Famous BrandsFMBRF 84 Gross Margin % is 41.50% as of Feb. 2026, which is 5% below its 10-year median of 43.90. GuruFocus rates FMBRF with a GF Score™ of 84/100 and a GF Value™ of $3.56 (Modestly Undervalued). The stock has 1 warning sign investors should review. Among 305 Retail - Defensive companies, Famous Brands ranks better than 88.52% on this metric.
The historical rank and industry rank for Famous Brands's Gross Margin % or its related term are showing as below:
FMBRF'
s Gross Margin % Range Over the Past 10 Years
Min: 42.1 Med: 43.9 Max: 53.66
Current: 42.1
During the past 13 years, the highestGross Margin % of Famous Brands was 53.66%. The lowest was 42.10%. And the median was 43.90%.
FMBRF's Gross Margin % is ranked better than 88.52% of 305
companies
in the Retail - Defensive industry
Industry Median: 24.14
vs FMBRF: 42.10
Famous Brands had a gross margin of 41.50% for the quarter that ended in Feb. 2026 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Famous Brands was -0.70% per year.
Famous Brands (OTCPK:FMBRF) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Famous Brands had a gross margin of 41.50% for the quarter that ended in Feb. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Famous Brands Gross Margin % Related Terms
Famous Brands Gross Margin % Historical Data
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The historical data trend for Famous Brands's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FMBRF vs SYY, USFD, PFGC: Gross Margin % Comparison
For the Food Distribution subindustry, Famous Brands's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Famous Brands Gross Margin % vs Retail - Defensive Industry
For the Retail - Defensive industry and Consumer Defensive sector, Famous Brands's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Famous Brands's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Famous Brands (FMBRF) has a Gross Margin % of 41.50% as of Feb. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Famous Brands and its competitors. This is near median its historical median of 43.90. Over the past decade, Famous Brands' Gross Margin % has ranged from 42.10 to 53.66. According to the industry distribution chart, Famous Brands ranks #35 out of 305 companies in the Retail - Defensive industry, placing it in the top 11.5%.
Is Famous Brands' Gross Margin % too high?
Famous Brands' current Gross Margin % of 41.50% is near median its 10-year median of 43.90. Over the past 10 years, this metric has ranged from a low of 42.10 to a high of 53.66. The Retail - Defensive industry median Gross Margin % is 24.14. Famous Brands' value of 41.50% is 71.9% above this industry median. Based on the distribution chart, Famous Brands ranks #35 out of 305 companies in the Retail - Defensive industry, which is in the top quartile — a strong position relative to peers. Overall, Famous Brands has a GF Score™ of 84/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Famous Brands' Gross Margin % compare to SYY and USFD?
According to the Retail - Defensive industry distribution chart, Famous Brands ranks #35 out of 305 companies for Gross Margin %. This places Famous Brands in the top 12% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 24.14. Famous Brands' value of 41.50% is 71.9% above this benchmark. Historically, Famous Brands' own Gross Margin % has ranged from 42.10 to 53.66 over the past decade. While the company's 10-year median is 43.90 vs. the industry median of 24.14, Famous Brands has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Retail - Defensive company?
The median Gross Margin % among Retail - Defensive companies is 24.14, based on 305 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Famous Brands's current Gross Margin % of 41.50% is 71.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Famous Brands and its competitors. For the Retail - Defensive industry, the median Gross Margin % is 24.14 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Famous Brands's current Gross Margin % is 41.50%, which is near median its own 10-year median of 43.90. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Famous Brands stock overvalued right now?
Based on GuruFocus' analysis, Famous Brands (FMBRF) is currently considered Modestly Undervalued. The stock's GF Value™ is $3.56, compared to a current price of $3.05 — trading 14.5% below its estimated fair value. The current Gross Margin % is 41.50%, which is near median its 10-year median of 43.90 and 71.9% above the Retail - Defensive industry median of 24.14. Famous Brands' overall GF Score™ is 84/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Famous Brands (FMBRF), the current Gross Margin % is 41.50% as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Famous Brands (FMBRF) Overvalued in 2026?
Based on GuruFocus' analysis, Famous Brands stock appears to be undervalued.
The current stock price of $3.05 is trading 14.5% below its estimated GF Value™ of $3.56.
GuruFocus considers Famous Brands to be Modestly Undervalued.
Key valuation signals for FMBRF:
Gross Margin %: 41.50% (near median its 10-year median of 43.90)
GF Value™: $3.56 vs. price of $3.05 (14.5% below fair value)
Industry Position: 71.9% above the Retail - Defensive median (#35 of 305)
No single metric tells the full story. See the FMBRF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Famous Brands Ltd owns a portfolio of roughly 30 restaurant chains in Africa and the United Kingdom. Its brands include Steers, Wimpy, Debonairs Pizza, Fishaways, Mr Biggs, and Mugg & Bean. Franchisees operate all of the company's restaurants. The majority of the company's revenue comes from its supply chain segment, which is responsible for manufacturing restaurant items and delivering the products to the company's franchisees and other customers. More than three-quarters of company's restaurants are in South Africa. The company operates in South America, SADC, AME, and the UK.
84GF Score
Get the complete analysis for FMBRF
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