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KonaRedKRED Gross Profit is $0.74 Mil as of Dec. 2017.
KonaRed's gross profit for the
three
months ended in Dec. 2017 was $-0.11 Mil. KonaRed's gross profit for the trailing twelve months (TTM) ended in Dec. 2017 was $0.74 Mil.
Gross Margin % is calculated as gross profit divided by its revenue. KonaRed's gross profit for the
three
months ended in Dec. 2017 was $-0.11 Mil. KonaRed's Revenue for the
three
months ended in Dec. 2017 was $0.59 Mil. Therefore, KonaRed's Gross Margin % for the quarter that ended in Dec. 2017 was -17.89%.
KonaRed had a gross margin of -17.89% for the quarter that ended in Dec. 2017 => No sustainable competitive advantage
KonaRed (OTCPK:KRED) Gross Profit Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
KonaRed had a gross margin of -17.89% for the quarter that ended in Dec. 2017 => No sustainable competitive advantage
KonaRed Gross Profit Related Terms
KonaRed Gross Profit Historical Data
* Premium members only.
The historical data trend for KonaRed's Gross Profit can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
KRED vs MOJO, RMHBD, TRUU: Gross Profit Comparison
For the Beverages - Non-Alcoholic subindustry, KonaRed's Gross Profit, along with its competitors' market caps and Gross Profit data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
KonaRed Gross Profit vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, KonaRed's Gross Profit distribution charts can be found below:
* The bar in red indicates where KonaRed's Gross Profit falls into.
Gross Profit for the trailing twelve months (TTM) ended in Dec. 2017 adds up the quarterly data reported by the company within the most recent 12 months, which was $0.74 Mil.
Gross Profit is the numerator in the calculation of Gross Margin.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
KonaRed (KRED) has a Gross Profit of $0.74 Mil as of Dec. 2017. Gross Profit equals net sales less total cost of goods sold. View historical data on KonaRed and its competitors.
Is KonaRed's Gross Profit too high?
KonaRed's current Gross Profit is $0.74 Mil.
How does KonaRed's Gross Profit compare to MOJO and RMHBD?
KonaRed's Gross Profit of $0.74 Mil can be compared against companies in the Beverages - Non-Alcoholic industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Profit for a Beverages - Non-Alcoholic company?
A good Gross Profit depends on the Beverages - Non-Alcoholic industry context. However, Gross Profit should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Profit mean?
A high Gross Profit can signal that a stock is expensive relative to its fundamentals. Gross Profit equals net sales less total cost of goods sold. View historical data on KonaRed and its competitors. KonaRed's current Gross Profit is $0.74 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is KonaRed stock overvalued right now?
KonaRed (KRED) has a current Gross Profit of $0.74 Mil. The current Gross Profit is $0.74 Mil. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Profit calculated?
Gross Profit is calculated from a company's financial statements. For KonaRed (KRED), the current Gross Profit is $0.74 Mil as of Dec. 2017. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
KonaRed Corp is engaged in the business of distributing, marketing and selling of retail sale the food and beverage products based on the fruit of the coffee plant. Its products are coffee fruit wellness drink and KonaRed Antioxidant Juice. The company produces Ready to Drink 12oz Cold Brew Coffee varieties, Bag in the Box, Key Kegs, a complete line of whole bean and ground Kona Coffee Beans including RTD Antioxidant Juices and Hawaiian Coffee Fruit nutritional supplements. It also has an industrial ingredient supply division. Its products are sold throughout the US and can be found in select Vons, Albertsons, Publix, Pavilions, Costco, Ralphs, Fred Meyer, King Soopers, Smiths, Kroger, Safeway, Vitamin Shoppe, Target, Whole Foods, 7-Eleven, and many other retail outlets.
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