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ReformationREF -2.67%16 Days Sales Outstanding is 10.41 as of Jun. 2026, which is 2% below its 10-year median of 10.64. GuruFocus rates REF with a GF Score™ of 16/100. The stock has 4 warning signs investors should review. Among 1,104 Retail - Cyclical companies, Reformation ranks better than 62.23% on this metric.
Reformation's average Accounts Receivable for the
three
months ended in Jun. 2026 was $17.7 Mil. Reformation's Revenue for the
three
months ended in Jun. 2026 was $155.2 Mil.
Hence, Reformation's Days Sales Outstanding for the
three
months ended in Jun. 2026 was 10.41.
The historical rank and industry rank for Reformation's Days Sales Outstanding or its related term are showing as below:
REF'
s Days Sales Outstanding Range Over the Past 10 Years
Min: 10.23 Med: 10.64 Max: 11.05
Current: 11.05
During the past 3 years, Reformation's highest Days Sales Outstanding was 11.05. The lowest was 10.23. And the median was 10.64.
REF's Days Sales Outstanding is ranked better than 62.23% of 1104
companies
in the Retail - Cyclical industry
Industry Median: 18.21
vs REF: 11.05
Reformation's Days Sales Outstanding
increased
from . 20 (0.00) to Jun. 2026 (10.41).
Reformation (NYSE:REF) Days Sales Outstanding Explanation
For retailers, when we compare Days Sales Outstanding, it is important to compare the same period in the previous years.
Reformation Days Sales Outstanding Related Terms
Reformation Days Sales Outstanding Historical Data
* Premium members only.
The historical data trend for Reformation's Days Sales Outstanding can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Reformation Days Sales Outstanding Chart
Reformation Annual Data
Trend
Dec23
Dec24
Dec25
Days Sales Outstanding
0.00
10.23
11.05
Reformation Quarterly Data
Mar25
Jun25
Mar26
Jun26
Days Sales Outstanding
0.00
0.00
13.67
10.41
REF vs CTRN, CRI, SFIX: Days Sales Outstanding Comparison
For the Apparel Retail subindustry, Reformation's Days Sales Outstanding, along with its competitors' market caps and Days Sales Outstanding data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Reformation Days Sales Outstanding vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Reformation's Days Sales Outstanding distribution charts can be found below:
* The bar in red indicates where Reformation's Days Sales Outstanding falls into.
Days Sales Outstanding measures the average number of days that a company takes to collect revenue after a sale has been made. It is a financial ratio that illustrates how well a company's Accounts Receivable are being managed.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Reformation (REF) has a Days Sales Outstanding of 10.41 as of Jun. 2026. Days sales outstanding represents the average amount of days a company takes to collect receivables. View historical data on Reformation and its competitors. This is near median its historical median of 10.64. Over the past decade, Reformation's Days Sales Outstanding has ranged from 10.23 to 11.05. According to the industry distribution chart, Reformation ranks #417 out of 1104 companies in the Retail - Cyclical industry, placing it in the top 37.8%.
Is Reformation's Days Sales Outstanding too high?
Reformation's current Days Sales Outstanding of 10.41 is near median its 10-year median of 10.64. Over the past 10 years, this metric has ranged from a low of 10.23 to a high of 11.05. The Retail - Cyclical industry median Days Sales Outstanding is 18.21. Reformation's value of 10.41 is 42.8% below this industry median. Based on the distribution chart, Reformation ranks #417 out of 1104 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, Reformation has a GF Score™ of 16/100, reflecting its overall financial health beyond just this single metric.
How does Reformation's Days Sales Outstanding compare to CTRN and CRI?
According to the Retail - Cyclical industry distribution chart, Reformation ranks #417 out of 1104 companies for Days Sales Outstanding. This puts Reformation in the upper half of its industry. The industry median Days Sales Outstanding is 18.21. Reformation's value of 10.41 is 42.8% below this benchmark. Historically, Reformation's own Days Sales Outstanding has ranged from 10.23 to 11.05 over the past decade. While the company's 10-year median is 10.64 vs. the industry median of 18.21, Reformation has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Days Sales Outstanding for a Retail - Cyclical company?
The median Days Sales Outstanding among Retail - Cyclical companies is 18.21, based on 1,104 companies in the industry. Companies in the top quartile (top 25%) have a Days Sales Outstanding significantly above this median, while those in the bottom quartile fall well below. However, Days Sales Outstanding should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Reformation's current Days Sales Outstanding of 10.41 is 42.8% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Days Sales Outstanding mean?
A high Days Sales Outstanding can signal that a stock is expensive relative to its fundamentals. Days sales outstanding represents the average amount of days a company takes to collect receivables. View historical data on Reformation and its competitors. For the Retail - Cyclical industry, the median Days Sales Outstanding is 18.21 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Reformation's current Days Sales Outstanding is 10.41, which is near median its own 10-year median of 10.64. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Reformation stock overvalued right now?
Reformation (REF) has a current Days Sales Outstanding of 10.41. The current Days Sales Outstanding is 10.41, which is near median its 10-year median of 10.64 and 42.8% below the Retail - Cyclical industry median of 18.21. Reformation's overall GF Score™ is 16/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Days Sales Outstanding calculated?
Days Sales Outstanding is calculated from a company's financial statements. For Reformation (REF), the current Days Sales Outstanding is 10.41 as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Reformation Inc sells apparel and accessories through its website, company-owned retail stores, wholesale channels, and other distribution channels in the United States and internationally. Its product portfolio includes dresses, bottoms, tops, sweaters, and accessories. The company focuses on womenswear and sources materials and products through its supply chain operations. The majority of the company's revenue was derived from the sale of its apparel and accessories, including clothing, shoes, and bags, through e-commerce and retail. Geographically, the maximum revenue is generated from the United States.
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