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comScore (comScore) Goodwill-to-Asset : 0.65 (As of Mar. 2024)


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What is comScore Goodwill-to-Asset?

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets. comScore's Goodwill for the quarter that ended in Mar. 2024 was $309.8 Mil. comScore's Total Assets for the quarter that ended in Mar. 2024 was $477.7 Mil. Therefore, comScore's Goodwill to Asset Ratio for the quarter that ended in Mar. 2024 was 0.65.


comScore Goodwill-to-Asset Historical Data

The historical data trend for comScore's Goodwill-to-Asset can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

comScore Goodwill-to-Asset Chart

comScore Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Goodwill-to-Asset
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.58 0.62 0.66 0.67 0.63

comScore Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Goodwill-to-Asset Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.68 0.66 0.66 0.63 0.65

Competitive Comparison of comScore's Goodwill-to-Asset

For the Internet Content & Information subindustry, comScore's Goodwill-to-Asset, along with its competitors' market caps and Goodwill-to-Asset data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


comScore's Goodwill-to-Asset Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, comScore's Goodwill-to-Asset distribution charts can be found below:

* The bar in red indicates where comScore's Goodwill-to-Asset falls into.



comScore Goodwill-to-Asset Calculation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

comScore's Goodwill to Asset Ratio for the fiscal year that ended in Dec. 2023 is calculated as

Goodwill to Asset (A: Dec. 2023 )=Goodwill/Total Assets
=310.36/491.295
=0.63

comScore's Goodwill to Asset Ratio for the quarter that ended in Mar. 2024 is calculated as

Goodwill to Asset (Q: Mar. 2024 )=Goodwill/Total Assets
=309.75/477.675
=0.65

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


comScore  (NAS:SCOR) Goodwill-to-Asset Explanation

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


comScore Goodwill-to-Asset Related Terms

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comScore (comScore) Business Description

Traded in Other Exchanges
N/A
Address
11950 Democracy Drive, Suite 600, Reston, VA, USA, 20190
comScore Inc is a United States-based company that provides digital media analytics services to customers in the media, advertising, and marketing industries. Its products are categorized into audience measurement products and services, advertising products and services, and enterprise solutions. The audience measurement products and services help clients measure the size and features of online users. The advertising products and services provide customers with solutions to optimize and assess digital advertising performance. The enterprise solutions help customers optimize businesses through digital media analytics. The company generates almost all its revenue from the United States, Europe, and Canada.
Executives
Stephen Bagdasarian officer: Chief Commercial Officer 11950 DEMOCRACY DRIVE, STE. 600, RESTON VA 20190
Mary Margaret Curry officer: Chief Accounting Officer C/O COMSCORE, INC., 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Brian J Wendling director 12300 LIBERTY BOULEVARD, ENGLEWOOD CO 80112
Jonathan Carpenter officer: Chief Financial Officer C/O COMSCORE, INC., 11950 DEMOCRACY DRIVE STE. 600, RESTON VA 20190
Martin Edward Patterson director 12300 LIBERTY BOULEVARD, ENGLEWOOD CO 80112-7009
Liberty Broadband Corp director, 10 percent owner 12300 LIBERTY BLVD, ENGLEWOOD CO 80112
William Paul Livek director, officer: President & Exec Vice Chairman P O BOX 18888, PORTLAND OR 97218
David Algranati officer: Chief Innovation Officer 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Leslie Gillin director C/O MOTIVA USA, LLC, 16192 COASTAL HIGHWAY, LEWES DE 19958
Cerberus Capital Management, L.p. director, 10 percent owner 875 THIRD AVENUE, 11TH FLOOR, NEW YORK NY 10022
Christopher T Wilson officer: Chief Revenue Officer 7700 NE AMBASSADOR PLACE, PORTLAND OR 97220
Nana Banerjee director C/O VERISK ANALYTICS, INC., 545 WASHINGTON BOULEVARD, JERSEY CITY NJ 07310
Brent David Rosenthal director C/O WR HUFF ASSET MANAGEMENT, 67 PARK PLACE, MORRISTOWN NJ 07960
Irwin Gotlieb director 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Itzhak Fisher director 767 FIFTH AVE STE 4300, NEW YORK NY 10153