Imperial BrandsXTER:ITB +0.66%71 Dividend Yield % is 5.80% as of Jun. 24, 2026, which is 17% below its 10-year median of 7.01. GuruFocus rates XTER:ITB with a GF Score™ of 71/100 and a GF Value™ of €20.89 (Significantly Overvalued). The stock has 3 warning signs investors should review. Among 31 Tobacco Products companies, Imperial Brands ranks better than 58.06% on this metric.
As of today (2026-06-24), the Trailing Annual Dividend Yield of Imperial Brands is 5.80%.
The historical rank and industry rank for Imperial Brands's Dividend Yield % or its related term are showing as below:
XTER:ITB'
s Dividend Yield % Range Over the Past 10 Years
Min: 3.2 Med: 7.01 Max: 15.49
Current: 5.8
During the past 13 years, the highest Dividend Yield of Imperial Brands was 15.49%. The lowest was 3.20%. And the median was 7.01%.
XTER:ITB's Dividend Yield % is ranked better than 58.06% of 31
companies
in the Tobacco Products industry
Industry Median: 5.31
vs XTER:ITB: 5.80
During the past 12 months, Imperial Brands's average Dividends Per Share Growth Rate was 4.60% per year.
During the past 3 years, the average Dividends Per Share Growth Rate was 10.60% per year.
During the past 5 years, the average Dividends Per Share Growth Rate was 0.90% per year.
During the past 10 years, the average Dividends Per Share Growth Rate was 0.70% per year.
During the past 13 years, the highest 3-Year average Dividends Per Share Growth Rate of Imperial Brands was 58.70% per year. The lowest was -10.30% per year. And the median was 10.35% per year.
The growth rate is calculated with least square regression.
For more information regarding to dividend, please check our Dividend Page.
* Please note that "special dividend" is not included in the calculation of dividend per share and related fields.
Over the long term, the return from dividends has been a significant contributor to the total returns produced by equity securities. Studies by Elroy Dimson, Paul Marsh, and Mike Staunton of Princeton University (2002) found that a market-oriented portfolio, which included reinvested dividends, would have generated nearly 85 times the wealth generated by the same portfolio relying solely on capital gains.
Dividends may also qualify a lower tax rate for investors.
In dividends investing, Payout Ratio and Dividend Growth Rate are the two most important variables for consideration. A lower payout ratio may indicate that the company has more room to increase its dividends.
The historical data trend for Imperial Brands's Dividend Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
XTER:ITB vs PM, MO, TPB: Dividend Yield % Comparison
For the Tobacco subindustry, Imperial Brands's Dividend Yield %, along with its competitors' market caps and Dividend Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Imperial Brands Dividend Yield % vs Tobacco Products Industry
For the Tobacco Products industry and Consumer Defensive sector, Imperial Brands's Dividend Yield % distribution charts can be found below:
* The bar in red indicates where Imperial Brands's Dividend Yield % falls into.
Dividend Yield measures how much a company pays out in dividends each year relative to its share price.
Imperial Brands Recent Full-Year* Dividend History
Amount
Ex-date
Record Date
Pay Date
Type
Frequency
Forex Rate
GBP 0.416800
2026-05-21
2026-05-22
2026-06-30
Cash Dividend
quarterly
GBP:EUR 1.155196
GBP 0.400800
2026-02-19
2026-02-20
2026-03-31
Cash Dividend
quarterly
GBP:EUR 1.149457
GBP 0.400800
2025-11-27
2025-11-28
2025-12-31
Cash Dividend
quarterly
GBP:EUR 1.136662
GBP 0.400800
2025-08-21
2025-08-22
2025-09-30
Cash Dividend
quarterly
GBP:EUR 1.156124
* GuruFocus has an internal rule that if the most recent dividend payment frequency is at least 4 times a year, then the full year will be calculated according to the frequency of payment or the one-year time frame, whichever is stricter.
* GuruFocus converts dividend currency to local traded share price currency in order to calculate dividend yield. Please refer to the last column "Forex Rate" in the above table.
Imperial Brands's Trailing Annual Dividend Yield (%) for Today is calculated as
Trailing Annual Dividend Yield
=
Most Recent Full Year Dividend
/
Current Share Price
=
1.8611366872
/
32.11
=
5.80 %
Current Share Price is €32.11. Imperial Brands's Dividends per Share for the trailing twelve months (TTM) ended in Today is €1.8611366872.
Imperial Brands's Forward Annual Dividend Yield (%) for Today is calculated as
Forward Annual Dividend Yield
=
Forward Full Year Dividend
/
Current Share Price
=
1.9259427712
/
32.11
=
6.00 %
Current Share Price is €32.11. Imperial Brands's Dividends per Share for the forward twelve months is calculated as €0.4814856928 * 4 = €1.9259427712.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Imperial Brands (XTER:ITB) has a Dividend Yield % of 5.80% as of Jun. 24, 2026. Dividend yield is the ratio of company dividends to the share price. View historical data on Imperial Brands and its competitors. This is 17% below median its historical median of 7.01. Over the past decade, Imperial Brands' Dividend Yield % has ranged from 3.20 to 15.49. According to the industry distribution chart, Imperial Brands ranks #13 out of 31 companies in the Tobacco Products industry, placing it in the top 41.9%.
Is Imperial Brands' Dividend Yield % too high?
Imperial Brands' current Dividend Yield % of 5.80% is 17% below median its 10-year median of 7.01. Over the past 10 years, this metric has ranged from a low of 3.20 to a high of 15.49. The Tobacco Products industry median Dividend Yield % is 5.31. Imperial Brands' value of 5.80% is 9.2% above this industry median. Based on the distribution chart, Imperial Brands ranks #13 out of 31 companies in the Tobacco Products industry, which is above the industry midpoint. Overall, Imperial Brands has a GF Score™ of 71/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Imperial Brands' Dividend Yield % compare to PM and MO?
According to the Tobacco Products industry distribution chart, Imperial Brands ranks #13 out of 31 companies for Dividend Yield %. This puts Imperial Brands in the upper half of its industry. The industry median Dividend Yield % is 5.31. Imperial Brands' value of 5.80% is 9.2% above this benchmark. Historically, Imperial Brands' own Dividend Yield % has ranged from 3.20 to 15.49 over the past decade. While the company's 10-year median is 7.01 vs. the industry median of 5.31, Imperial Brands has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Dividend Yield % for a Tobacco Products company?
The median Dividend Yield % among Tobacco Products companies is 5.31, based on 31 companies in the industry. Companies in the top quartile (top 25%) have a Dividend Yield % significantly above this median, while those in the bottom quartile fall well below. However, Dividend Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Imperial Brands's current Dividend Yield % of 5.80% is 9.2% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Dividend Yield % mean?
A high Dividend Yield % can signal that a stock is expensive relative to its fundamentals. Dividend yield is the ratio of company dividends to the share price. View historical data on Imperial Brands and its competitors. For the Tobacco Products industry, the median Dividend Yield % is 5.31 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Imperial Brands's current Dividend Yield % is 5.80%, which is 17% below median its own 10-year median of 7.01. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Imperial Brands stock overvalued right now?
Based on GuruFocus' analysis, Imperial Brands (XTER:ITB) is currently considered Significantly Overvalued. The stock's GF Value™ is €20.89, compared to a current price of €32.11 — trading 53.7% above its estimated fair value. The current Dividend Yield % is 5.80%, which is 17% below median its 10-year median of 7.01 and 9.2% above the Tobacco Products industry median of 5.31. Imperial Brands' overall GF Score™ is 71/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Dividend Yield % calculated?
Dividend Yield % is calculated from a company's financial statements. For Imperial Brands (XTER:ITB), the current Dividend Yield % is 5.80% as of Jun. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Imperial Brands (XTER:ITB) Overvalued in 2026?
Based on GuruFocus' analysis, Imperial Brands stock appears to be overvalued.
The current stock price of €32.11 is trading 53.7% above its estimated GF Value™ of €20.89.
GuruFocus considers Imperial Brands to be Significantly Overvalued.
Key valuation signals for XTER:ITB:
Dividend Yield %: 5.80% (17% below median its 10-year median of 7.01)
GF Value™: €20.89 vs. price of €32.11 (53.7% above fair value)
Industry Position: 9.2% above the Tobacco Products median (#13 of 31)
No single metric tells the full story. See the XTER:ITB stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Imperial Brands is the world's fourth-largest international tobacco company (excluding China National Tobacco), with total fiscal 2025 volume of 187 billion cigarettes sold in more than 120 countries. Its largest and most important markets are the US (where it sits as the third-largest manufacturer, following its acquisition of the Winston and Blu brands), Germany, the UK, Spain, and Australia. The firm also holds a leading global position in the fine-cut tobacco and hand-rolling paper categories. It has a logistics platform in Western Europe, Altadis.
71GF Score
Get the complete analysis for XTER:ITB
Dividend Yield % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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