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Apple (BUE:AAPL) Shiller PE Ratio : 41.93 (As of Jul. 23, 2025)


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What is Apple Shiller PE Ratio?

As of today (2025-07-23), Apple's current share price is ARS13550.00. Apple's E10 for the quarter that ended in Mar. 2025 was ARS323.17. Apple's Shiller PE Ratio for today is 41.93.

The historical rank and industry rank for Apple's Shiller PE Ratio or its related term are showing as below:

BUE:AAPL' s Shiller PE Ratio Range Over the Past 10 Years
Min: 20.59   Med: 38.31   Max: 62.31
Current: 43.78

During the past years, Apple's highest Shiller PE Ratio was 62.31. The lowest was 20.59. And the median was 38.31.

BUE:AAPL's Shiller PE Ratio is ranked worse than
68.62% of 1313 companies
in the Hardware industry
Industry Median: 26.32 vs BUE:AAPL: 43.78

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Apple's adjusted earnings per share data for the three months ended in Mar. 2025 was ARS293.219. Add all the adjusted EPS for the past 10 years together and divide 10 will get our E10, which is ARS323.17 for the trailing ten years ended in Mar. 2025.

Shiller PE for Stocks: The True Measure of Stock Valuation


Apple Shiller PE Ratio Historical Data

The historical data trend for Apple's Shiller PE Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Apple Shiller PE Ratio Chart

Apple Annual Data
Trend Sep15 Sep16 Sep17 Sep18 Sep19 Sep20 Sep21 Sep22 Sep23 Sep24
Shiller PE Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 50.40 49.17 39.06 41.71 50.59

Apple Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
Shiller PE Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 38.83 46.39 50.59 52.75 45.36

Competitive Comparison of Apple's Shiller PE Ratio

For the Consumer Electronics subindustry, Apple's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Apple's Shiller PE Ratio Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Apple's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Apple's Shiller PE Ratio falls into.


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Apple Shiller PE Ratio Calculation

For Shiller PE Ratio, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller PE Ratio is also called PE10.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Apple's Shiller PE Ratio for today is calculated as

Shiller PE Ratio=Share Price/ E10
=13550.00/323.17
=41.93

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Apple's E10 for the quarter that ended in Mar. 2025 is calculated as:

For example, Apple's adjusted earnings per share data for the three months ended in Mar. 2025 was:

Adj_EPS=Earnings per Share (Diluted)/CPI of Mar. 2025 (Change)*Current CPI (Mar. 2025)
=293.219/134.9266*134.9266
=293.219

Current CPI (Mar. 2025) = 134.9266.

Apple Quarterly Data

Earnings per Share (Diluted) CPI Adj_EPS
201506 0.701 100.684 0.939
201509 0.768 100.392 1.032
201512 1.769 99.792 2.392
201603 1.156 100.470 1.552
201606 0.827 101.688 1.097
201609 1.038 101.861 1.375
201612 2.220 101.863 2.941
201703 1.349 102.862 1.770
201706 1.148 103.349 1.499
201709 1.512 104.136 1.959
201712 3.096 104.011 4.016
201803 2.292 105.290 2.937
201806 2.432 106.317 3.086
201809 4.463 106.507 5.654
201812 6.568 105.998 8.361
201903 4.008 107.251 5.042
201906 4.059 108.070 5.068
201909 7.062 108.329 8.796
201912 12.455 108.420 15.500
202003 6.622 108.902 8.205
202006 7.418 108.767 9.202
202009 9.034 109.815 11.100
202012 22.791 109.897 27.982
202103 21.023 111.754 25.382
202106 20.529 114.631 24.164
202109 20.212 115.734 23.564
202112 35.354 117.630 40.553
202203 27.206 121.301 30.262
202206 24.071 125.017 25.979
202209 29.880 125.227 32.195
202212 52.541 125.222 56.613
202303 50.056 127.348 53.035
202306 50.410 128.729 52.837
202309 85.172 129.860 88.495
202312 131.190 129.419 136.773
202403 214.880 131.776 220.017
202406 208.992 132.554 212.733
202409 153.695 133.029 155.888
202412 404.081 133.157 409.451
202503 293.219 134.927 293.219

Add all the adjusted EPS together and divide 10 will get our E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.


Apple  (BUE:AAPL) Shiller PE Ratio Explanation

Compared with the regular PE Ratio, which works poorly for cyclical businesses, the Shiller PE Ratio smoothed out the fluctuations of profit margins during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Shiller PE Ratio should give similar results to regular PE Ratio.

Compared with the PS Ratio, the Shiller PE Ratio makes the comparison between different industries more meaningful.


Be Aware

Shiller PE Ratio assumes that over the long term, businesses and profitability revert to their means. If a company's business model does not work in the future compared with the past, Shiller PE Ratio and PS Ratio will give false valuations.


Apple Shiller PE Ratio Related Terms

Thank you for viewing the detailed overview of Apple's Shiller PE Ratio provided by GuruFocus.com. Please click on the following links to see related term pages.


Apple Business Description

Address
One Apple Park Way, Cupertino, CA, USA, 95014
Apple is among the largest companies in the world, with a broad portfolio of hardware and software products targeted at consumers and businesses. Apple's iPhone makes up a majority of the firm sales, and Apple's other products like Mac, iPad, and Watch are designed around the iPhone as the focal point of an expansive software ecosystem. Apple has progressively worked to add new applications, like streaming video, subscription bundles, and augmented reality. The firm designs its own software and semiconductors while working with subcontractors like Foxconn and TSMC to build its products and chips. Slightly less than half of Apple's sales come directly through its flagship stores, with a majority of sales coming indirectly through partnerships and distribution.