Snap (WBO:SNAP) Cyclically Adjusted PS Ratio: 2.04 (As of Jul. 15, 2026) — 18% Below Median

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Director of Data and Quant Analytics at GuruFocus
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Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

WBO:SNAP Snap Inc WBO:SNAP
63 GF Score
Price €4.04
GF Value €10.60
Valuation Possible Value Trap
! 2 Warning Signs
View Full Analysis

What is Snap Cyclically Adjusted PS Ratio?

Snap WBO:SNAP -3.12% 63 Cyclically Adjusted PS Ratio is 2.04 as of Jul. 15, 2026, which is 18% below its 10-year median of 2.49. GuruFocus rates WBO:SNAP with a GF Score™ of 63/100 and a GF Value™ of €10.60 (Possible Value Trap). The stock has 2 warning signs investors should review. Among 324 Interactive Media companies, Snap ranks worse than 58.64% on this metric.

As of today (2026-07-15), Snap's current share price is €4.04. Snap's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 was €1.98. Snap's Cyclically Adjusted PS Ratio for today is 2.04.

The historical rank and industry rank for Snap's Cyclically Adjusted PS Ratio or its related term are showing as below:

WBO:SNAP' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 1.75   Med: 2.49   Max: 3.9
Current: 1.97

During the past years, Snap's highest Cyclically Adjusted PS Ratio was 3.90. The lowest was 1.75. And the median was 2.49.

WBO:SNAP's Cyclically Adjusted PS Ratio is ranked worse than
58.64% of 324 companies
in the Interactive Media industry
Industry Median: 1.395 vs WBO:SNAP: 1.97

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

Snap's adjusted revenue per share data for the three months ended in Mar. 2026 was €0.784. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €1.98 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Snap  (WBO:SNAP) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


Snap Cyclically Adjusted PS Ratio Related Terms


Snap Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for Snap's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Snap Cyclically Adjusted PS Ratio Chart

Snap Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 3.60

Snap Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 3.50 3.60 1.94

WBO:SNAP vs ZG, BILI, BZ: Cyclically Adjusted PS Ratio Comparison

For the Internet Content & Information subindustry, Snap's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Snap Cyclically Adjusted PS Ratio vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Snap's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where Snap's Cyclically Adjusted PS Ratio falls into.


WBO:SNAP
63GF Score
Snap Inc WBO:SNAP
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Snap Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

Snap's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=4.04/1.98
=2.04

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Snap's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Snap's adjusted Revenue per Share data for the three months ended in Mar. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=0.784/330.2130*330.2130
=0.784

Current CPI (Mar. 2026) = 330.2130.

Snap Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201606 0.063 241.018 0.086
201609 0.112 241.428 0.153
201612 0.136 241.432 0.186
201703 0.147 243.801 0.199
201706 0.132 244.955 0.178
201709 0.141 246.819 0.189
201712 0.194 246.524 0.260
201803 0.147 249.554 0.195
201806 0.173 251.989 0.227
201809 0.195 252.439 0.255
201812 0.250 251.233 0.329
201903 0.212 254.202 0.275
201906 0.252 256.143 0.325
201909 0.291 256.759 0.374
201912 0.358 256.974 0.460
202003 0.293 258.115 0.375
202006 0.279 257.797 0.357
202009 0.393 260.280 0.499
202012 0.505 260.474 0.640
202103 0.430 264.877 0.536
202106 0.527 271.696 0.641
202109 0.574 274.310 0.691
202112 0.716 278.802 0.848
202203 0.596 287.504 0.685
202206 0.644 296.311 0.718
202209 0.709 296.808 0.789
202212 0.780 296.797 0.868
202303 0.584 301.836 0.639
202306 0.615 305.109 0.666
202309 0.685 307.789 0.735
202312 0.762 306.746 0.820
202403 0.667 312.332 0.705
202406 0.699 314.175 0.735
202409 0.744 315.301 0.779
202412 0.885 315.605 0.926
202503 0.743 319.799 0.767
202506 0.696 322.561 0.713
202509 0.757 324.800 0.770
202512 0.857 324.054 0.873
202603 0.784 330.213 0.784

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PS Ratio of 2.04 mean?
Snap (WBO:SNAP) has a Cyclically Adjusted PS Ratio of 2.04 as of Jul. 15, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Snap and its competitors. This is 18% below median its historical median of 2.49. Over the past decade, Snap's Cyclically Adjusted PS Ratio has ranged from 1.75 to 3.90. According to the industry distribution chart, Snap ranks #190 out of 324 companies in the Interactive Media industry, placing it in the top 58.6%.
Is Snap's Cyclically Adjusted PS Ratio too high?
Snap's current Cyclically Adjusted PS Ratio of 2.04 is 18% below median its 10-year median of 2.49. Over the past 10 years, this metric has ranged from a low of 1.75 to a high of 3.90. The Interactive Media industry median Cyclically Adjusted PS Ratio is 1.40. Snap's value of 2.04 is 46.2% above this industry median. Based on the distribution chart, Snap ranks #190 out of 324 companies in the Interactive Media industry, which is below the industry midpoint. Overall, Snap has a GF Score™ of 63/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Snap's Cyclically Adjusted PS Ratio compare to ZG and BILI?
According to the Interactive Media industry distribution chart, Snap ranks #190 out of 324 companies for Cyclically Adjusted PS Ratio. This places Snap in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 1.40. Snap's value of 2.04 is 46.2% above this benchmark. Historically, Snap's own Cyclically Adjusted PS Ratio has ranged from 1.75 to 3.90 over the past decade. While the company's 10-year median is 2.49 vs. the industry median of 1.40, Snap has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for an Interactive Media company?
The median Cyclically Adjusted PS Ratio among Interactive Media companies is 1.40, based on 324 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Snap's current Cyclically Adjusted PS Ratio of 2.04 is 46.2% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Snap and its competitors. For the Interactive Media industry, the median Cyclically Adjusted PS Ratio is 1.40 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Snap's current Cyclically Adjusted PS Ratio is 2.04, which is 18% below median its own 10-year median of 2.49. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Snap stock overvalued right now?
Based on GuruFocus' analysis, Snap (WBO:SNAP) is currently considered Possible Value Trap. The stock's GF Value™ is €10.60, compared to a current price of €4.04 — trading 61.9% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 2.04, which is 18% below median its 10-year median of 2.49 and 46.2% above the Interactive Media industry median of 1.40. Snap's overall GF Score™ is 63/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Snap (WBO:SNAP), the current Cyclically Adjusted PS Ratio is 2.04 as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Snap (WBO:SNAP) Overvalued in 2026?

Based on GuruFocus' analysis, Snap stock appears to be undervalued. The current stock price of €4.04 is trading 61.9% below its estimated GF Value™ of €10.60. GuruFocus considers Snap to be Possible Value Trap.

Key valuation signals for WBO:SNAP:

  • Cyclically Adjusted PS Ratio: 2.04 (18% below median its 10-year median of 2.49)
  • GF Value™: €10.60 vs. price of €4.04 (61.9% below fair value)
  • GF Score™: 63/100 with 2 warning signs
  • Industry Position: 46.2% above the Interactive Media median (#190 of 324)

No single metric tells the full story. See the WBO:SNAP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Snap Business Description

Address 3000 31st Street, Santa Monica, CA, USA, 90405
Snap is a technology company best known for its marquis social media application.Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app's revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap's overall sales.
63GF Score

Get the complete analysis for WBO:SNAP

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€4.04
Price
€10.60
GF Value