Shiseido Co (FRA:SHDA) Cyclically Adjusted PS Ratio: 1.08 (As of Jul. 15, 2026) — 56% Below Median

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:SHDA Shiseido Co Ltd FRA:SHDA
67 GF Score
Price €15.70
GF Value €17.46
! 5 Warning Signs
View Full Analysis

What is Shiseido Co Cyclically Adjusted PS Ratio?

Shiseido Co FRA:SHDA +6.80% 67 Cyclically Adjusted PS Ratio is 1.08 as of Jul. 15, 2026, which is 56% below its 10-year median of 2.45. GuruFocus rates FRA:SHDA with a GF Score™ of 67/100 and a GF Value™ of €17.46. The stock has 5 warning signs investors should review. Among 1,445 Consumer Packaged Goods companies, Shiseido Co ranks worse than 57.85% on this metric.

As of today (2026-07-15), Shiseido Co's current share price is €15.70. Shiseido Co's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 was €14.60. Shiseido Co's Cyclically Adjusted PS Ratio for today is 1.08.

The historical rank and industry rank for Shiseido Co's Cyclically Adjusted PS Ratio or its related term are showing as below:

FRA:SHDA' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 0.79   Med: 2.45   Max: 4.55
Current: 1

During the past years, Shiseido Co's highest Cyclically Adjusted PS Ratio was 4.55. The lowest was 0.79. And the median was 2.45.

FRA:SHDA's Cyclically Adjusted PS Ratio is ranked worse than
57.85% of 1445 companies
in the Consumer Packaged Goods industry
Industry Median: 0.76 vs FRA:SHDA: 1.00

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

Shiseido Co's adjusted revenue per share data for the three months ended in Mar. 2026 was €3.163. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €14.60 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Shiseido Co  (FRA:SHDA) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


Shiseido Co Cyclically Adjusted PS Ratio Related Terms


Shiseido Co Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for Shiseido Co's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Shiseido Co Cyclically Adjusted PS Ratio Chart

Shiseido Co Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 2.74 2.57 1.62 1.01 0.82

Shiseido Co Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.02 0.93 0.91 0.82 1.16

FRA:SHDA vs PG, CL, KVUE: Cyclically Adjusted PS Ratio Comparison

For the Household & Personal Products subindustry, Shiseido Co's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Shiseido Co Cyclically Adjusted PS Ratio vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Shiseido Co's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where Shiseido Co's Cyclically Adjusted PS Ratio falls into.


FRA:SHDA
67GF Score
Shiseido Co Ltd FRA:SHDA
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Shiseido Co Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

Shiseido Co's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=15.70/14.60
=1.08

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Shiseido Co's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Shiseido Co's adjusted Revenue per Share data for the three months ended in Mar. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=3.163/112.7000*112.7000
=3.163

Current CPI (Mar. 2026) = 112.7000.

Shiseido Co Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201606 4.205 98.100 4.831
201609 4.609 98.000 5.300
201612 4.651 98.400 5.327
201703 4.814 98.100 5.530
201706 4.807 98.500 5.500
201709 4.912 98.800 5.603
201712 5.128 99.400 5.814
201803 5.042 99.200 5.728
201806 5.229 99.200 5.941
201809 5.224 99.900 5.893
201812 5.665 99.700 6.404
201903 5.450 99.700 6.161
201906 5.961 99.800 6.732
201909 5.955 100.100 6.705
201912 5.878 100.500 6.592
202003 4.774 100.300 5.364
202006 3.945 99.900 4.450
202009 4.748 99.900 5.356
202012 5.298 99.300 6.013
202103 4.585 99.900 5.172
202106 4.876 99.500 5.523
202109 4.498 100.100 5.064
202112 5.475 100.100 6.164
202203 4.482 101.100 4.996
202206 4.581 101.800 5.072
202209 4.749 103.100 5.191
202212 5.331 104.100 5.771
202303 4.195 104.400 4.529
202306 4.151 105.200 4.447
202309 3.617 106.200 3.838
202312 3.992 106.800 4.213
202403 3.833 107.200 4.030
202406 3.813 108.200 3.972
202409 3.384 108.900 3.502
202412 4.162 110.700 4.237
202503 3.547 111.100 3.598
202506 3.628 111.700 3.660
202509 3.231 112.000 3.251
202512 3.787 113.000 3.777
202603 3.163 112.700 3.163

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PS Ratio of 1.08 mean?
Shiseido Co (FRA:SHDA) has a Cyclically Adjusted PS Ratio of 1.08 as of Jul. 15, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Shiseido Co and its competitors. This is 56% below median its historical median of 2.45. Over the past decade, Shiseido Co's Cyclically Adjusted PS Ratio has ranged from 0.79 to 4.55. According to the industry distribution chart, Shiseido Co ranks #836 out of 1445 companies in the Consumer Packaged Goods industry, placing it in the top 57.9%.
Is Shiseido Co's Cyclically Adjusted PS Ratio too high?
Shiseido Co's current Cyclically Adjusted PS Ratio of 1.08 is 56% below median its 10-year median of 2.45. Over the past 10 years, this metric has ranged from a low of 0.79 to a high of 4.55. The Consumer Packaged Goods industry median Cyclically Adjusted PS Ratio is 0.76. Shiseido Co's value of 1.08 is 42.1% above this industry median. Based on the distribution chart, Shiseido Co ranks #836 out of 1445 companies in the Consumer Packaged Goods industry, which is below the industry midpoint. Overall, Shiseido Co has a GF Score™ of 67/100, reflecting its overall financial health beyond just this single metric.
How does Shiseido Co's Cyclically Adjusted PS Ratio compare to PG and CL?
According to the Consumer Packaged Goods industry distribution chart, Shiseido Co ranks #836 out of 1445 companies for Cyclically Adjusted PS Ratio. This places Shiseido Co in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 0.76. Shiseido Co's value of 1.08 is 42.1% above this benchmark. Historically, Shiseido Co's own Cyclically Adjusted PS Ratio has ranged from 0.79 to 4.55 over the past decade. While the company's 10-year median is 2.45 vs. the industry median of 0.76, Shiseido Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Consumer Packaged Goods company?
The median Cyclically Adjusted PS Ratio among Consumer Packaged Goods companies is 0.76, based on 1,445 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Shiseido Co's current Cyclically Adjusted PS Ratio of 1.08 is 42.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Shiseido Co and its competitors. For the Consumer Packaged Goods industry, the median Cyclically Adjusted PS Ratio is 0.76 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Shiseido Co's current Cyclically Adjusted PS Ratio is 1.08, which is 56% below median its own 10-year median of 2.45. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Shiseido Co stock overvalued right now?
Shiseido Co (FRA:SHDA) has a current Cyclically Adjusted PS Ratio of 1.08. The stock's GF Value™ is €17.46, compared to a current price of €15.70 — trading 10.1% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 1.08, which is 56% below median its 10-year median of 2.45 and 42.1% above the Consumer Packaged Goods industry median of 0.76. Shiseido Co's overall GF Score™ is 67/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Shiseido Co (FRA:SHDA), the current Cyclically Adjusted PS Ratio is 1.08 as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Shiseido Co (FRA:SHDA) Overvalued in 2026?

Based on GuruFocus' analysis, Shiseido Co stock appears to be undervalued. The current stock price of €15.70 is trading 10.1% below its estimated GF Value™ of €17.46.

Key valuation signals for FRA:SHDA:

  • Cyclically Adjusted PS Ratio: 1.08 (56% below median its 10-year median of 2.45)
  • GF Value™: €17.46 vs. price of €15.70 (10.1% below fair value)
  • GF Score™: 67/100 with 5 warning signs
  • Industry Position: 42.1% above the Consumer Packaged Goods median (#836 of 1445)

No single metric tells the full story. See the FRA:SHDA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Shiseido Co Business Description

Address 5-5 Ginza 7-chome, Chuo-ku, Tokyo, JPN, 104-0061
Shiseido is a leading Japanese cosmetics manufacturer focused in the prestige and premium categories. Founded in 1872, it was the first Western-style pharmacy in Ginza, Tokyo, and is one of the oldest cosmetics companies globally. Shiseido's suite of 31 brands, which include its namesake brand, Clé de Peau Beauté, and NARS, had a 10.2% share of Japan's beauty and personal care market in 2024 according to Euromonitor. It is also ranked in the top 4-5 globally, with around 7% to 8% market share in premium and prestige color cosmetics and skincare. In terms of revenue, Japan and China, which include travel retail, are the two key markets making up 65% of group revenue in 2025.
67GF Score

Get the complete analysis for FRA:SHDA

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€15.70
Price
€17.46
GF Value