SUJA (Suja Life) Moat Score: 5/10 (As of Jul. 25, 2026)

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SUJA Suja Life Inc SUJA
10 GF Score
Price $10.39
! 2 Warning Signs
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What is Suja Life Moat Score?

Suja Life SUJA +4.63% 10 Moat Score is 5 as of Jul. 25, 2026. GuruFocus rates SUJA with a GF Score™ of 10/100. The stock has 2 warning signs investors should review. Among 119 Beverages - Non-Alcoholic companies, Suja Life ranks better than 84.87% on this metric.

Suja Life has the Moat Score of 5, which implies that the company might have Narrow Moat - Solid narrow moat.

Suja Life has Narrow Moat: Suja Life Inc benefits from strong brand recognition and customer loyalty in the health beverage sector. While it has some pricing power and distribution advantages, it faces competition from larger players, limiting its moat to a solid narrow level.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Suja Life might have Narrow Moat - Solid narrow moat.

Suja Life  (NAS:SUJA) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Suja Life Moat Score Related Terms

SUJA vs BUDA, ZVIA, BRFH: Moat Score Comparison

For the Beverages - Non-Alcoholic subindustry, Suja Life's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Suja Life Moat Score vs Beverages - Non-Alcoholic Industry

For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Suja Life's Moat Score distribution charts can be found below:

* The bar in red indicates where Suja Life's Moat Score falls into.


SUJA
10GF Score
Suja Life Inc SUJA
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 5 mean?
Suja Life (SUJA) has a Moat Score of 5 as of Jul. 25, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Suja Life ranks #18 out of 119 companies in the Beverages - Non-Alcoholic industry, placing it in the top 15.1%.
Is Suja Life's Moat Score too high?
Suja Life's current Moat Score is 5. Based on the distribution chart, Suja Life ranks #18 out of 119 companies in the Beverages - Non-Alcoholic industry, which is in the top quartile — a strong position relative to peers. Overall, Suja Life has a GF Score™ of 10/100, reflecting its overall financial health beyond just this single metric.
How does Suja Life's Moat Score compare to BUDA and ZVIA?
According to the Beverages - Non-Alcoholic industry distribution chart, Suja Life ranks #18 out of 119 companies for Moat Score. This places Suja Life in the top 15% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Beverages - Non-Alcoholic company?
A good Moat Score depends on the Beverages - Non-Alcoholic industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Suja Life's current Moat Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Suja Life stock overvalued right now?
Suja Life (SUJA) has a current Moat Score of 5. The current Moat Score is 5. Suja Life's overall GF Score™ is 10/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Suja Life (SUJA), the current Moat Score is 5 as of Jul. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Suja Life Business Description

Address 3831 Ocean Ranch Boulevard, Oceanside, CA, USA, 92056
Suja Life Inc operates a beverage platform focused on producing and selling products such as cold-pressed juices, wellness shots, and functional sodas. Its portfolio includes brands such as Suja Organic, Vive Organic, and Slice. The Company operates and manages its business in two operating segments, which are also reportable segments: i) Suja Core: It produces and distributes cold-pressed fresh juice and cold-pressed juice shots. ii) Emerging Brands: It consists of recently acquired or launched brands and products that are still in the early stages of revenue scale, market development, or distribution build-out. The majority of revenue is derived from Suja Core.
10GF Score

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