on the distribution chart, PRAP Japan ranks #146 out of 1115 companies in the Business Services industry, which is in the top quartile — a strong position relative to peers. Overall, PRAP Japan has a GF Score™ of 69/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does PRAP Japan's WACC % compare to VRSK and EFX?
According to the Business Services industry distribution chart, PRAP Japan ranks #146 out of 1115 companies for WACC %. This places PRAP Japan in the top 13% of its industry — outperforming the majority of peers. The industry median WACC % is 7.27. PRAP Japan's value of 2.61% is 64.1% below this benchmark. Historically, PRAP Japan's own WACC % has ranged from 0.07 to 6.38 over the past decade. While the company's 10-year median is 3.28 vs. the industry median of 7.27, PRAP Japan has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good WACC % for a Business Services company?
The median WACC % among Business Services companies is 7.27, based on 1,115 companies in the industry. Companies in the top quartile (top 25%) have a WACC % significantly above this median, while those in the bottom quartile fall well below. However, WACC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. PRAP Japan's current WACC % of 2.61% is 64.1% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high WACC % mean?
A high WACC % can signal that a stock is expensive relative to its fundamentals. The weighted average cost of capital (WACC) is the average rate a company pays to finance assets. View historical data on PRAP Japan and its competitors. For the Business Services industry, the median WACC % is 7.27 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. PRAP Japan's current WACC % is 2.61%, which is 20% below median its own 10-year median of 3.28. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is PRAP Japan stock overvalued right now?
Based on GuruFocus' analysis, PRAP Japan (TSE:2449) is currently considered Fairly Valued. The stock's GF Value™ is 円1,110.31, compared to a current price of 円1,060.00 — trading 4.5% below its estimated fair value. The current WACC % is 2.61%, which is 20% below median its 10-year median of 3.28 and 64.1% below the Business Services industry median of 7.27. PRAP Japan's overall GF Score™ is 69/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is WACC % calculated?
WACC % is calculated from a company's financial statements. For PRAP Japan (TSE:2449), the current WACC % is 2.61% as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is PRAP Japan (TSE:2449) Overvalued in 2026?

Based on GuruFocus' analysis, PRAP Japan stock appears to be undervalued. The current stock price of 円1,060.00 is trading 4.5% below its estimated GF Value™ of 円1,110.31. GuruFocus considers PRAP Japan to be Fairly Valued.

Key valuation signals for TSE:2449:

  • WACC %: 2.61% (20% below median its 10-year median of 3.28)
  • GF Value™: 円1,110.31 vs. price of 円1,060.00 (4.5% below fair value)
  • GF Score™: 69/100
  • Industry Position: 64.1% below the Business Services median (#146 of 1115)

No single metric tells the full story. See the TSE:2449 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


PRAP Japan Business Description

Address ARK Mori Building 33F, Tokyo, JPN
PRAP Japan Inc provides public relations consultancy services. It offers Crisis Communications, Media Training, and Digital Influence.
69GF Score

Get the complete analysis for TSE:2449

WACC % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

円1,060.00
Price
円1,110.31
GF Value