SITO Mobile (SITO Mobile) COGS-to-Revenue : 0.85 (As of Sep. 2019)

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What is SITO Mobile COGS-to-Revenue?

SITO Mobile's Cost of Goods Sold for the three months ended in Sep. 2019 was $2.38 Mil. Its Revenue for the three months ended in Sep. 2019 was $2.81 Mil.

SITO Mobile's COGS to Revenue for the three months ended in Sep. 2019 was 0.85.

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin. SITO Mobile's Gross Margin % for the three months ended in Sep. 2019 was 15.27%.

SITO Mobile COGS-to-Revenue Historical Data

The historical data trend for SITO Mobile's COGS-to-Revenue can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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SITO Mobile COGS-to-Revenue Chart

SITO Mobile Annual Data

Trend

Sep09

Sep10

Sep11

Sep12

Sep13

Sep14

Sep15

Dec16

Dec17

Dec18

COGS-to-Revenue

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0.41

0.40

0.47

0.52

0.54

SITO Mobile Quarterly Data
	Dec14	Mar15	Jun15	Sep15	Dec15	Mar16	Jun16	Sep16	Dec16	Mar17	Jun17	Sep17	Dec17	Mar18	Jun18	Sep18	Dec18	Mar19	Jun19	Sep19
COGS-to-Revenue	Get a 7-Day Free Trial															0.52	0.50	0.66	0.68	0.85

SITO Mobile COGS-to-Revenue Calculation

SITO Mobile's COGS to Revenue for the fiscal year that ended in Dec. 2018 is calculated as

COGS to Revenue	=	Cost of Goods Sold	/	Revenue
	=	21.344	/	39.746
	=	0.54

SITO Mobile's COGS to Revenue for the quarter that ended in Sep. 2019 is calculated as

COGS to Revenue	=	Cost of Goods Sold	/	Revenue
	=	2.38	/	2.809
	=	0.85

SITO Mobile (OTCPK:STTO) COGS-to-Revenue Explanation

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin.

SITO Mobile's Gross Margin % for the three months ended in Sep. 2019 is calculated as:

Gross Margin %	=	1	-	COGS to Revenue
	=	1	-	Cost of Goods Sold / Revenue
	=	1	-	2.38 / 2.809
	=	15.27 %

A company that has a moat can usually maintain or even expand their Gross Margin. A company can increase its Gross Margin in two ways. It can increase the prices of the goods it sells and keeps its Cost of Goods Sold unchanged. Or it can keep the sales price unchanged and squeeze its suppliers to reduce the Cost of Goods Sold. Warren Buffett believes businesses with the power to raise prices have moats.

SITO Mobile COGS-to-Revenue Related Terms

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SITO Mobile (SITO Mobile) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Telecommunication Services » SITO Mobile Ltd (OTCPK:STTO) » Definitions » COGS-to-Revenue

Comparable Companies

Traded in Other Exchanges

N/A

Address

100 Town Square Place, Suite 204, Jersey City, NJ, USA, 07310

Website

https://www.sitomobile.com

SITO Mobile Ltd operates a mobile location-based advertising platform serving businesses, advertisers, and brands. Business activity of the group is operated SITO Location Based Advertising and SITO Mobile Messaging source. SITO Location Based Advertising displays advertisements and videos on behalf of advertisers including various features, such as geo-fencing, verified walk-in, behavioral targeting, and analytics and optimization; and SITO Mobile Messaging is a platform for building and controlling tailored programs including messaging and customer incentive programs. Its platform and tools are designed to enable large brands or anyone with substantial reach to utilize the mobile device as a new means to communicate.

Executives

Stephen D Baksa	director
Scott L Kauffman	officer: Chief Executive Officer	260 CHURCHILL AVENUE, PALO ALTO CA 94301
Priore Mark Del	other: Former Chief Financial Officer	C/O SITO MOBILE, LTD., 100 TOWN SQUARE PLACE, SUITE 204, JERSEY CITY NJ 07310
Itzhak Fisher	director	767 FIFTH AVE STE 4300, NEW YORK NY 10153
Matthew Stecker	director	711 SOUTH BRYN MAWR AVE., BRYN MAWR PA 19010
Thomas Thekkethala	director	9777 PYRAMID COURT, SUITE 100, ENGLEWOOD CO 80112
Brent David Rosenthal	director	C/O WR HUFF ASSET MANAGEMENT, 67 PARK PLACE, MORRISTOWN NJ 07960
Betsy J Bernard	director	711 HIGH STREET, DES MOINES IA 50392-0300
Lawrence Firestone	officer: Interim CFO	C/O CVD EQUIPMENT CORPORATION, C/O CVD EQUIPMENT CORPORATION, CENTRAL ISLIP NY 11722
Lowell W Robinson	director	470 WEST END AVENUE, NEW YORK NY 10024
Karen Singer	10 percent owner	212 VACCARO DRIVE, CRESSKILL NJ 07626
Philip B Livingston	director	1241 EAST MAIN ST, STAMFORD CT 06902
Stuart Levine	director	3 HUNTINGTON QUADRANGLE, SUITE 200S, MELVILLE NY 11747-8943
James Larry Nelson	director	2747 PARADISE ROAD, PH2804, LAS VEGAS NV 89109