Rainbow ToursWAR:RBW 92 Gross Margin % is 16.68% as of Mar. 2026, which is 20% above its 10-year median of 13.95. GuruFocus rates WAR:RBW with a GF Score™ of 92/100 and a GF Value™ of zł142.34 (Fairly Valued). The stock has 6 warning signs investors should review. Among 793 Travel & Leisure companies, Rainbow Tours ranks worse than 87.39% on this metric.
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Rainbow Tours had a gross margin of 16.68% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Rainbow Tours Gross Margin % Related Terms
Rainbow Tours Gross Margin % Historical Data
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The historical data trend for Rainbow Tours's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
WAR:RBW vs BKNG, ABNB, RCL: Gross Margin % Comparison
For the Travel Services subindustry, Rainbow Tours's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Rainbow Tours Gross Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Rainbow Tours's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Rainbow Tours's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Rainbow Tours (WAR:RBW) has a Gross Margin % of 16.68% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Rainbow Tours and its competitors. This is 20% above median its historical median of 13.95. Over the past decade, Rainbow Tours' Gross Margin % has ranged from 10.65 to 18.38. According to the industry distribution chart, Rainbow Tours ranks #693 out of 793 companies in the Travel & Leisure industry, placing it in the top 87.4%.
Is Rainbow Tours' Gross Margin % too high?
Rainbow Tours' current Gross Margin % of 16.68% is 20% above median its 10-year median of 13.95. Over the past 10 years, this metric has ranged from a low of 10.65 to a high of 18.38. The Travel & Leisure industry median Gross Margin % is 43.92. Rainbow Tours' value of 16.68% is 62% below this industry median. Based on the distribution chart, Rainbow Tours ranks #693 out of 793 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Rainbow Tours has a GF Score™ of 92/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Rainbow Tours' Gross Margin % compare to BKNG and ABNB?
According to the Travel & Leisure industry distribution chart, Rainbow Tours ranks #693 out of 793 companies for Gross Margin %. This places Rainbow Tours in the lower half of its industry. The industry median Gross Margin % is 43.92. Rainbow Tours' value of 16.68% is 62% below this benchmark. Historically, Rainbow Tours' own Gross Margin % has ranged from 10.65 to 18.38 over the past decade. While the company's 10-year median is 13.95 vs. the industry median of 43.92, Rainbow Tours has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Travel & Leisure company?
The median Gross Margin % among Travel & Leisure companies is 43.92, based on 793 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rainbow Tours's current Gross Margin % of 16.68% is 62% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Rainbow Tours and its competitors. For the Travel & Leisure industry, the median Gross Margin % is 43.92 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rainbow Tours's current Gross Margin % is 16.68%, which is 20% above median its own 10-year median of 13.95. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rainbow Tours stock overvalued right now?
Based on GuruFocus' analysis, Rainbow Tours (WAR:RBW) is currently considered Fairly Valued. The stock's GF Value™ is zł142.34, compared to a current price of zł148.50 — trading 4.3% above its estimated fair value. The current Gross Margin % is 16.68%, which is 20% above median its 10-year median of 13.95 and 62% below the Travel & Leisure industry median of 43.92. Rainbow Tours' overall GF Score™ is 92/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Rainbow Tours (WAR:RBW), the current Gross Margin % is 16.68% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Rainbow Tours (WAR:RBW) Overvalued in 2026?
Based on GuruFocus' analysis, Rainbow Tours stock appears to be overvalued.
The current stock price of zł148.50 is trading 4.3% above its estimated GF Value™ of zł142.34.
GuruFocus considers Rainbow Tours to be Fairly Valued.
Key valuation signals for WAR:RBW:
Gross Margin %: 16.68% (20% above median its 10-year median of 13.95)
GF Value™: zł142.34 vs. price of zł148.50 (4.3% above fair value)
Industry Position: 62% below the Travel & Leisure median (#693 of 793)
No single metric tells the full story. See the WAR:RBW stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Rainbow Tours SA is a Poland-based tour operator which provides a range of tour options, including city tours, long-distance airplane trips, package holidays, last minute and last second trips, to various destinations worldwide. The company also offers online flight ticket reservation services.
92GF Score
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