TUI AG (CHIX:TUI1D) Cyclically Adjusted Revenue per Share: €72.25 (As of Mar. 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

CHIX:TUI1D TUI AG CHIX:TUI1D
66 GF Score
Price €7.00
GF Value €7.32
Valuation Fairly Valued
! 4 Warning Signs
View Full Analysis

What is TUI AG Cyclically Adjusted Revenue per Share?

TUI AG CHIX:TUI1D 66 Cyclically Adjusted Revenue per Share is €72.25 as of Mar. 2026. GuruFocus rates CHIX:TUI1D with a GF Score™ of 66/100 and a GF Value™ of €7.32 (Fairly Valued). The stock has 4 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Revenue per Share and the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted Revenue per Share of a company over the past 10 years.

TUI AG's adjusted revenue per share for the three months ended in Mar. 2026 was €7.355. Add all the adjusted revenue per share for the past 10 years together and divide the count will get our Cyclically Adjusted Revenue per Share, which is €72.25 for the trailing ten years ended in Mar. 2026.

During the past 12 months, TUI AG's average Cyclically Adjusted Revenue Growth Rate was -4.50% per year. During the past 3 years, the average Cyclically Adjusted Revenue Growth Rate was -14.10% per year. During the past 5 years, the average Cyclically Adjusted Revenue Growth Rate was -13.20% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the Cyclically Adjusted Revenue Growth Rate using Cyclically Adjusted Revenue per Share data.

During the past 13 years, the highest 3-Year average Cyclically Adjusted Revenue Growth Rate of TUI AG was -5.50% per year. The lowest was -14.80% per year. And the median was -10.70% per year.

As of today (2026-07-15), TUI AG's current stock price is €6.997. TUI AG's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 was €72.25. TUI AG's Cyclically Adjusted PS Ratio of today is 0.10.

During the past 13 years, the highest Cyclically Adjusted PS Ratio of TUI AG was 0.36. The lowest was 0.05. And the median was 0.11.


TUI AG  (CHIX:TUI1d) Cyclically Adjusted Revenue per Share Explanation

If a company grows much fast than inflation, Cyclically Adjusted Revenue per Share may underestimate the company's revenue. Cyclically Adjusted PS Ratio can seem to be too high even the actual PS Ratio is low.

For the Cyclically Adjusted PS Ratio, the revenue per share of the past 10 years are inflation-adjusted and averaged. The result is used for P/S calculation. Since it looks at the average over the last 10 years, the Cyclically Adjusted PS Ratio is also called CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

TUI AG's Cyclically Adjusted PS Ratio of today is calculated as

Cyclically Adjusted PS Ratio=Share Price/Cyclically Adjusted Revenue per Share
=6.997/72.25
=0.10

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Cyclically Adjusted PS Ratio of TUI AG was 0.36. The lowest was 0.05. And the median was 0.11.


Be Aware

Cyclically Adjusted PS Ratio works better for cyclical companies. It gives you a better idea on the company's real revenue value.


TUI AG Cyclically Adjusted Revenue per Share Related Terms


TUI AG Cyclically Adjusted Revenue per Share Historical Data

* Premium members only.

The historical data trend for TUI AG's Cyclically Adjusted Revenue per Share can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

TUI AG Cyclically Adjusted Revenue per Share Chart

TUI AG Annual Data
Trend Sep16 Sep17 Sep18 Sep19 Sep20 Sep21 Sep22 Sep23 Sep24 Sep25
Cyclically Adjusted Revenue per Share
Get a 7-Day Free Trial Premium Member Only Premium Member Only 122.59 97.77 83.97 77.61 72.54

TUI AG Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted Revenue per Share Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 73.89 71.77 72.54 70.88 72.25

CHIX:TUI1D vs BKNG, ABNB, RCL: Cyclically Adjusted Revenue per Share Comparison

For the Travel Services subindustry, TUI AG's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


TUI AG Cyclically Adjusted PS Ratio vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, TUI AG's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where TUI AG's Cyclically Adjusted PS Ratio falls into.


CHIX:TUI1D
66GF Score
TUI AG CHIX:TUI1D
Cyclically Adjusted Revenue per Share is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

TUI AG Cyclically Adjusted Revenue per Share Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Revenue per Share and the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted Revenue per Share of a company over the past 10 years.

What is Cyclically Adjusted Revenue per Share? How do we calculate Cyclically Adjusted Revenue per Share?

Cyclically Adjusted Revenue per Share is the average of the inflation adjusted Revenue per Share of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the Cyclically Adjusted Revenue per Share of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the revenue per share from 2001 through 2010.

We adjusted the 2001 revenue per share data with the total inflation from 2001 through 2010 to the equivalent revenue in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart's revenue is $1 a share in 2001, then the 2001's equivalent revenue in 2010 is $1.4 a share. If Wal-Mart's revenue is $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 revenue in 2010 is $1.35. So on and so forth, you get the equivalent revenue per share of past 10 years. Then you add them together and divided the sum by the count to get Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, TUI AG's adjusted Revenue per Share data for the three months ended in Mar. 2026 was:

Adj_RevenuePerShare= Revenue per Share /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=7.355/131.2583*131.2583
=7.355

Current CPI (Mar. 2026) = 131.2583.

TUI AG Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201606 20.373 100.717 26.551
201609 32.506 101.017 42.237
201612 14.971 101.217 19.414
201703 14.804 101.417 19.160
201706 19.292 102.117 24.797
201709 35.566 102.717 45.448
201712 17.419 102.617 22.281
201803 15.161 102.917 19.336
201806 21.980 104.017 27.736
201809 35.152 104.718 44.061
201812 17.374 104.217 21.882
201903 15.026 104.217 18.925
201906 22.768 105.718 28.269
201909 35.950 106.018 44.509
201912 18.583 105.818 23.051
202003 13.389 105.718 16.624
202006 0.343 106.618 0.422
202009 5.892 105.818 7.309
202012 1.912 105.518 2.378
202103 1.267 107.518 1.547
202106 3.128 108.486 3.785
202109 13.750 109.435 16.492
202112 8.814 110.384 10.481
202203 7.798 113.968 8.981
202206 13.149 115.760 14.909
202209 22.583 118.818 24.947
202212 13.034 119.345 14.335
202303 10.905 122.402 11.694
202306 10.417 123.140 11.104
202309 16.705 124.195 17.655
202312 8.423 123.773 8.932
202403 7.196 125.038 7.554
202406 11.044 125.882 11.516
202409 18.421 126.198 19.160
202412 9.698 127.041 10.020
202503 7.262 127.779 7.460
202506 12.189 128.412 12.459
202509 18.530 129.255 18.817
202512 10.035 129.361 10.182
202603 7.355 131.258 7.355

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

What does a Cyclically Adjusted Revenue per Share of €72.25 mean?
TUI AG (CHIX:TUI1D) has a Cyclically Adjusted Revenue per Share of €72.25 as of Mar. 2026. Cyclically adjusted revenue per share represents the company's inflation-adjusted revenue per share over a 10-year period. View historical data on TUI AG and its competitors.
Is TUI AG's Cyclically Adjusted Revenue per Share too high?
TUI AG's current Cyclically Adjusted Revenue per Share is €72.25. Overall, TUI AG has a GF Score™ of 66/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does TUI AG's Cyclically Adjusted Revenue per Share compare to BKNG and ABNB?
TUI AG's Cyclically Adjusted Revenue per Share of €72.25 can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted Revenue per Share for a Travel & Leisure company?
A good Cyclically Adjusted Revenue per Share depends on the Travel & Leisure industry context. However, Cyclically Adjusted Revenue per Share should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted Revenue per Share mean?
A high Cyclically Adjusted Revenue per Share can signal that a stock is expensive relative to its fundamentals. Cyclically adjusted revenue per share represents the company's inflation-adjusted revenue per share over a 10-year period. View historical data on TUI AG and its competitors. TUI AG's current Cyclically Adjusted Revenue per Share is €72.25. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is TUI AG stock overvalued right now?
Based on GuruFocus' analysis, TUI AG (CHIX:TUI1D) is currently considered Fairly Valued. The stock's GF Value™ is €7.32, compared to a current price of €7.00 — trading 4.4% below its estimated fair value. The current Cyclically Adjusted Revenue per Share is €72.25. TUI AG's overall GF Score™ is 66/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted Revenue per Share calculated?
Cyclically Adjusted Revenue per Share is calculated from a company's financial statements. For TUI AG (CHIX:TUI1D), the current Cyclically Adjusted Revenue per Share is €72.25 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is TUI AG (CHIX:TUI1D) Overvalued in 2026?

Based on GuruFocus' analysis, TUI AG stock appears to be undervalued. The current stock price of €7.00 is trading 4.4% below its estimated GF Value™ of €7.32. GuruFocus considers TUI AG to be Fairly Valued.

Key valuation signals for CHIX:TUI1D:

  • Cyclically Adjusted Revenue per Share: €72.25
  • GF Value™: €7.32 vs. price of €7.00 (4.4% below fair value)
  • GF Score™: 66/100 with 4 warning signs

No single metric tells the full story. See the CHIX:TUI1D stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


TUI AG Business Description

Address Karl-Wiechert-Allee 23, Hannover, SN, DEU, 30625
TUI AG provides integrated leisure travel services, including flights, hotels, cruises, and tour operations. The company offers tourism services, covering the entire customer experience from trip planning and booking to flights, transfers, and accommodations, including stays in hotels or on cruise ships. Its segments include The Hotels & Resorts, The Cruises, The TUI Musement, Markets + Airline, and Holiday Experiences segment, which comprises The Northern Region, The Central Region, and The Western Region. The majority of revenue is derived from the Hotels & Resorts segment, which is a diversified portfolio of the company's hotel brands and hotel companies.
66GF Score

Get the complete analysis for CHIX:TUI1D

Cyclically Adjusted Revenue per Share is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€7.00
Price
€7.32
GF Value