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Suja LifeSUJA -3.54%10 Forward PE Ratio is 18.93 as of Sep. 11, 2026. GuruFocus rates SUJA with a GF Score™ of 10/100. The stock has 2 warning signs investors should review. Among 60 Beverages - Non-Alcoholic companies, Suja Life ranks worse than 73.33% on this metric.
The Forward PE Ratio of a company is often used to compare current earnings to estimated future earnings, as well as gaining a clearer picture of what earnings will look like without charges and other accounting adjustments. If earnings are expected to grow in the future, the Forward PE Ratio will be lower than the current PE Ratio. This measure is also used to compare one company to another with a forward-looking focus.
Trailing PE Ratio relies on what is already done. It uses the current share price and divides by the total EPS (Basic) over the past 12 months. PE Ratio can be affected by Non Operating Income such as the sale of part of businesses. This may increase for the current year or quarter dramatically. But it cannot be repeated over and over. Therefore PE Ratio without NRI is a more accurate indication of valuation than PE Ratio .
Suja Life Forward PE Ratio Related Terms
Suja Life Forward PE Ratio Historical Data
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The historical data trend for Suja Life's Forward PE Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Suja Life Forward PE Ratio Chart
Suja Life Annual Data
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Forward PE Ratio
Suja Life Quarterly Data
Forward PE Ratio
SUJA vs BUDA, ZVIA, JSDA: Forward PE Ratio Comparison
For the Beverages - Non-Alcoholic subindustry, Suja Life's Forward PE Ratio, along with its competitors' market caps and Forward PE Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Suja Life Forward PE Ratio vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Suja Life's Forward PE Ratio distribution charts can be found below:
* The bar in red indicates where Suja Life's Forward PE Ratio falls into.
It's a measure of the price-to-earnings ratio (PE Ratio) using forecasted earnings for the calculation. While the earnings used are just an estimate and are not as reliable as current earnings data, there is still benefit in estimated P/E analysis. The forecasted earnings used in the formula can either be for the next 12 months or for the next full-year fiscal period.
Suja Life (SUJA) has a Forward PE Ratio of 18.93 as of Sep. 11, 2026. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on Suja Life and its competitors. According to the industry distribution chart, Suja Life ranks #44 out of 60 companies in the Beverages - Non-Alcoholic industry, placing it in the top 73.3%.
Is Suja Life's Forward PE Ratio too high?
Suja Life's current Forward PE Ratio is 18.93. The Beverages - Non-Alcoholic industry median Forward PE Ratio is 15.54. Suja Life's value of 18.93 is 21.9% above this industry median. Based on the distribution chart, Suja Life ranks #44 out of 60 companies in the Beverages - Non-Alcoholic industry, which is below the industry midpoint. Overall, Suja Life has a GF Score™ of 10/100, reflecting its overall financial health beyond just this single metric.
How does Suja Life's Forward PE Ratio compare to BUDA and ZVIA?
According to the Beverages - Non-Alcoholic industry distribution chart, Suja Life ranks #44 out of 60 companies for Forward PE Ratio. This places Suja Life in the lower half of its industry. The industry median Forward PE Ratio is 15.54. Suja Life's value of 18.93 is 21.9% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Forward PE Ratio for a Beverages - Non-Alcoholic company?
The median Forward PE Ratio among Beverages - Non-Alcoholic companies is 15.54, based on 60 companies in the industry. Companies in the top quartile (top 25%) have a Forward PE Ratio significantly above this median, while those in the bottom quartile fall well below. However, Forward PE Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Suja Life's current Forward PE Ratio of 18.93 is 21.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Forward PE Ratio mean?
A high Forward PE Ratio can signal that a stock is expensive relative to its fundamentals. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on Suja Life and its competitors. For the Beverages - Non-Alcoholic industry, the median Forward PE Ratio is 15.54 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Suja Life's current Forward PE Ratio is 18.93. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Suja Life stock overvalued right now?
Suja Life (SUJA) has a current Forward PE Ratio of 18.93. The current Forward PE Ratio is 18.93 and 21.9% above the Beverages - Non-Alcoholic industry median of 15.54. Suja Life's overall GF Score™ is 10/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Forward PE Ratio calculated?
Forward PE Ratio is calculated from a company's financial statements. For Suja Life (SUJA), the current Forward PE Ratio is 18.93 as of Sep. 11, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Suja Life Inc operates a beverage platform focused on producing and selling products such as cold-pressed juices, wellness shots, and functional sodas. Its portfolio includes brands such as Suja Organic, Vive Organic, and Slice. The Company operates and manages its business in two operating segments, which are also reportable segments: i) Suja Core: It produces and distributes cold-pressed fresh juice and cold-pressed juice shots. ii) Emerging Brands: It consists of recently acquired or launched brands and products that are still in the early stages of revenue scale, market development, or distribution build-out. The majority of revenue is derived from Suja Core.
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