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SCOR (comScore) 6-1 Month Momentum % : -7.93% (As of Apr. 18, 2025)


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What is comScore 6-1 Month Momentum %?

6-1 Month Momentum % is the total return of the stock from 6-month ago to 1-month ago. As of today (2025-04-18), comScore's 6-1 Month Momentum % is -7.93%.

The industry rank for comScore's 6-1 Month Momentum % or its related term are showing as below:

SCOR's 6-1 Month Momentum % is ranked worse than
55.21% of 576 companies
in the Interactive Media industry
Industry Median: -3.165 vs SCOR: -7.93

Competitive Comparison of comScore's 6-1 Month Momentum %

For the Internet Content & Information subindustry, comScore's 6-1 Month Momentum %, along with its competitors' market caps and 6-1 Month Momentum % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


comScore's 6-1 Month Momentum % Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, comScore's 6-1 Month Momentum % distribution charts can be found below:

* The bar in red indicates where comScore's 6-1 Month Momentum % falls into.


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comScore  (NAS:SCOR) 6-1 Month Momentum % Calculation

6-1 Month Momentum % is calculated as following:

6-1 Month Momentum %=( Price 1-month ago / Price 6-month ago - 1 ) * 100 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


comScore  (NAS:SCOR) 6-1 Month Momentum % Explanation

Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 6-1 Month Momentum % measures the total return to a stock over the past six months, but ignores the previous month.

The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.


comScore 6-1 Month Momentum % Related Terms

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comScore Business Description

Traded in Other Exchanges
N/A
Address
11950 Democracy Drive, Suite 600, Reston, VA, USA, 20190
comScore Inc is a United States-based information and analytics company that measures advertising, content, and the consumer audiences of each across media platforms. The platforms it measures include televisions, mobile devices, computers, tablets, CTV devices, and movie theaters. The company generates almost all its revenue from the United States, followed by Europe, Latin America, Canada, and other regions. It provides solutions for the automotive, digital media, financial services, pharmaceutical, retail, technology, travel, and other industries.
Executives
Stephen Bagdasarian officer: Chief Commercial Officer 11950 DEMOCRACY DRIVE, STE. 600, RESTON VA 20190
Mary Margaret Curry officer: Chief Accounting Officer C/O COMSCORE, INC., 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Brian J Wendling director 12300 LIBERTY BOULEVARD, ENGLEWOOD CO 80112
Jonathan Carpenter officer: Chief Financial Officer C/O COMSCORE, INC., 11950 DEMOCRACY DRIVE STE. 600, RESTON VA 20190
Martin Edward Patterson director 12300 LIBERTY BOULEVARD, ENGLEWOOD CO 80112-7009
Liberty Broadband Corp director, 10 percent owner 12300 LIBERTY BLVD, ENGLEWOOD CO 80112
William Paul Livek director, officer: President & Exec Vice Chairman P O BOX 18888, PORTLAND OR 97218
David Algranati officer: Chief Innovation Officer 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Leslie Gillin director C/O MOTIVA USA, LLC, 16192 COASTAL HIGHWAY, LEWES DE 19958
Cerberus Capital Management, L.p. director, 10 percent owner 875 THIRD AVENUE, 11TH FLOOR, NEW YORK NY 10022
Christopher T Wilson officer: Chief Revenue Officer 7700 NE AMBASSADOR PLACE, PORTLAND OR 97220
Nana Banerjee director C/O VERISK ANALYTICS, INC., 545 WASHINGTON BOULEVARD, JERSEY CITY NJ 07310
Brent David Rosenthal director C/O WR HUFF ASSET MANAGEMENT, 67 PARK PLACE, MORRISTOWN NJ 07960
Irwin Gotlieb director 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Itzhak Fisher director 767 FIFTH AVE STE 4300, NEW YORK NY 10153