Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
As of today (2026-07-16), Premier Investments's share price is A$14.00. Premier Investments's GF Value is A$11.99. Therefore, Premier Investments's Price-to-GF-Value for today is 1.17. Based on the relationship between the current stock price and the GF Value, GuruFocus believes Premier Investments is Modestly Overvalued.
The GF Value represents the intrinsic value of a stock, determined using GuruFocus' proprietary methodology. The GF Value Line on our stock Summary page provides an estimate of the stock’s fair-trading value.
To calculate this value, GuruFocus follows these steps:
We analyze historical correlations between the stock price and key business performance metrics, such as revenue, earnings, cash flow, and book value.
We identify the metrics that have the strongest historical correlation with the stock price and determine the historical multiples at which the stock has traded relative to these metrics.
Using these historical multiples as a reference, we estimate the stock's fair value while accounting for future business growth. Adjustments may be made based on the company’s past returns and growth trends.
GuruFocus believes that the GF Value Line represents the fair value at which a stock should trade. Stock prices typically fluctuate around this line. If a stock’s price is significantly above the GF Value Line, it is considered overvalued, and its future returns are likely to be lower. Conversely, if the stock price is significantly below the GF Value Line, its future returns are likely to be higher.
Premier Investments (ASX:PMV) GF Value Explanation
Based on the relationship between the current stock price and the GF Value, GuruFocus provides the following 6 ratings:
(1) These are some simple examples. You can access our GF Valuation filter under All-in-One Screener’s Fundamental tab, and Price-to-GF-Value filter under Valuation Ratio tab and set your own criteria.
(2) A sufficient margin of safety exists only when the stock is undervalued.
Possible Value Trap, Think Twice companies are those that appear significantly undervalued based on their Price-to-GF-Value ratio, but whose fundamentals show signs of weakness.
Indicators that a company may be a value trap include:
* Deteriorating Financial Health: A low Altman Z-scores indicates a higher risk of bankruptcy, or a low Piotroski F-Score. * Earnings Manipulation: A high Beneish M-score indicates potential earnings manipulation, raising concerns about the reliability of reported financials. * Stagnant or Declining Growth: Lack of revenue or earnings growth, or a recent slowdown, may signal limited future prospects.
Investors should conduct thorough due diligence, examining financial statements and growth indicators, to avoid falling into value traps.
Premier Investments's Price-to-GF-Value for today is calculated as
Price-to-GF-Value
=
Share Price
/
GF Value
=
14.00
/
11.99
=
1.17
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Premier Investments (ASX:PMV) has a GF Value of A$11.99 as of Jul. 16, 2026. GF Value represents the current intrinsic value of a stock derived from our exclusive method. View historical data on Premier Investments and its competitors.
Is Premier Investments' GF Value too high?
Premier Investments' current GF Value is A$11.99. Overall, Premier Investments has a GF Score™ of 77/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Premier Investments' GF Value compare to TJX and ROST?
Premier Investments' GF Value of A$11.99 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Value for a Retail - Cyclical company?
A good GF Value depends on the Retail - Cyclical industry context. However, GF Value should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Value mean?
A high GF Value can signal that a stock is expensive relative to its fundamentals. GF Value represents the current intrinsic value of a stock derived from our exclusive method. View historical data on Premier Investments and its competitors. Premier Investments's current GF Value is A$11.99. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Premier Investments stock overvalued right now?
Based on GuruFocus' analysis, Premier Investments (ASX:PMV) is currently considered Modestly Overvalued. The stock's GF Value™ is A$11.99, compared to a current price of A$14.00 — trading 16.8% above its estimated fair value. The current GF Value is A$11.99. Premier Investments' overall GF Score™ is 77/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Value calculated?
GF Value is calculated from a company's financial statements. For Premier Investments (ASX:PMV), the current GF Value is A$11.99 as of Jul. 16, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Premier Investments (ASX:PMV) Overvalued in 2026?
Based on GuruFocus' analysis, Premier Investments stock appears to be overvalued.
The current stock price of A$14.00 is trading 16.8% above its estimated GF Value™ of A$11.99.
GuruFocus considers Premier Investments to be Modestly Overvalued.
Key valuation signals for ASX:PMV:
GF Value: A$11.99
GF Value™: A$11.99 vs. price of A$14.00 (16.8% above fair value)
No single metric tells the full story. See the ASX:PMV stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Premier Investments owns two global retail brands. While Smiggle has been operating outside of its core Australian and New Zealand markets for many years, the more prolific fashion brand Peter Alexander only recently entered the United Kingdom. The unique Smiggle brand retails children's stationery in Australia and overseas markets. Premier materially restructured in 2025, merging its five core apparel brands with department store Myer. It distributed its Myer equity stake to its shareholders with an in-specie capital reduction and dividend.Premier is also a significant shareholder in Australia-listed Breville Group.
77GF Score
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