Shiseido Co has the GF Score of 64, which implies that the company
might have
Poor future performance potential.
The GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation, which has been found to be closely correlated to the long-term performances of stocks by backtesting from 2006 to 2021. The stocks with a higher GF Score generally generate higher returns than those with lower GF Scores. Therefore, when picking stocks, investors should invest in companies with high GF Scores. The GF Score ranges from 0 to 100, with 100 as the highest rank.
GF Score takes following five key aspects into consideration:
Each one of these components is ranked and the ranks also have positive correlation with the long term performances of stocks. The GF score is calculated using the five key aspects of analysis. Through backtesting, we know that each of these key aspects has a different impact on the stock price performance. Thus, they are weighted differently when calculating the total score. The Profitability Rank and the Growth Rank are weighted fully, while other parameters have less weight.
Based on research and backtesting result, GuruFocus believes Shiseido Co
might have
Poor future performance potential.
Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.
Shiseido Co (OTCPK:SSDOF) GF Score Explanation
Based on the historical long-term performances among five valuation aspects, the GF Score is found to be closely correlated to the long-term performances of stocks. It ranges from 0 to 100, with 100 as the highest. GuruFocus divided GF Score into following 5 categories:
GF Score
Performance Potential and All-in-One Screener Examples (1)
(1) These are some simple examples. You can access our GF Score filter under All-in-One Screener’s Fundamental tab.
Shiseido Co GF Score Related Terms
SSDOF vs PG, CL, KVUE: GF Score Comparison
For the Household & Personal Products subindustry, Shiseido Co's GF Score, along with its competitors' market caps and GF Score data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Shiseido Co GF Score vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Shiseido Co's GF Score distribution charts can be found below:
* The bar in red indicates where Shiseido Co's GF Score falls into.
Shiseido Co (SSDOF) has a GF Score of 64 as of Jun. 28, 2026. GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation. View historical data on Shiseido Co and its competitors. This is 15% below median its historical median of 75.00. Over the past decade, Shiseido Co's GF Score has ranged from 45.00 to 90.00.
Is Shiseido Co's GF Score too high?
Shiseido Co's current GF Score of 64 is 15% below median its 10-year median of 75.00. Over the past 10 years, this metric has ranged from a low of 45.00 to a high of 90.00. Overall, Shiseido Co has a GF Score™ of 64/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Shiseido Co's GF Score compare to PG and CL?
Shiseido Co's GF Score of 64 can be compared against companies in the Consumer Packaged Goods industry. Historically, Shiseido Co's own GF Score has ranged from 45.00 to 90.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Score for a Consumer Packaged Goods company?
A good GF Score depends on the Consumer Packaged Goods industry context. However, GF Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Score mean?
A high GF Score can signal that a stock is expensive relative to its fundamentals. GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation. View historical data on Shiseido Co and its competitors. Shiseido Co's current GF Score is 64, which is 15% below median its own 10-year median of 75.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Shiseido Co stock overvalued right now?
Based on GuruFocus' analysis, Shiseido Co (SSDOF) is currently considered Modestly Undervalued. The stock's GF Value™ is $22.20, compared to a current price of $17.25 — trading 22.3% below its estimated fair value. The current GF Score is 64, which is 15% below median its 10-year median of 75.00. Shiseido Co's overall GF Score™ is 64/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Score calculated?
GF Score is calculated from a company's financial statements. For Shiseido Co (SSDOF), the current GF Score is 64 as of Jun. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Shiseido Co (SSDOF) Overvalued in 2026?
Based on GuruFocus' analysis, Shiseido Co stock appears to be undervalued.
The current stock price of $17.25 is trading 22.3% below its estimated GF Value™ of $22.20.
GuruFocus considers Shiseido Co to be Modestly Undervalued.
Key valuation signals for SSDOF:
GF Score: 64 (15% below median its 10-year median of 75.00)
GF Value™: $22.20 vs. price of $17.25 (22.3% below fair value)
No single metric tells the full story. See the SSDOF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Shiseido is a leading Japanese cosmetics manufacturer focused in the prestige and premium categories. Founded in 1872, it was the first Western-style pharmacy in Ginza, Tokyo, and is one of the oldest cosmetics companies globally. Shiseido's suite of 31 brands, which include its namesake brand, Clé de Peau Beauté, and NARS, had a 10.2% share of Japan's beauty and personal care market in 2024 according to Euromonitor. It is also ranked in the top 4-5 globally, with around 7% to 8% market share in premium and prestige color cosmetics and skincare. In terms of revenue, Japan and China, which include travel retail, are the two key markets making up 65% of group revenue in 2025.
64GF Score
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