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Procter & Gamble CoHAM:PRG -1.21%85 Cyclically Adjusted PB Ratio is 6.17 as of Jul. 15, 2026, which is 8% above its 10-year median of 5.70. GuruFocus rates HAM:PRG with a GF Score™ of 85/100 and a GF Value™ of €147.06 (Modestly Undervalued). Among 1,442 Consumer Packaged Goods companies, Procter & Gamble Co ranks worse than 91.68% on this metric.
The historical rank and industry rank for Procter & Gamble Co's Cyclically Adjusted PB Ratio or its related term are showing as below:
HAM:PRG'
s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 2.96 Med: 5.7 Max: 7.39
Current: 6.06
During the past years, Procter & Gamble Co's highest Cyclically Adjusted PB Ratio was 7.39. The lowest was 2.96. And the median was 5.70.
HAM:PRG's Cyclically Adjusted PB Ratio is ranked worse than 91.68% of 1442
companies
in the Consumer Packaged Goods industry
Industry Median: 1.245
vs HAM:PRG: 6.06
The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.
Procter & Gamble Co's adjusted book value per share data for the three months ended in Mar. 2026 was €19.965. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is €20.71 for the trailing ten years ended in Mar. 2026.
Shiller PE for Stocks: The True Measure of Stock Valuation
Procter & Gamble Co (HAM:PRG) Cyclically Adjusted PB Ratio Explanation
Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.
Procter & Gamble Co Cyclically Adjusted PB Ratio Related Terms
Procter & Gamble Co Cyclically Adjusted PB Ratio Historical Data
* Premium members only.
The historical data trend for Procter & Gamble Co's Cyclically Adjusted PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Procter & Gamble Co Cyclically Adjusted PB Ratio Chart
HAM:PRG vs CL, KVUE, KMB: Cyclically Adjusted PB Ratio Comparison
For the Household & Personal Products subindustry, Procter & Gamble Co's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Procter & Gamble Co Cyclically Adjusted PB Ratio vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Procter & Gamble Co's Cyclically Adjusted PB Ratio distribution charts can be found below:
* The bar in red indicates where Procter & Gamble Co's Cyclically Adjusted PB Ratio falls into.
Procter & Gamble Co Cyclically Adjusted PB Ratio Calculation
Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.
Procter & Gamble Co's Cyclically Adjusted PB Ratio for today is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
What does a Cyclically Adjusted PB Ratio of 6.17 mean?
Procter & Gamble Co (HAM:PRG) has a Cyclically Adjusted PB Ratio of 6.17 as of Jul. 15, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Procter & Gamble Co and its competitors. This is near median its historical median of 5.70. Over the past decade, Procter & Gamble Co's Cyclically Adjusted PB Ratio has ranged from 2.96 to 7.39. According to the industry distribution chart, Procter & Gamble Co ranks #1322 out of 1442 companies in the Consumer Packaged Goods industry, placing it in the top 91.7%.
Is Procter & Gamble Co's Cyclically Adjusted PB Ratio too high?
Procter & Gamble Co's current Cyclically Adjusted PB Ratio of 6.17 is near median its 10-year median of 5.70. Over the past 10 years, this metric has ranged from a low of 2.96 to a high of 7.39. The Consumer Packaged Goods industry median Cyclically Adjusted PB Ratio is 1.25. Procter & Gamble Co's value of 6.17 is 395.6% above this industry median. Based on the distribution chart, Procter & Gamble Co ranks #1322 out of 1442 companies in the Consumer Packaged Goods industry, which is in the bottom quartile relative to peers. Overall, Procter & Gamble Co has a GF Score™ of 85/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Procter & Gamble Co's Cyclically Adjusted PB Ratio compare to CL and KVUE?
According to the Consumer Packaged Goods industry distribution chart, Procter & Gamble Co ranks #1322 out of 1442 companies for Cyclically Adjusted PB Ratio. This places Procter & Gamble Co in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 1.25. Procter & Gamble Co's value of 6.17 is 395.6% above this benchmark. Historically, Procter & Gamble Co's own Cyclically Adjusted PB Ratio has ranged from 2.96 to 7.39 over the past decade. While the company's 10-year median is 5.70 vs. the industry median of 1.25, Procter & Gamble Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Consumer Packaged Goods company?
The median Cyclically Adjusted PB Ratio among Consumer Packaged Goods companies is 1.25, based on 1,442 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Procter & Gamble Co's current Cyclically Adjusted PB Ratio of 6.17 is 395.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Procter & Gamble Co and its competitors. For the Consumer Packaged Goods industry, the median Cyclically Adjusted PB Ratio is 1.25 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Procter & Gamble Co's current Cyclically Adjusted PB Ratio is 6.17, which is near median its own 10-year median of 5.70. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Procter & Gamble Co stock overvalued right now?
Based on GuruFocus' analysis, Procter & Gamble Co (HAM:PRG) is currently considered Modestly Undervalued. The stock's GF Value™ is €147.06, compared to a current price of €127.70 — trading 13.2% below its estimated fair value. The current Cyclically Adjusted PB Ratio is 6.17, which is near median its 10-year median of 5.70 and 395.6% above the Consumer Packaged Goods industry median of 1.25. Procter & Gamble Co's overall GF Score™ is 85/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Procter & Gamble Co (HAM:PRG), the current Cyclically Adjusted PB Ratio is 6.17 as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Procter & Gamble Co (HAM:PRG) Overvalued in 2026?
Based on GuruFocus' analysis, Procter & Gamble Co stock appears to be undervalued.
The current stock price of €127.70 is trading 13.2% below its estimated GF Value™ of €147.06.
GuruFocus considers Procter & Gamble Co to be Modestly Undervalued.
Key valuation signals for HAM:PRG:
Cyclically Adjusted PB Ratio: 6.17 (near median its 10-year median of 5.70)
GF Value™: €147.06 vs. price of €127.70 (13.2% below fair value)
Industry Position: 395.6% above the Consumer Packaged Goods median (#1322 of 1442)
No single metric tells the full story. See the HAM:PRG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Since its founding in 1837, Procter & Gamble has become one of the world's largest consumer product manufacturers, with annual sales of nearly $85 billion. It operates with a lineup of leading brands, including more than 20 that generate annual global sales of more than $1 billion each, such as Tide laundry detergent, Charmin toilet paper, Pantene shampoo, and Pampers diapers. Sales outside its home turf represent just more than half of the firm's consolidated total.
85GF Score
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Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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